SlideShare a Scribd company logo
1 of 4
Download to read offline
Fat Burners: The Unadulterated Truth
By Tom Venuto, NSCA-CPT, CSCS
www.BurnTheFat.com
Fat burner supplements are advertised everywhere these days - on the internet, in magazines
and even on TV. The ads almost always feature a very lean fitness model or bodybuilder and
claim that these products, usually pills, were the secret to their six pack abs and very low body
fat levels. Some of these ads suggest that the only way to get as lean as the "hot bodies" you see
in the ads is by taking their "miracle pills" and that proper nutrition and exercise alone is not
enough.
While I won't dismiss the fact that there are ingredients in some fat "burner" products that might
help a little bit, I take great displeasure in seeing misleading advertising claims as well as the
misleading use of models who are often paid to endorse the product even though they may
never have even used it (they're just models!)
Many “fat burner” companies have been sued by the Federal Trade Commission for false
advertising, false claims and falsifying before and after photos.
The best you get is a slight thermogenic effect and possibly some slight appetite suppression. A
few products might work through other mechanisms like improving thyroid, but if you forgive me
the generalization, I consider the effects of all these “fat burner” products to be minutia.
In one of my previous newsletters, I said that in my opinion, 97% of your results come from
nutrition and training and maybe you get an extra 3% advantage from supplements. Just so you
know those numbers arent something I just pulled out of thin air, lets take an example:
I have reviewed scientific data that EGCG, the active ingredient in green tea extract, if consumed
in enough quantity, could increase thermogenesis / metabolic rate by an average of about 75
calories in 24 hours. Since ephedrine was taken off the market, green tea extract appears in
many ephedra-free formulas these days. What is a typical calorie expenditure for an active male
in 24 hours? lets say 2700 calories per day. 75/2700 = 2.7%.
That little extra doesnt hurt, especially when it's delivered in a healthful package such as green
tea (rather than central nervous system stimulants), but it's minutia in the bigger picture.
Another way to put this into perspective is to make a list of what other things would burn 75
calories (for 150 lb person:)
 walk your dog for 15 minutes
 walk for 5 minutes at normal casual pace three times a day
 30 minutes of ironing
 bagging leaves and grass clippings for 14 minutes
 re arrange your furniture for 10 minutes
 wash your car, 15 minutes
 vacuuming for 15 minutes
 7.2 minutes of walking up stairs (could be spread throughout the day)
Ah yes, but why move your body when you can take the pill and metabolism increases while you
sit and watch TV? How about for your health? A body that is not moved, rots away. Unlike a car
which only has so many miles on it and wears out from over-use, people are the only “machines”
on earth that fall apart from under-use.
Here’s what any good personal trainer will always tell you: No amount of calorie restriction or
pill-popping will ever give you FITNESS. It willl never give you STRENGTH. it will never get you
MUSCULARITY. It will never give you FUNCTIONALITY. At best it will help you reduce body mass
slightly.
On one hand, I’m tempted to say that everything counts and that yes, 75 calories here and 75
calories there, it ALL adds up, because it does. After you’re exercising regularly and all your
fundamentals are in place, details and little things do matter.
I’m simply asking you to put the benefits of any fat burners in proper perspective and realize that
(1) there is no “need” for taking them and (2) the claims made in the ads are often erroneous or
exagerrated.
My advice on fat burners:
1. NEVER buy a fat burner unless you get independent verification of the claims made for the
product.
How do you KNOW they really work? Are you SERIOUSLY going to take the advertisers word for it?
Are you SERIOUSLY going to take someone else’s testimonial as fact? Get verification for yourself
by going to the pub med data base and looking for the primary research.
2. Put it in perspective
With those products that work, such as those providing a small thermogenic effect, put that in
perspective as compared to how easily you could burn that many calories with even light
exercise like walking or housework. Keep in mind the additional fitness and strength benefits you
