Wine in Indonesia to 2013

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Wine in Indonesia to 2013
Published on March 2010

Report Summary

Introduction

This databook provides key data and information on the wine market in Indonesia. This report is a comprehensive resource for
market, category and segment level data including value, volume, distribution share and company & brand share. This report also
provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: still wine, champagne and fortified wine

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and
forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the wine market, including company overview, key facts and business description

Highlights

The market for wine in Indonesia increased at a compound annual growth rate of 5.1% between 2003 and 2008.

The still wine category led the wine market in Indonesia, accounting for a share of 88.8%.

Leading players in Indonesian wine market include Constellation Brands, Inc., Pernod Ricard and Hatten.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the wine market in Indonesia

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

Table of Content

TABLE OF CONTENTS
Chapter 1 Executive Summary 2

Wine in Indonesia to 2013 Page 1/8


Summary market level: wine 2
Summary category level: still wine 3
Summary category level: fortified wine 4
Summary category level: champagne 5
Chapter 2 Introduction 6
What is this report about' 6
How to use this report 6
Market definition 7
Chapter 3 Market Overview 19
Value analysis (Rupiah), 2003-08 19
Value analysis (US dollars), 2003-08 22
Volume analysis, 2003-08 24
Company and brand share analysis 27
Distribution analysis 31
Expenditure and consumption per capita 33
Chapter 4 Leading Company Profiles 36
Constellation Brands, Inc. 36
Pernod Ricard SA 38
Chapter 5 Category Analysis: Still Wine 40
Chapter 6 Category Analysis: Fortified Wine 56
Chapter 7 Category Analysis: Champagne 73



Chapter 8 Country Comparison 86
Value 86
Volume 90
Market share 94
Chapter 9 PESTLE Analysis 95
Summary 95
Political analysis 97
Economic analysis 100
Social analysis 103
Technological analysis 106
Legal analysis 109
Environmental analysis 112
Chapter 10 Macroeconomic Profile 115
Macroeconomic indicators 115
Chapter 11 Research Methodology 120
Methodology overview 120
Secondary research 121
Market modeling 122
Creating an initial data model 122
Revising the initial data model 122
Creating a final estimate 123
Creating demographic value splits 123
Primary research 123
Data finalization 124
Ongoing research 124
Chapter 12 APPENDIX 125
Future readings 125
How to contact experts in your industry 125
Disclaimer 125

LIST OF FIGURES
Figure 1: Wine, Indonesia, value by category (IDRm), 2003-13 21
Figure 2: Wine, Indonesia, category growth comparison, by value, 2003-13 23
Figure 3: Wine, Indonesia, volume by category (liters, million), 2003-13 26
Figure 4: Wine, Indonesia, category growth comparison, by volume, 2003-13 26
Figure 5: Wine, Indonesia, company share by volume (%), 2007-08 29
Figure 6: Wine, Indonesia, distribution channels by volume (%), 2007-08 32
Figure 7: Still wine, Indonesia, value by segment (IDRm), 2003-13 42
Figure 8: Still wine, Indonesia, category growth comparison, by value, 2003-13 44
Figure 9: Still wine, Indonesia, volume by segment (liters, million), 2003-13 47
Figure 10: Still wine, Indonesia, category growth comparison, by volume, 2003-13 47
Figure 11: Still wine, Indonesia, company share by volume (%), 2007-08 49
Figure 12: Still wine, Indonesia, distribution channels by volume (%), 2007-08 52
Figure 13: Fortified wine, Indonesia, value by segment (IDRm), 2003-13 58
Figure 14: Fortified wine, Indonesia, category growth comparison, by value, 2003-13 61
Figure 15: Fortified wine, Indonesia, volume by segment (liters, million), 2003-13 64
Figure 16: Fortified wine, Indonesia, category growth comparison, by volume, 2003-13 64
Figure 17: Fortified wine, Indonesia, company share by volume (%), 2007-08 66
Figure 18: Fortified wine, Indonesia, distribution channels by volume (%), 2007-08 69



