Skin care products for normal skin tones are declining in sales, while products targeting specific problems are on the rise. Skin care products that treat sensitive, dry or ageing skin are performing particularly well. Nourishers/anti-agers was the best-performing category in 2009, recording growth of more than 7% in current value terms.Euromonitor International's Skin Care Products in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to 2014 illustrate how the market is set to change. Product coverage: Body Care, Facial Care, Hand Care Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report' * Get a detailed picture of the Beauty and Personal Care industry; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market's major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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Skin Care - Germany
Published on May 2010
Report Summary
Skin care products for normal skin tones are declining in sales, while products targeting specific problems are on the rise. Skin care
products that treat sensitive, dry or ageing skin are performing particularly well. Nourishers/anti-agers was the best-performing
category in 2009, recording growth of more than 7% in current value terms.
Euromonitor International's Skin Care Products in Germany report offers a comprehensive guide to the size and shape of the market
at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to
2014 illustrate how the market is set to change.
Product coverage: Body Care, Facial Care, Hand Care
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report'
* Get a detailed picture of the Beauty and Personal Care industry;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online
information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network
of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help
drive informed strategic planning.
Table of Content
Skin Care in Germany
Euromonitor International
May 2010
List of Contents and Tables
Executive Summary
Beauty and Personal Care Sales Picked Up in 2009
Demand for Men's Grooming Products Slows Amid Economic Recession
Sales Led by Rivals L'oréal and Beiersdorf
Parapharmacies/drugstores Continue To Be the Most Dominant Outlet Channel
the Market Is Predicted To Perform Positively Throughout the Forecast Period
Key Trends and Developments
Private Label Natural Beauty Products on the Rise
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Germany's Ageing Population Becomes More Selective
Economic Recession Has Mixed Impact on Market
Sales Through Parapharmacies/drugstores and Discounters Growing in Importance
Polarisation Between Economy and Premium Products Increases
Market Data
Table 1 Sales of Beauty and Personal Care by Sector: Value 2004-2009
Table 2 Sales of Beauty and Personal Care by Sector: % Value Growth 2004-2009
Table 3 Sales of Premium Cosmetics by Sector: Value 2004-2009
Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2004-2009
Table 5 Beauty and Personal Care Company Shares by NBO 2005-2009
Table 6 Beauty and Personal Care Company Shares by GBO 2005-2009
Table 7 Beauty and Personal Care Brand Shares by GBN 2006-2009
Table 8 Penetration of Private Label by Sector 2004-2009
Table 9 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2004-2009
Table 10 Sales of Beauty and Personal Care by Sector and by Distribution Format: % Analysis 2009
Table 11 Forecast Sales of Beauty and Personal Care by Sector: Value 2009-2014
Table 12 Forecast Sales of Beauty and Personal Care by Sector: % Value Growth 2009-2014
Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2009-2014
Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2009-2014
Definitions
Summary 1 Research Sources
Beiersdorf AG
Strategic Direction
Key Facts
Summary 2 Beiersdorf AG: Key Facts
Summary 3 Beiersdorf AG: Operational Indicators
Company Background
Production
Summary 4 Beiersdorf AG: Production Statistics 2008
Competitive Positioning
Summary 5 Beiersdorf AG: Competitive Position 2009
Coty Deutschland GmbH
Strategic Direction
Key Facts
Summary 6 Coty Deutschland GmbH: Key Facts
Summary 7 Coty Deutschland GmbH: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 8 Coty Deutschland GmbH: Competitive Position 2009
Dalli-werke Mäurer & Wirtz GmbH & Co Kg
Strategic Direction
Key Facts
Summary 9 Dalli-Werke Mäurer & Wirtz GmbH & Co KG: Key Facts
Summary 10 Dalli-Werke Mäurer & Wirtz GmbH & Co KG: Operational Indicators
Company Background
Production
Summary 11 Dalli-Werke Mäurer & Wirtz GmbH & Co KG: Production Statistics 2008
Competitive Positioning
Summary 12 Dalli-Werke Mäurer & Wirtz GmbH & Co KG: Competitive Position 2009
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Dr Scheller Cosmetics AG
Strategic Direction
Key Facts
Summary 13 Dr Scheller Cosmetics AG: Key Facts
Summary 14 Dr Scheller Cosmetics AG: Operational Indicators
Company Background
Production
Summary 15 Dr Scheller Cosmetics AG: Production Statistics 2008
Competitive Positioning
Summary 16 Dr Scheller Cosmetics AG: Competitive Position 2009
GlaxoSmithKline GmbH & Co Kg
Strategic Direction
Key Facts
Summary 17 GlaxoSmithKline GmbH & Co KG: Key Facts
Summary 18 GlaxoSmithKline GmbH & Co KG: Operational Indicators
Company Background
Production
Summary 19 GlaxoSmithKline GmbH & Co KG: Production Statistics 2008
Competitive Positioning
Summary 20 GlaxoSmithKline GmbH & Co KG: Competitive Position 2009
L'Oréal Deutschland GmbH
Strategic Direction
Key Facts
Summary 21 L'Oréal Deutschland GmbH: Key Facts
Summary 22 L'Oréal Deutschland GmbH: Operational Indicators
Company Background
Production
Summary 23 L'Oréal Deutschland GmbH: Production Statistics 2008
Competitive Positioning
Summary 24 L'Oréal Deutschland GmbH: Competitive Position 2009
Procter & Gamble GmbH
Strategic Direction
Key Facts
Summary 25 Procter & Gamble GmbH: Key Facts
Summary 26 Procter & Gamble GmbH: Operational Indicators
Company Background
Production
Summary 27 Procter & Gamble GmbH: Production Statistics 2008
Competitive Positioning
Summary 28 Procter & Gamble GmbH: Competitive Position 2009
Weleda AG
Strategic Direction
Key Facts
Summary 29 Weleda AG: Key Facts
Summary 30 Weleda AG: Operational Indicators
Company Background
Production
Summary 31 Weleda AG: Production Statistics 2008
Competitive Positioning
Summary 32 Weleda AG: Competitive Position 2009
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Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Sales of Skin Care by Subsector: Value 2004-2009
Table 16 Sales of Skin Care by Subsector: % Value Growth 2004-2009
Table 17 Face Masks: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2009
Table 18 Facial Cleansers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2009
Table 19 Facial Moisturisers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2009
Table 20 Nourishers/Anti-Agers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2009
Table 21 Toners: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2009
Table 22 Skin Care Company Shares 2005-2009
Table 23 Skin Care Brand Shares by GBN 2006-2009
Table 24 Facial Moisturisers Brand Shares by GBN 2006-2009
Table 25 Nourishers/Anti-agers Brand Shares by GBN 2006-2009
Table 26 Firming/Anti-cellulite Body Care Brand Shares by GBN 2006-2009
Table 27 General Purpose Body Care Brand Shares by GBN 2006-2009
Table 28 Skin Care Premium Brand Shares by GBN 2006-2009
Table 29 Forecast Sales of Skin Care by Subsector: Value 2009-2014
Table 30 Forecast Sales of Skin Care by Subsector: % Value Growth 2009-2014
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