Promote Your Business During Holiday Season

SEO Information Technology
Digital Marketing Services Mumbai, INDIA | SEO, PPC, Social Media, Content Marketing and More
Email:SEOInfoTechRSA@Gmail.com | Website: http://wwwSEOInformationTechnology.BlogSpot.com
Promote Business
During
Holiday Season

3 Tips to Promote Business during Holiday Season
1. Holiday Online Marketing
 Special/Discount Coupons
 Promote deals/offers on Social Media
 Post on company blog

2. Holiday Email Marketing
 Sales promotion
 Special/Discount Coupons
 Promote deals/offers
 Free Gift with Purchase
 Holiday newsletters
3. Increase Holiday Sales
 Research and Update Keywords for
Holiday season
 Update Main Page Content
 Add Special Holiday Sales Pages
 Post Frequent Holiday Specials on
You’re Site
 Offer Gift Cards
 Use Flyers
 Use of promotional items with company logos
 Offer Reward Points
 Greeting Cards (Christmas cards)
REMEMBER: Make it easy and rewarding for customers to buy from you and
they will reward you with holiday sales.

Promotion Examples:
 Promotion 1: 25% Off Services for New Clients
 Promotion 2: $20 Same-as-Cash Coupon
 Promotion 3: 10% Pre-Book Discount
 Promotion 4: $10 Off Next Service
 Promotion 5: Free Haircut on the Fifth Visit
 Promotion 6: Bring a Friend Promotion
 Promotion 7: Free $20 gift certificate with the Purchase of a
$100 Gift Certificate
 Promotion 8: 25% Off on Your Birthday
 Promotion 9: $10 Off on Product Purchase of $100 or More
 Promotion 10: 10% Off for a Positive Online Review
 Promotion 11: Free Haircut with Color Service on First Visit
 Promotion 12: 20% off an Additional Service
Too many tasks don’t worry we’ll help you
in following ways

1. Social Media Promotion Packages
 Facebook/Twitter Promotion
a. Profile layout Enhancement.
b. Content and Images status updates.
c. Maintain photo album and image gallery for different services.
d. Improve Facebook likes.
e. Ad promotion
 Pinterest Promotion
a. Create boards for different styles of arrangements and pin all of
your inspiration for each style.
b. Business Portfolio on Pinterest - Create a Pinterest board
dedicated to your work.
c. Pin It Button on website – This will give users the option to add
(pin) images from website to Pinterest.
(Note: Client will need to help us by providing images/content for
additional categories boards.)

2. Email Marketing Package
Includes:
 Setup Email Marketing
software (Aweber,
GetResponse, IContact,
Infusion Soft etc)
 Data import of existing list X
500 (* cost to client if list is
greater than 500 email address)
 Set up Follow Up Email Series in Text or HTML with good header and
content for maximum open rate X 1 Campaign (daily with Spam filters
to ensure that your message is delivered to your customers with strong
CALL To Action. weekly, monthly or quarterly..etc)

 Create 1 custom newsletter template
 Setup 5 Broadcast email messages a month
 Create Email Marketing campaigns X 2:
a. For revenue generation
b. Branding
c. List building
d. Limited Time offers
e. Thank you message
f. Customer Retention and
g. Acquisition
h. Customer Surveys
 Managed email list ( Unsubscribed, etc)
 Segment email list X 1 – divide subscribers into content relevant lists to
increase sales and opt-ins
 Online data capture using opt-in forms linked to Email Marketing
software
 Provide live support
 Provide quarterly review and analytics reports ( Open Rate, Bounce
Rate, Opt-out, Opt-In etc)
Hope this short guide was helpful and gave you some useful ideas for your
business. If you've already tackled some of these things, then that's awesome!
Keep up the good work. But if you need some help, then please feel free to
email us at SEOInfotechRSA@Gmail.com .

Few Promotion Tips for Small Business
 Salon Wedding Business Online Promotion
a. Make your Salon (Hair and Makeup / Bridal) services known and visible
on websites and social media.
b. Grow your bridal network with local wedding photographers and
wedding planners.
c. Participate in a bridal show.
d. Ask for referrals – It can be used for promotion on website and social
media.
e. Create wedding packages suitable for every budget, including packages
with other Salon service providers.
 Dentist Marketing Ideas
a. Create mailing list – Send out direct emails to customers.
b. Use print media such as Brochures, Postcards, Flyers and Catalogs.
c. Provide Holiday discounts and display posters and banners in your
clinic.
d. Send appointment date reminder to your patients.
e. Inform people about Oral Hygiene via brochures etc.
f. Give thanks gifts during holiday season.

Business services those benefits from Holiday spending:
Catering, Carpet Cleaning, Housecleaning, Chimney Sweeps, Car
Rental, Salons and Spas, Furnace Checkups, Cosmetic Dentistry,
Home Security, Fitness, Storage, Locksmiths, Interior Design and
More.
Tips For Small Businesses To Promote Themselves During This
Holiday Season:-
1) Update your website – create holiday landing pages.
2) Reach out to customers via Social Media.
3) Use Pay Per Click (PPC) Campaigns.
4) Provide Holiday Coupons, Special Offers and Deals – promote these on
social media, PPC, email, SMS text and print media.
5) Email Marketing.
6) Create videos to promote your Holiday offers.
7) Create Facebook contests.
8) Send out photo postcards, gifts or signed notes.
9) Focus more on Holiday related topics.
10) Build landing pages for promotions, content and campaigns.
Visit Our Blog: http://seoinformationtechnology.blogspot.com/

Promote Your Business During Holiday Season

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