Team 1 - Presentation V10.pptx
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NeuroPrecision is developing a wearable sensor system to objectively track progress in autism therapies. Autism affects over 3.5 million individuals in the US and costs $269 billion annually. Existing therapy tracking relies on subjective measurements. NeuroPrecision's sensors can profile autistic and typically developing children to objectively measure 18 parameters. This solution will benefit parents, payers, and therapists by providing objective therapy evaluations, tracking progress over time, and improving reimbursements. NeuroPrecision aims to reach occupational therapists initially and estimates a $1.5 billion market size for autism therapy tracking.
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Team 1 - Presentation V10.pptx
- 1. Ke Zheng, Shweta Thapa, Vikram Sarveiya Executive Mentors: Frank Campanale, Sam Kongsamut, Robert Boyer Auspirion Therapeutics
- 2. "I am odd, I am new I understand now that so are you I say I 'feel like a castaway' I dream of a day that that’s okay." ~ Benjamin
- 3. Projected impact to society by 2025 to reach $1 trillion annually ● Affects over 3.5 million individuals (US) ● US Economic Impact - $269B ● Children: $61-70B ● Adult services: $175-196B ● About 1% of world population and increasing Center of Disease Control CDC 2015 / 2016 3 Impacts
- 4. Autism Spectrum Disorder (ASD)
- 5. THERAPIES: • Applied Behavioral Analysis (ABA) • Speech therapy • Occupational therapy • Physical therapy - Can’t evaluate therapy effectively - Inefficient record keeping - Insufficient reimbursements Existing Scenario
- 6. 6 ➢ Lack of information (therapies) ➢ Anxiety ➢ Pain and helpless Parents Payers / Insurance ➢ Addresses clinical need ➢ Quality of evidence
- 7. Tracking ProgressMisdiagnosis Delayed Diagnosis 7 SUBJECTIVE MEASUREMENT ➢ Challenge to put the patient on the ASD severity level ➢ Current Subjective Methods: > Autis m Diagn ostic Interv iew > Child hood Autis m Ratin
- 8. 8 Discovery Rutgers Sensory-Motor Integration Lab Profile of Autistic child Profile of Typically Developing child
- 9. 9 Validation
- 12. NeuroPrecision 12 Price/Kit: $3,000 Evaluation Fee: $200
- 13. $1.5 BILLION Market Size for Autism Therapy Tracking Industry 13
- 14. First Adopter: Occupational Therapists (OT) Marketing Strategy 14 Local • Partnerships • Office Visits • Free Trials National • Conferences • Magazine Advertising Insurance Acceptance • Hiring consultants Educational SeminarsAutism CommunitiesSocial Media
- 16. ❑ Scientific Advisors: o Dr. Elizabeth Torres ❑ Dr. Sam Kongsamut ❑ Business Advisors ❑ Frank Campanale ❑ Robert Boyer CEO Shweta Thapa CMO Ke Zheng COO Vikram Sarveiya • Fundraising • Supplier Management • Manufacturer Management • Marketing Strategy • Customer Relationship Management • Community Liaison • Business Development • Sales Management • Operation Needs • CTO • CFO • Board of Directors • Legal Advisor Company Structure
- 17. Milestone 1 Prototype Development Milestone 2 Software Beta Testing Milestone 3 First Customer 17 Cash on Hand vs. Milestones
- 19. 19 Future Steps Monitoring and Diagnosis Market Expansions Other Neurological Disorders
- 21. 21 Q & A
- 22. Miscellaneous
- 24. 24 Appendix: Market Size Calculation 1) Market Size: U.S. Market Autism Therapists 298,394 Annual Sales Volume 15% Price $3,000Per Kit Total $134Million 2015 Autism patients 3.50Million Annual treatment % 50% Evaluation frequency 4Per Year (Est.) Price per Evaluation $200 Annual Market Size $1,400Million Per Year Total Market Size $1,534Million 2) Product Price, Cost, and Specs Unit Price $3,000 Unit Cost $1,000 Sensors $600 Sync Module (Portable) $400
- 25. Where does this money come from? Kelly AM, 2015. AMA Journal Ethics
- 26. 26 WEARABLE