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Side Smirk is an innovative boutique market research and strategy firm based in New York City. Our team has over 32 combined years of research experience across a variety of industries, products, services and brands, and our business is focused on technology-driven insights. Specialties include usability, user interaction, user experience, mobile research, online research, hybrid methods, 24hr quant and social media recruiting. Some of our clients include: GNC - P&G - Campbell's - Jose Cuervo - Nickelodeon - PNC Bank - Hallmark - Yahoo! - Wilton - DELSEY - and more. Side Smirk is currently also using Google Glass as another tool for capturing unique consumer insights. Google Glass ena...