Figure 19: Champagne, Indonesia, value (IDRm), 2003-13 74
Figure 20: Champagne, Indonesia, volume (liters, million), 2003-13 77
Figure 21: Champagne, Indonesia, distribution channels by volume (%), 2007-08 82
Figure 22: Global wine market split (value terms, 2008), top five countries 87
Figure 23: Global wine market value, 2003'08, top five countries 89
Figure 24: Global wine market split (volume terms, 2008), top five countries 91
Figure 25: Global wine market volume, 2003'08, top five countries 93
Figure 26: Annual data review process 121

LIST OF TABLES
Table 1: Wine category definitions 8
Table 2: Wine distribution channels 9
Table 3: Wine, Indonesia, value by category (IDRm), 2003-08 19
Table 4: Wine, Indonesia, value forecast by category (IDRm), 2008-13 20
Table 5: Wine, Indonesia, value by category ($m), 2003-08 22
Table 6: Wine, Indonesia, value forecast by category ($m), 2008-13 22
Table 7: Wine, Indonesia, volume by category (liters, million), 2003-08 24
Table 8: Wine, Indonesia, volume forecast by category (liters, million), 2008-13 25
Table 9: Wine, Indonesia, brand share by volume (%), 2007-08 27
Table 10: Wine, Indonesia, volume by brand (liters, million), 2007-08 28
Table 11: Wine, Indonesia, company share by volume (%), 2007-08 30
Table 12: Wine, Indonesia, volume by company (liters, million), 2007-08 30
Table 13: Wine, Indonesia, distribution channels by volume (%), 2007-08 31
Table 14: Wine, Indonesia, volume by distribution channel (liters, million), 2007-08 31
Table 15: Wine, Indonesia, expenditure per capita (IDR), 2003-08 33
Table 16: Wine, Indonesia, forecast expenditure per capita (IDR), 2008-13 33
Table 17: Wine, Indonesia, expenditure per capita ($), 2003-08 34
Table 18: Wine, Indonesia, forecast expenditure per capita ($), 2008-13 34
Table 19: Wine, Indonesia, consumption per capita (liters), 2003-08 35
Table 20: Wine, Indonesia, forecast consumption per capita (liters), 2008-13 35
Table 21: Constellation Brands, Inc. key facts 36
Table 22: Pernod Ricard SA key facts 38
Table 23: Still wine, Indonesia, value by segment (IDRm), 2003-08 40
Table 24: Still wine, Indonesia, value forecast by segment (IDRm), 2008-13 41
Table 25: Still wine, Indonesia, value by segment ($m), 2003-08 43
Table 26: Still wine, Indonesia, value forecast by segment ($m), 2008-13 43
Table 27: Still wine, Indonesia, volume by segment (liters, million), 2003-08 45
Table 28: Still wine, Indonesia, volume forecast by segment (liters, million), 2008-13 46
Table 29: Still wine, Indonesia, brand share by volume (%), 2007-08 48
Table 30: Still wine, Indonesia, volume by brand (liters, million), 2007-08 48
Table 31: Still wine, Indonesia, company share by volume (%), 2007-08 50
Table 32: Still wine, Indonesia, volume by company (liters, million), 2007-08 50
Table 33: Still wine, Indonesia, distribution channels by volume (%), 2007-08 51
Table 34: Still wine, Indonesia, volume by distribution channel (liters, million), 2007-08 51
Table 35: Still wine, Indonesia, expenditure per capita (IDR), 2003-08 53
Table 36: Still wine, Indonesia, forecast expenditure per capita (IDR), 2008-13 53
Table 37: Still wine, Indonesia, expenditure per capita ($), 2003-08 54
Table 38: Still wine, Indonesia, forecast expenditure per capita ($), 2008-13 54
Table 39: Still wine, Indonesia, consumption per capita (liters), 2003-08 55
Table 40: Still wine, Indonesia, forecast consumption per capita (liters), 2008-13 55



