This document discusses internet marketing and provides tips for how to harness its power. It defines internet marketing and outlines its key benefits like being fast, available 24/7, cost-effective, and able to directly target audiences. The three main keys of internet marketing are search engine optimization, social media marketing, and pay-per-click advertising. Examples are given of successful entrepreneurs who built businesses through internet marketing, such as teenagers who created popular websites in areas like technology, fashion, and social networking. The document encourages creating quality content, distributing it on social media, and using a run-walk-crawl approach to build online visibility and success.
2. to shape your career
build your business
and be successful in Life ….
How to
harness the Power of Internet
3. I won’t teach youI won’t teach you everythingeverything
about Internet Marketingabout Internet Marketing
Just what YOU NEED
2 B Successful in Life
4. AgendaAgenda
Introduction
What is Internet Marketing
Why Internet Marketing
Benefits of Internet Marketing
The Three Keys to Internet Marketing
Search Engine Optimization
Social Media Marketing
Pay per Click Advertising
How to use Internet Marketing
To get desired Job
To build business
To be successful
People who made it BIG in life -Intrapeneurs
7. Why Internet Marketing ?Why Internet Marketing ?
50 Million
People
75 years
38 years
13 years
4 years
8. The StatisticsThe Statistics
Internet Users
Worldwide-2,095,006,005
India- 65 Million
Facebook Users
More Than 750 Million Users
Twitter Users
Nearly 200 Million Users
22. How do I get there?How do I get there?
Create Content
Thought Leadership
• Display expertise
• Solve buyer problems
• Generate yourself
• Target the right audience
• Use best Material
• Identify Keywords
24. Where do I publish?Where do I publish?
Use Social Media
25. People who made it big
Ram Shriram - Director Google.com
Avnish Bajaj - Baazee.com
26. People who made it big
Catherine Cook
MyYearBook – www.MyYearBook.com
Why Catherine Matters:
Catherine Cook of MyYearBook.com managed to
get 5 Million Members on Myyearbook.com. Talk to
Catherine Cook for any length of time and you get
the distinct feeling you don’t need to remember
this girl’s name because you’ll be hearing it often
in the years to come.
27. People who made it big
ASHLEY QUALLS
WhatEverLife – www.WhatEverLife.com
Why Ashley Qualls Matters:
Ashley Qualls who is already a multi-millionaire,
and has taken the young entrepreneurs world by
storm. Aged just 14, Ashley created
WhatEverLife.com, a Myspace layouts site aimed
at the female demographic, the site now gets over
250,000 visitors every single day, which is more
than teen magazines such as Teen Vogue,
Seventeen & Cosmogirl… combined.Ashley doesn’t
charge users to use the site, instead, she
strategically places ads on the site, and around
60% of her monthly income comes from
28. People who made it big
Juliette
Miss O & Friends – www.missoandfriends.com
Why Juliette Matters:
It all started when Juliette was 10, she drew
people that she called cool girls. She then decided
to create a website for her sketches which led to
Miss O & Friends which has been valued at $15
million!
29. People who made it big
Thilak Raj Rao
Tech Buzz – www.tech-buzz.net
Why Thilak Matters:
Thilak Raj Rao is a 18 year old collage drop out
earning $1000′s every month from his tech blog.
Thilak has been online with his website for 2 years
now but was a internet addict following the top
technology websites on the net
People on Facebook
More than 750 million active users
50% of our active users log on to Facebook in any given day
Average user has 130 friends
People spend over 700 billion minutes per month on Facebook
Activity on Facebook
There are over 900 million objects that people interact with (pages, groups, events and community pages)
Average user is connected to 80 community pages, groups and events
Average user creates 90 pieces of content each month
More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month.
Global Reach
More than 70 translations available on the site
About 70% of Facebook users are outside the United States
Over 300,000 users helped translate the site through the translations application
Platform
Entrepreneurs and developers from more than 190 countries build with Facebook Platform
People on Facebook install 20 million applications every day
Every month, more than 250 million people engage with Facebook on external websites
Since social plugins launched in April 2010, an average of 10,000 new websites integrate with Facebook every day
More than 2.5 million websites have integrated with Facebook, including over 80 of comScore's U.S. Top 100 websites and over half of comScore's Global Top 100 websites
Mobile
There are more than 250 million active users currently accessing Facebook through their mobile devices.
People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users.
There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products
Kavitark Ram Shriram is one of the richest American according to forbes list not only because he is one of the biggest shareholders in Google but also because of Business Ventures in Plaxo, Yodlee, Tellme Podshow and Zazzle .Ram is a founding board member of Google Inc. and 247customer.com. Ram also serves on the boards of Zazzle.com and Predictify. Ram serves on the advisory board of Naukri.com.
Previously he was the co-founder, Chairman and CEO of India's Largest Online Marketplace - Baazee.com - which was acquired by eBay and currently serves on the Advisory Board of eBay India. Avi serves on the Board of Yo! China (Chinese fast food chain), itzCash Card (pre-paid cash card business) and Quikr (online local classifieds site). He is also an investor and advisor to Cleartrip (online Indian travel agent), Pangea3 (Legal Process outsourcing business), Pinstorm (Search Marketing Company ) and Indus Biotech (Bio Sciences Company)