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Internet Marketing
The Unlimited Potential
BINDU RATHORE
to shape your career
 build your business
and be successful in Life ….
How to
harness the Power of Internet
I won’t teach youI won’t teach you everythingeverything
about Internet Marketingabout Internet Marketing
Just what YOU NEED
2 B Successful in Life
AgendaAgenda
Introduction
What is Internet Marketing
Why Internet Marketing
Benefits of Internet Marketing
The Three Keys to Internet Marketing
Search Engine Optimization
Social Media Marketing
Pay per Click Advertising
How to use Internet Marketing
To get desired Job
To build business
To be successful
People who made it BIG in life -Intrapeneurs
What is Traditional Marketing?What is Traditional Marketing?
Marketing Today?Marketing Today?
Why Internet Marketing ?Why Internet Marketing ?
50 Million
People
75 years
38 years
13 years
4 years
The StatisticsThe Statistics
Internet Users
Worldwide-2,095,006,005
India- 65 Million
Facebook Users
More Than 750 Million Users
Twitter Users
Nearly 200 Million Users
Why Internet MarketingWhy Internet Marketing??
People are
Searching……..
…So Direct them.
BenefitsBenefits
 Fastest
 On 24/7
 Smartest
 Time is the only
cost
 Cheapest
IM isn’t magic or voodoo…IM isn’t magic or voodoo…
IM is visibility for yourself or
your business through
disciplined business
practices….
3 Keys of IM3 Keys of IM
3 Keys of IM3 Keys of IM
Can Google seeCan Google see
Your
Presence?
SEOSEO Your Presence?
Can Google seeCan Google see
Your
Website ?
3 Keys of SMO3 Keys of SMO
Are you Connected ?Are you Connected ?
Your Videos?Your Videos?
3 Keys of IM3 Keys of IM
How to use Internet to get
Job/Build business
How do I get there?How do I get there?
Create Content
Thought Leadership
• Display expertise
• Solve buyer problems
• Generate yourself
• Target the right audience
• Use best Material
• Identify Keywords
Spread Content and Share
Where do I publish?Where do I publish?
Use Social Media
People who made it big
Ram Shriram - Director Google.com
Avnish Bajaj - Baazee.com
People who made it big
Catherine Cook
MyYearBook – www.MyYearBook.com
Why Catherine Matters:
Catherine Cook of MyYearBook.com managed to
get 5 Million Members on Myyearbook.com. Talk to
Catherine Cook for any length of time and you get
the distinct feeling you don’t need to remember
this girl’s name because you’ll be hearing it often
in the years to come.
People who made it big
ASHLEY QUALLS
WhatEverLife – www.WhatEverLife.com
Why Ashley Qualls Matters:
Ashley Qualls who is already a multi-millionaire,
and has taken the young entrepreneurs world by
storm. Aged just 14, Ashley created
WhatEverLife.com, a Myspace layouts site aimed
at the female demographic, the site now gets over
250,000 visitors every single day, which is more
than teen magazines such as Teen Vogue,
Seventeen & Cosmogirl… combined.Ashley doesn’t
charge users to use the site, instead, she
strategically places ads on the site, and around
60% of her monthly income comes from
People who made it big
Juliette
Miss O & Friends – www.missoandfriends.com
Why Juliette Matters:
It all started when Juliette was 10, she drew
people that she called cool girls. She then decided
to create a website for her sketches which led to
Miss O & Friends which has been valued at $15
million!
People who made it big
Thilak Raj Rao
Tech Buzz – www.tech-buzz.net
Why Thilak Matters:
Thilak Raj Rao is a 18 year old collage drop out
earning $1000′s every month from his tech blog.
Thilak has been online with his website for 2 years
now but was a internet addict following the top
technology websites on the net
The Idea Behind
Run-Walk-Crawl
Moving
ahead
Thank u …….!!!!
Please visit my web-site
WWW.ROBODIGITALMARKETING.COM

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Harness Internet Marketing Power for Career Success