Table 41: Fortified wine, Indonesia, value by segment (IDRm), 2003-08 56
Table 42: Fortified wine, Indonesia, value forecast by segment (IDRm), 2008-13 57
Table 43: Fortified wine, Indonesia, value by segment ($m), 2003-08 59
Table 44: Fortified wine, Indonesia, value forecast by segment ($m), 2008-13 60
Table 45: Fortified wine, Indonesia, volume by segment (liters, million), 2003-08 62
Table 46: Fortified wine, Indonesia, volume forecast by segment (liters, million), 2008-13 63
Table 47: Fortified wine, Indonesia, brand share by volume (%), 2007-08 65
Table 48: Fortified wine, Indonesia, volume by brand (liters, million), 2007-08 65
Table 49: Fortified wine, Indonesia, company share by volume (%), 2007-08 67
Table 50: Fortified wine, Indonesia, volume by company (liters, million), 2007-08 67
Table 51: Fortified wine, Indonesia, distribution channels by volume (%), 2007-08 68
Table 52: Fortified wine, Indonesia, volume by distribution channel (liters, million), 2007-08 68
Table 53: Fortified wine, Indonesia, expenditure per capita (IDR), 2003-08 70
Table 54: Fortified wine, Indonesia, forecast expenditure per capita (IDR), 2008-13 70
Table 55: Fortified wine, Indonesia, expenditure per capita ($), 2003-08 71
Table 56: Fortified wine, Indonesia, forecast expenditure per capita ($), 2008-13 71
Table 57: Fortified wine, Indonesia, consumption per capita (liters), 2003-08 72
Table 58: Fortified wine, Indonesia, forecast consumption per capita (liters), 2008-13 72
Table 59: Champagne, Indonesia, value (IDRm), 2003-08 73
Table 59: Champagne, Indonesia, value forecast (IDRm), 2008-13 74
Table 60: Champagne, Indonesia, value ($m), 2003-08 75
Table 61: Champagne, Indonesia, value forecast ($m), 2008-13 75
Table 62: Champagne, Indonesia, volume (liters, million), 2003-08 76
Table 63: Champagne, Indonesia, volume forecast (liters, million), 2008-13 77
Table 64: Champagne, Indonesia, brand share by volume (%), 2007-08 78
Table 65: Champagne, Indonesia, volume by brand (liters, million), 2007-08 78
Table 66: Champagne, Indonesia, company share by volume (%), 2007-08 79
Table 67: Champagne, Indonesia, volume by company (liters, million), 2007-08 79
Table 68: Champagne, Indonesia, distribution channels by volume (%), 2007-08 80
Table 69: Champagne, Indonesia, volume by distribution channel (liters, million), 2007-08 81
Table 70: Champagne, Indonesia, expenditure per capita (IDR), 2003-08 83
Table 71: Champagne, Indonesia, forecast expenditure per capita (IDR), 2008-13 83
Table 72: Champagne, Indonesia, expenditure per capita ($), 2003-08 84
Table 73: Champagne, Indonesia, forecast expenditure per capita ($), 2008-13 84
Table 74: Champagne, Indonesia, consumption per capita (liters), 2003-08 85
Table 75: Champagne, Indonesia, forecast consumption per capita (liters), 2008-13 85
Table 76: Global wine market value, 2008 86
Table 77: Global wine market split (value terms ($m), 2008), top five countries 89
Table 78: Global wine market volume, 2008 90
Table 79: Global wine market split (volume terms, 2008), top five countries 93
Table 80: Leading players, top five countries 94
Table 81: Analysis of Indonesia's political landscape 97
Table 82: Analysis of Indonesia's economy 100
Table 83: Analysis of Indonesia's social system 103
Table 84: Analysis of Indonesia's technology landscape 106
Table 85: Analysis of Indonesia's legal landscape 109
Table 86: Analysis of Indonesia's environmental landscape 112
Table 87: Indonesia population, by age group, 2003-08 (millions) 115
Table 88: Indonesia population forecast, by age group, 2008-13 (millions) 116
Table 89: Indonesia population, by gender, 2003-08 (millions) 116



Table 90: Indonesia population forecast, by gender, 2008-13 (millions) 117
Table 91: Indonesia nominal GDP, 2003-08 (IDRbn, nominal prices) 117
Table 92: Indonesia nominal GDP forecast, 2008-13 (IDRbn, nominal prices) 117
Table 93: Indonesia real GDP, 2003-08 (IDRbn, 2000 prices) 118
Table 94: Indonesia real GDP forecast, 2008-13 (IDRbn, 2000 prices) 118
Table 95: Indonesia real GDP, 2003-08 ($bn, 2000 prices) 118
Table 96: Indonesia real GDP forecast, 2008-13 ($bn, 2000 prices) 119
Table 97: Indonesia consumer price index, 2003-08 (2000=100) 119
Table 98: Indonesia consumer price index, 2008-13 (2000=100) 119



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