Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
3 Ways Cut Word Count Without Changing Meaning
1. 3 Ways to Cut Word Count
Without Changing Your Meaning
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2. 1. Remove as many prepositions as possible.
Example:
Original: “reward to shareholders”
Update: “shareholder reward”
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3. What Happened? – Preposition Magic
Example:
Original: “reward to shareholders”
Update: “shareholder reward”
What was once the object of the preposition has been changed to an adjective.
In the process, one word was eliminated.
List of prepositions:
https://en.wikipedia.org/wiki/List_of_English_prepositions
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preposition Object of the preposition
Adjective
4. 2. Replace phrases with one word.
Example:
Original: “On the other hand”
Update: “However”
Both of these are transitional terms. They both do the job of conveying the idea
of contrast.
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5. 3. Change the form of the word.
Example:
Original: “reflecting that both of the firms are
highly leveraged and risky”
Update: “reflecting high leverage and risk”
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6. More Word Magic – Change the Form of
the Word
Example:
Original: “reflecting that both of the firms are highly leveraged and risky”
Update: “reflecting high leverage and risk”
Choose the word forms that need less support around them. Focus on the key
idea. In this case, it is “high leverage and risk.” The first part of the sentence
(not mentioned here) mentions two entities, so the reader will understand the
updated text as a reference to both entities. Thus, “both of the firms” is not
necessary.
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adverb adjective adjective
adjective noun noun