  • 1. Internet Marketing The Unlimited Potential BINDU RATHORE
  • 2. to shape your career  build your business and be successful in Life …. How to harness the Power of Internet
  • 3. I won’t teach youI won’t teach you everythingeverything about Internet Marketingabout Internet Marketing Just what YOU NEED 2 B Successful in Life
  • 4. AgendaAgenda Introduction What is Internet Marketing Why Internet Marketing Benefits of Internet Marketing The Three Keys to Internet Marketing Search Engine Optimization Social Media Marketing Pay per Click Advertising How to use Internet Marketing To get desired Job To build business To be successful People who made it BIG in life -Intrapeneurs
  • 5. What is Traditional Marketing?What is Traditional Marketing?
  • 7. Why Internet Marketing ?Why Internet Marketing ? 50 Million People 75 years 38 years 13 years 4 years
  • 8. The StatisticsThe Statistics Internet Users Worldwide-2,095,006,005 India- 65 Million Facebook Users More Than 750 Million Users Twitter Users Nearly 200 Million Users
  • 9. Why Internet MarketingWhy Internet Marketing?? People are Searching…….. …So Direct them.
  • 10. BenefitsBenefits  Fastest  On 24/7  Smartest  Time is the only cost  Cheapest
  • 11. IM isn’t magic or voodoo…IM isn’t magic or voodoo… IM is visibility for yourself or your business through disciplined business practices….
  • 12. 3 Keys of IM3 Keys of IM
  • 13. 3 Keys of IM3 Keys of IM
  • 14. Can Google seeCan Google see Your Presence?
  • 16. Can Google seeCan Google see Your Website ?
  • 17. 3 Keys of SMO3 Keys of SMO
  • 18. Are you Connected ?Are you Connected ?
  • 20. 3 Keys of IM3 Keys of IM
  • 21. How to use Internet to get Job/Build business
  • 22. How do I get there?How do I get there? Create Content Thought Leadership • Display expertise • Solve buyer problems • Generate yourself • Target the right audience • Use best Material • Identify Keywords
  • 24. Where do I publish?Where do I publish? Use Social Media
  • 25. People who made it big Ram Shriram - Director Google.com Avnish Bajaj - Baazee.com
  • 26. People who made it big Catherine Cook MyYearBook – www.MyYearBook.com Why Catherine Matters: Catherine Cook of MyYearBook.com managed to get 5 Million Members on Myyearbook.com. Talk to Catherine Cook for any length of time and you get the distinct feeling you don’t need to remember this girl’s name because you’ll be hearing it often in the years to come.
  • 27. People who made it big ASHLEY QUALLS WhatEverLife – www.WhatEverLife.com Why Ashley Qualls Matters: Ashley Qualls who is already a multi-millionaire, and has taken the young entrepreneurs world by storm. Aged just 14, Ashley created WhatEverLife.com, a Myspace layouts site aimed at the female demographic, the site now gets over 250,000 visitors every single day, which is more than teen magazines such as Teen Vogue, Seventeen & Cosmogirl… combined.Ashley doesn’t charge users to use the site, instead, she strategically places ads on the site, and around 60% of her monthly income comes from
  • 28. People who made it big Juliette Miss O & Friends – www.missoandfriends.com Why Juliette Matters: It all started when Juliette was 10, she drew people that she called cool girls. She then decided to create a website for her sketches which led to Miss O & Friends which has been valued at $15 million!
  • 29. People who made it big Thilak Raj Rao Tech Buzz – www.tech-buzz.net Why Thilak Matters: Thilak Raj Rao is a 18 year old collage drop out earning $1000′s every month from his tech blog. Thilak has been online with his website for 2 years now but was a internet addict following the top technology websites on the net
  • 32. Thank u …….!!!! Please visit my web-site WWW.ROBODIGITALMARKETING.COM

Editor's Notes

  1. People on Facebook More than 750 million active users 50% of our active users log on to Facebook in any given day Average user has 130 friends People spend over 700 billion minutes per month on Facebook Activity on Facebook There are over 900 million objects that people interact with (pages, groups, events and community pages) Average user is connected to 80 community pages, groups and events Average user creates 90 pieces of content each month More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month. Global Reach More than 70 translations available on the site About 70% of Facebook users are outside the United States Over 300,000 users helped translate the site through the translations application Platform Entrepreneurs and developers from more than 190 countries build with Facebook Platform People on Facebook install 20 million applications every day Every month, more than 250 million people engage with Facebook on external websites Since social plugins launched in April 2010, an average of 10,000 new websites integrate with Facebook every day More than 2.5 million websites have integrated with Facebook, including over 80 of comScore's U.S. Top 100 websites and over half of comScore's Global Top 100 websites Mobile There are more than 250 million active users currently accessing Facebook through their mobile devices. People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users. There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products
  2. Kavitark Ram Shriram is one of the richest American according to forbes list not only because he is one of the biggest shareholders in Google but also because of Business Ventures in Plaxo, Yodlee, Tellme Podshow and Zazzle .Ram is a founding board member of Google Inc. and 247customer.com. Ram also serves on the boards of Zazzle.com and Predictify. Ram serves on the advisory board of Naukri.com. Previously he was the co-founder, Chairman and CEO of India's Largest Online Marketplace - Baazee.com - which was acquired by eBay and currently serves on the Advisory Board of eBay India. Avi serves on the Board of  Yo! China (Chinese fast food chain), itzCash Card (pre-paid cash card business) and Quikr (online local classifieds site). He is also an investor and  advisor to Cleartrip (online Indian travel agent), Pangea3 (Legal Process outsourcing business), Pinstorm (Search Marketing Company ) and Indus Biotech (Bio Sciences Company)