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SFScon22 - Giuliano Zorloni - Yorange.pdf
Yorange is a management strategy tool designed to disrupt traditional corporate structures by decentralizing decision-making and promoting a flexible, transparent, and fair organizational environment. The platform emphasizes roles organized in bubbles, enabling members to manage tensions and responsibilities creatively while aligning with the organization's purpose. It incorporates design thinking principles and employs methodologies like OKR (Objectives and Key Results) to enhance goal setting and tracking within B2B and B2C contexts.
SFScon22 - Giuliano Zorloni - Yorange.pdf
- 1. YORANGE An alternative for corporategovernance
- 2. AGENDA SUNRISE MORNING THEFUTURE ? WHY YORANGE HOW DOES YORANGE SOLVE PROBLEMS? THE TEAM BEHIND YORANGE 1. VISION 2. HOW TO… 1. YORANGE 2. PROBLEMS 3. 3D MAPPING 4. ENERGIZING ROLES 5. TENSIONS 6. OKR 7. TOKENEQUITY 1. THE YORANGE TEAM
- 3. 📌 2021 -Founder and Co-CEO at Symphonie Prime and Founder at Hoverture Europe AG 📌 2016 to 2020 - Managing Director for ICEG within Accenture. 📌 2010 to 2016 – Founder at New Energy Group and Cofounder of Bit2win CPQ Gartner Magic Quadrant software vendor. 📌 2010 to 2000 - I served Siebel and Oracle as Communication Media and Utilities Consulting lead. ⚖ PhD Electronic Engineer @Politecnico di Milano ⚖ Design Thinking @INSEAD ⚖ Guest Professor European University Rome (UER) Founder | CEO | Prokurist | Investor | Author Short description (2020) Short description (2022) Publications In recent decades, companies have experimented with outdated organizational behaviors, rigid, bureaucratic, with an excess of processes and control all in the face of an external world immersed in change never before experienced. All these efforts have rarely achieved real results, and the main reason for these failures is related to the fact that all these initiatives were and are conceived and implemented using the same mentality they want to combat. Design Thinking is based on the idea that by truly understanding users and how they interact with a product or service you are able to design a better one. In recent years, the concept of Design Thinking has increasingly shifted to product and service innovation, becoming a creative approach to solving complex problems. Giuliano Zorloni
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- 5. Vision … Our MTP(Massive Trasformative Purpose) is to create young entrepreneurs
- 6. ____ Digital Commerce B2Be B2C Sales & Promotion CPQ Customer Engagement Platform Post-Sales & Loyalty ____ Brand Strategy Experience Design Digital Marketing Social Engagement ____ Corporate Innovation Organization Design Ecosystem Strategy Startup Acceleration ____ Cloud Transformation Big-data & Smart Analytics Applied Intelligence Security & Compliance Collaboration Platform ____ Business Cloud Platform Vertical Business Application Interoperability Framework Italy Germany Iberia Switzerland Benelux France How to …
- 7. How does Yorangesolve problems? ? MORNING
- 8. "A rigid hierarchicalstructure paves the way for a shift in behavior from active to passive, from self-management to dependence, from equal to subordinate." Moving beyond hierarchies _____ Chris Argyris “
- 9. Yorange is a managementstrategy tool that provides an organizational structure in which the power to make important decisions is distributed within the organization. 01 Yorange in a nutshell THE STRUCTURE OF YORANGE TRADITIONAL HIERARCHICAL STRUCTURES Head of department Manager 1 Manager 2 Sales Manager Engineering Manager Marketing Manager Sales Marketing
- 10. Yorange Bubbles 01 02 04 03 What problemsdoes Yorange solve? 02 05 06 n 07 Organization 3D mapping through organization bubbles Energized the roles and distribute the authority Help people to pay new role in the organization Promote Transparency and fairness Runs OKR - Objects and Key Results Ability to manage tensions and proposals Virtual Share and Tokenequity …….
- 11. 03 Yorange speed up thedecision-making process? HOW CAN Organization 3D mapping through organization bubbles Roles Responsabilities Authorities Bubbles Purposes Teams Members
- 12. 04 Energizing roles Yorange organizationshave a multitude of roles organized in bubbles that contribute to the organization's purpose and the "mission." Yorange does not think in terms of fixed positions. In your role, everyone can make suggestions, but no one can tell you how to do your job, as long as you hold up your end of the bargain. The results are in line with the "responsibilities" of the role, your actions are in line with the "purpose" of your role, you do not hinder the "dominance" of another role. When a person is assigned to a role, he or she assumes responsibility of that role.
- 13. 05 In Yorange-terms, a"tension" is a problem within the bubble. In essence, a tension is an opportunity for improvement. Tension processing It is your job to raise the issue with the appropriate people and offer solutions, at the next tactical or governance meeting. WHAT DOES THAT MEAN?
- 14. OKR - objectiveskey results OKRs stand for objectives and key results, a goal-setting methodology that can help your team set and track measurable goals. Originally pioneered by John Doerr, this framework pairs the objectives you want to achieve with the key results you’ll use to measure progress—so your goals are tied to your team’s day-to-day work. 06 John Doerr American Investor & Venture Capitalist
- 15. Virtual Share andTokenequity Tokenized equity refers to the creation and issuance of digital tokens or "coins" that represent equity shares in a corporation or organization. Think about tokenized equity like any standard share purchased in a listed company. In this case you are partner of the company and in some special cases also eligible to take decision. 07
- 16. What is Yorange? ?Yorange is a disruptive idea allows to navigate the organization, manage all members, roles and processes, improve flexibility and effective decision-making, increase transparency and fairness, manage tensions, proposals, rewards and virtual stocks, all in one application. As Larry Page says, an application that "it passes the toothbrush test" it is so useful that it can be used every day!
- 17. The team behindYorange ? THE FUTURE
- 18. The Yorange Team GiulianoZorloni Founder of Yorange Prokurist & Mentor Alessandro Agnati CEO Managing Partner Patrik Seebacher Key Account Manager Business Developer Daniel Lauri Junior Developer Full Stack Developer
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- 20. YORANGE An alternative forcorporate governance