will obtain from exercise as opposed to doing nothing and popping a pill.
3. See if there are any side effects or health warnings.
With all supplements and especially with prohormones or stronger thermogenics like the
ephedrine and caffeine stack, (if you still have access to them), understand the risk to benefit
ratio, and be certain you know the dangers and contraindications.
4. Read the label and see if the product contains enough active ingredient to even work.
A classic scam is when a “fat burner” advertisement quotes research that a certain inredient
boosts metabolism, which might be true. What they may not tell you is that all the research with
positive results used a large dosage of the ingredient, which might not be cheap. So the
supplement company includes a “pinch” or “light dusting” of that ingredient just so they can say
it’s in the bottle, even though it's nothing more than “label decoration.” Then they have the
audacity to invoke the research studies in their advertisements when the amount of the
ingredient in their product is no where near what was used in the research!
5. Proprietary blend scam.
Some companies don't let you see how much ingredient is in the product formula, because it
contains multiple ingredients and they say their formula is a “trade secret” aka “proprietary”, so
they list what is in the product but not how much. Well, if you don’t know how much is in there
then how are you supposed to know whether it contains the proper dosage? (answer: you don't!)
6. Make sure there is human research, not just rodent research.
In many cases, advertisements cite studies on rats and mice as “proof” under the assumption
that the product will produce the same results in humans. Animal research is an important part
of the scientific method, as it is often used to help find areas of research where human study
should be pursued, or in the other direction, to trace back the mechanism that makes something
work. However, for obesity research in particular, a positive finding in rats does not mean the
same thing will happen in humans.
7. Look for more than one human study.
Consider trying a supplement after it has human research that has been replicated by different
research groups which are not industry-sponsored. My policy is that I will usually only give a
“buy” rating to a supplement when a product has an intitial well-designed human controlled trial
published and then similar research has been replicated by another research group that is not
supplement-industry funded.
Actually, I think it’s a good thing that nutrition and supplement companies fund and sponsor
some of the research. They should. They should not only back up their claims with published
clinical trials, they should share some of the cost of this expensive research.
However, a basic principle of the scientific method is replication. Other researchers should be
able to duplicate the findings. Therefore, while the funding source does not necessarily prove
bias, if there is only one study available on a supplement and it is company or industry sponsored,
I usually take it with a grain of salt and put an asterisk next to it while I wait for confirmation
from another study. (You might be surprised at how infrequently this type of confirmation
occurs).
Do you really need “more” than nutrition and exercise?
Now, when you weigh the fact that even the products with research backing them only help a
little, with the fact that many of the ads lie to you about research, exagerrate claims and hide
vital information about ingredients, and with the fact that you can do a few more minutes of
exercise per day and get the same results for free, how enthusiastic are you about fat burners?
Yeah, that’s why I’m not real excited about them either and based on the fact that I use no drugs
and no “fat burner” supplements and I compete in bodybuilding - very successfully - I’d say that
the assertion, “it takes more than nutrition and exercise to get six pack abs” is patently false.
Train hard and expect success,
Tom Venuto
www.BurnTheFat.com
About the Author:
Tom Venuto is a natural bodybuilder, certified strength and conditioning specialist (CSCS) and a
certified personal trainer (CPT). Tom is the author of "Burn the Fat, Feed The Muscle,” which
teaches you how to get lean without drugs or supplements using methods of the world's best
bodybuilders and fitness models. Learn how to get rid of stubborn fat and increase your
metabolism by visiting: www.BurnTheFat.com

More Related Content

Featured

How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 

Featured (20)

How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 

Fat burners the unadulterated truth

  • 1. Fat Burners: The Unadulterated Truth By Tom Venuto, NSCA-CPT, CSCS www.BurnTheFat.com Fat burner supplements are advertised everywhere these days - on the internet, in magazines and even on TV. The ads almost always feature a very lean fitness model or bodybuilder and claim that these products, usually pills, were the secret to their six pack abs and very low body fat levels. Some of these ads suggest that the only way to get as lean as the "hot bodies" you see in the ads is by taking their "miracle pills" and that proper nutrition and exercise alone is not enough. While I won't dismiss the fact that there are ingredients in some fat "burner" products that might help a little bit, I take great displeasure in seeing misleading advertising claims as well as the misleading use of models who are often paid to endorse the product even though they may never have even used it (they're just models!) Many “fat burner” companies have been sued by the Federal Trade Commission for false advertising, false claims and falsifying before and after photos. The best you get is a slight thermogenic effect and possibly some slight appetite suppression. A few products might work through other mechanisms like improving thyroid, but if you forgive me the generalization, I consider the effects of all these “fat burner” products to be minutia. In one of my previous newsletters, I said that in my opinion, 97% of your results come from nutrition and training and maybe you get an extra 3% advantage from supplements. Just so you know those numbers arent something I just pulled out of thin air, lets take an example: I have reviewed scientific data that EGCG, the active ingredient in green tea extract, if consumed in enough quantity, could increase thermogenesis / metabolic rate by an average of about 75 calories in 24 hours. Since ephedrine was taken off the market, green tea extract appears in many ephedra-free formulas these days. What is a typical calorie expenditure for an active male in 24 hours? lets say 2700 calories per day. 75/2700 = 2.7%. That little extra doesnt hurt, especially when it's delivered in a healthful package such as green tea (rather than central nervous system stimulants), but it's minutia in the bigger picture. Another way to put this into perspective is to make a list of what other things would burn 75 calories (for 150 lb person:)  walk your dog for 15 minutes  walk for 5 minutes at normal casual pace three times a day  30 minutes of ironing
  • 2.  bagging leaves and grass clippings for 14 minutes  re arrange your furniture for 10 minutes  wash your car, 15 minutes  vacuuming for 15 minutes  7.2 minutes of walking up stairs (could be spread throughout the day) Ah yes, but why move your body when you can take the pill and metabolism increases while you sit and watch TV? How about for your health? A body that is not moved, rots away. Unlike a car which only has so many miles on it and wears out from over-use, people are the only “machines” on earth that fall apart from under-use. Here’s what any good personal trainer will always tell you: No amount of calorie restriction or pill-popping will ever give you FITNESS. It willl never give you STRENGTH. it will never get you MUSCULARITY. It will never give you FUNCTIONALITY. At best it will help you reduce body mass slightly. On one hand, I’m tempted to say that everything counts and that yes, 75 calories here and 75 calories there, it ALL adds up, because it does. After you’re exercising regularly and all your fundamentals are in place, details and little things do matter. I’m simply asking you to put the benefits of any fat burners in proper perspective and realize that (1) there is no “need” for taking them and (2) the claims made in the ads are often erroneous or exagerrated. My advice on fat burners: 1. NEVER buy a fat burner unless you get independent verification of the claims made for the product. How do you KNOW they really work? Are you SERIOUSLY going to take the advertisers word for it? Are you SERIOUSLY going to take someone else’s testimonial as fact? Get verification for yourself by going to the pub med data base and looking for the primary research. 2. Put it in perspective With those products that work, such as those providing a small thermogenic effect, put that in perspective as compared to how easily you could burn that many calories with even light exercise like walking or housework. Keep in mind the additional fitness and strength benefits you will obtain from exercise as opposed to doing nothing and popping a pill. 3. See if there are any side effects or health warnings. With all supplements and especially with prohormones or stronger thermogenics like the ephedrine and caffeine stack, (if you still have access to them), understand the risk to benefit ratio, and be certain you know the dangers and contraindications.
  • 3. 4. Read the label and see if the product contains enough active ingredient to even work. A classic scam is when a “fat burner” advertisement quotes research that a certain inredient boosts metabolism, which might be true. What they may not tell you is that all the research with positive results used a large dosage of the ingredient, which might not be cheap. So the supplement company includes a “pinch” or “light dusting” of that ingredient just so they can say it’s in the bottle, even though it's nothing more than “label decoration.” Then they have the audacity to invoke the research studies in their advertisements when the amount of the ingredient in their product is no where near what was used in the research! 5. Proprietary blend scam. Some companies don't let you see how much ingredient is in the product formula, because it contains multiple ingredients and they say their formula is a “trade secret” aka “proprietary”, so they list what is in the product but not how much. Well, if you don’t know how much is in there then how are you supposed to know whether it contains the proper dosage? (answer: you don't!) 6. Make sure there is human research, not just rodent research. In many cases, advertisements cite studies on rats and mice as “proof” under the assumption that the product will produce the same results in humans. Animal research is an important part of the scientific method, as it is often used to help find areas of research where human study should be pursued, or in the other direction, to trace back the mechanism that makes something work. However, for obesity research in particular, a positive finding in rats does not mean the same thing will happen in humans. 7. Look for more than one human study. Consider trying a supplement after it has human research that has been replicated by different research groups which are not industry-sponsored. My policy is that I will usually only give a “buy” rating to a supplement when a product has an intitial well-designed human controlled trial published and then similar research has been replicated by another research group that is not supplement-industry funded. Actually, I think it’s a good thing that nutrition and supplement companies fund and sponsor some of the research. They should. They should not only back up their claims with published clinical trials, they should share some of the cost of this expensive research. However, a basic principle of the scientific method is replication. Other researchers should be able to duplicate the findings. Therefore, while the funding source does not necessarily prove bias, if there is only one study available on a supplement and it is company or industry sponsored, I usually take it with a grain of salt and put an asterisk next to it while I wait for confirmation from another study. (You might be surprised at how infrequently this type of confirmation occurs).
  • 4. Do you really need “more” than nutrition and exercise? Now, when you weigh the fact that even the products with research backing them only help a little, with the fact that many of the ads lie to you about research, exagerrate claims and hide vital information about ingredients, and with the fact that you can do a few more minutes of exercise per day and get the same results for free, how enthusiastic are you about fat burners? Yeah, that’s why I’m not real excited about them either and based on the fact that I use no drugs and no “fat burner” supplements and I compete in bodybuilding - very successfully - I’d say that the assertion, “it takes more than nutrition and exercise to get six pack abs” is patently false. Train hard and expect success, Tom Venuto www.BurnTheFat.com About the Author: Tom Venuto is a natural bodybuilder, certified strength and conditioning specialist (CSCS) and a certified personal trainer (CPT). Tom is the author of "Burn the Fat, Feed The Muscle,” which teaches you how to get lean without drugs or supplements using methods of the world's best bodybuilders and fitness models. Learn how to get rid of stubborn fat and increase your metabolism by visiting: www.BurnTheFat.com