SlideShare a Scribd company logo
1 of 13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!



Retailer Cards in Europe: Co-Branded, Loyalty and Private Label
Programs
Published on June 2010

                                                                                                                  Report Summary

Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs is a report, based on a survey of 3,175 prominent retail
brands in 32 countries, about the provision of payment cards and loyalty programs by major retailers across Europe. Retailer
participation in coalition loyalty schemes is also considered. Countries covered are Austria, Belgium, Bosnia-Herzegovina, Bulgaria,
Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania,
Netherlands, Norway, Poland, Portugal, Romania, Russia, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, UK, and
Ukraine. In total, the research identifies over 800 retailer payment cards,1,100 proprietary retailer loyalty programs and 50 coalition
loyalty schemes, thereby providing a definitive analysis of retailer co-branded, loyalty and private label programs in Europe that goes
far beyond the scope of previous published research. Moreover, the PartnerBASE' database that accompanies the report details each
of the many initiatives for retailer credit, deferred debit, debit and rechargeable pre-paid cards traced by Finaccord, specifying the
operating models used by retailers, the payment networks to which the cards are affiliated and the identity of the ultimate card issuers
in each case. This report and the PartnerBASE' that accompanies it can be used in one or more of the following ways: gain rapid
access to a unique pan-European source of intelligence covering virtually all significant retail brands across an extremely wide range
of geographies; monitor the activity of key national and international competitors in the retailer payment card sector including the
many European subsidiaries of Barclays, BNP Paribas, Citibank, Crédit Agricole, Deutsche Bank, GE Capital, HSBC, IKANO,
Santander and Société Générale; evaluate the potential for acquiring the existing cardholder portfolios of retail groups by purchasing
equity stakes in captive card issuing entities; understand the potential in each country for converting existing proprietary retailer
loyalty cards into fully-fledged payment cards; learn more about the growing number of coalition loyalty programs across Europe
including the payment cards that have been launched as a result of their popularity: coalition schemes researched include AIRMILES,
Bonus Card, Deutschland Card, Maximiles, Multipont, Nectar, PAYBACK, Pika, Plussakortti, Supercard, Trumf and Webmiles.




                                                                                                                   Table of Content

0.0 EXECUTIVE SUMMARY .... 1
25.4% of major retail brands in Europe have introduced their own payment card program' .. 2
' with rates of involvement highest among fuel retailers and department stores 2
In several countries, major retail brands have been active in launching rechargeable pre-paid cards .
.2
MasterCard and Visa hold a similar share of exclusive relationships for retailer payment cards in
Europe 3
BNP Paribas is comfortably the largest competitor in the European market for retailer payment cards
.3
Over one third of major retail brands have a proprietary loyalty program up and running .. 4
Coalition loyalty programs in which retailers are involved exist in 24 of the 32 countries considered . 4
A number of factors favour the continuing development of retailer payment cards in Europe 5
The number of active coalition loyalty programs in Europe is continuing to increase each year .. 5
Dynamics in the underlying retailing markets are also conducive to retailer payment card programs ..
.5


Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                         Page 1/13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!

1.0 INTRODUCTION . 7
Rationale .. 8
In most countries, retailing is the most important co-branding arena for card issuers' . 8
' and the number of active coalition loyalty programs is continuing to increase each year . 8
The evolution of the retailing market itself also encourages the launch of retailer payment cards 8
Methodology 9
Finaccord's research covers 3,175 major retail brands across 32 European countries .. 9
Product definitions . 11
Coverage of payment cards includes credit, deferred debit, debit and rechargeable pre-paid cards
11
Proprietary and coalition loyalty programs are present in a variety of different formats 11
Finaccord .. 11
2.0 EUROPEAN OVERVIEW 13
Introduction .. 14
Retailer payment cards . 15
Portuguese retail chains have been most active in developing payment cards .. 15
Over a half of major department store chains have introduced their own payment card .. 17
Most fuel retailers in Europe continue to focus on offering traditional fuel cards only 18
Most retailer payment cards in Europe are credit or deferred debit cards . 19
Most retailers operate payment cards either through captive entities or a single, external partner 22
Across Europe as a whole, MasterCard and Visa are similarly influential. 25
A minority of retailer cards carry the American Express, Aurore, Diners Club or Maestro brands . 26
BNP Paribas is the clear leader in the market for retailer payment cards in Europe' . 29
' followed by Santander, GE Capital, Société Générale, Crédit Agricole and IKANO 29
Captives and joint ventures 31
338 of the retail brands surveyed possess captive or joint venture card issuing arms .. 31
The evidence of consumer research in Germany and the UK .. 39
Supermarkets and other retailers are especially influential in the UK credit card market' . 39
' and their distribution share is even higher in the case of pre-paid cards .. 39
Proprietary retailer loyalty programs .. 40
In relative terms, proprietary loyalty schemes are most widespread in Ukraine and Austria 40
Proprietary loyalty programs are most widespread among department stores and fuel retailers 42
Most proprietary loyalty schemes are linked only to a card with no payment function .. 43
Coalition loyalty programs .. 45
Retailer participation is widespread in Turkey but completely absent in eight countries 45
Cash and carry outlets are the least likely to take part in coalition loyalty schemes 47
Finaccord has identified over 50 coalition loyalty programs in Europe with retailer involvement 48
3.0 AUSTRIA . 50
Introduction .. 51
Retailer payment cards . 52
Retailer-owned card issuers dominate Austria's payment card market . 52
Proprietary retailer loyalty programs .. 54
More than half of Austrian retailers have their own loyalty program 54
Coalition loyalty programs .. 55
Coalition loyalty schemes are comparatively rare in Austria . 55
4.0 BELGIUM 56
Introduction .. 57
Retailer payment cards . 58



Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                     Page 2/13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!

Colruyt and Okay are unusual in offering cards that carry a debit rather than credit functionality .. 58
The majority of retailer payment cards in Belgium are classifiable as private label products 60
Proprietary retailer loyalty programs .. 62
Over a third of major retail brands in Belgium possess a proprietary loyalty program 62
Coalition loyalty programs .. 63
Delhaize Group's Carte-plus ties in a variety of other consumer-facing organizations . 63
5.0 BOSNIA-HERZEGOVINA 64
Introduction .. 65
Retailer payment cards . 66
The only retailer payment cards in Bosnia-Herzegovina are restricted to the fuel sector . 66
Proprietary retailer loyalty programs .. 68
Proprietary retailer loyalty schemes are comparatively rare in Bosnia-Herzegovina .. 68
Coalition loyalty programs .. 69
Mercator also operates its coalition loyalty scheme in Bosnia-Herzegovina . 69
6.0 BULGARIA . 71
Introduction .. 72
Retailer payment cards . 73
In Bulgaria, retailer payment cards manifest themselves most commonly as fuel cards' . 73
' although several retail brands have launched co-branded products . 74
Proprietary retailer loyalty programs .. 76
Bulgarian retailers frequently offer their own loyalty programs . 76
Coalition loyalty programs .. 77
7.0 CROATIA . 78
Introduction .. 79
Retailer payment cards . 80
Retailer payment cards are most widespread among fuel retailing brands and supermarkets .. 80
Diners Club Adriatic is a key player in Croatia with around 450,000 credit cards issued .. 81
Proprietary retailer loyalty programs .. 82
Cards both with and without a payment function apply in the case of BILLA and Konzum . 82
Coalition loyalty programs .. 84
Mercator's Pika loyalty scheme is classifiable as a coalition loyalty program .. 84
8.0 CZECH REPUBLIC .. 86
Introduction .. 87
Retailer payment cards . 88
Only a limited number of retailers offer co-branded payment cards to their customers 88
Proprietary retailer loyalty programs .. 90
Less than a third of major Czech retailers offer a loyalty program to their customers 90
Coalition loyalty programs .. 91
Two coalition loyalty programs dominate among Czech retailers 91
9.0 DENMARK . 93
Introduction .. 94
Retailer payment cards . 95
A comparatively high proportion of Danish retailers offer their own payment cards 95
IKANO and SEB Kort have agreements with multiple retail brands 95
Proprietary retailer loyalty programs .. 97
Only a minority of Danish retailers have launched their own loyalty schemes . 97
Coalition loyalty programs .. 97
10.0 ESTONIA .. 98



Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                     Page 3/13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!

Introduction .. 99
Retailer payment cards .. 100
Only a small proportion of Estonian retailers have developed their own payment cards .. 100
Proprietary retailer loyalty programs .. 102
Proprietary loyalty schemes are comparatively common in Estonia' 102
Coalition loyalty programs 103
' with a significant number of retailers adhering to one of the two major coalition loyalty schemes .
103
11.0 FINLAND 105
Introduction .. 106
Retailer payment cards .. 107
The number of retailers offering their own payment cards is lower than in the other Nordic countries .
107
Nordea and Sampo Pankki have the highest number of partnerships for payment cards 107
Proprietary retailer loyalty programs .. 109
Proprietary loyalty programs are comparatively popular among Finnish retailers 109
Coalition loyalty programs 110
A high proportion of retailers are part of a coalition loyalty scheme linked to a credit card 110
Plussakortti and S-Etukortti dominate the market for coalition loyalty programs . 110
12.0 FRANCE 112
Introduction .. 113
Retailer payment cards .. 114
Cards with a credit or deferred debit function dominate the retailer card landscape in France 114
Joint venture issuers continue to play a significant role in the French retailer card market 114
In spite of the change in rules concerning co-branded cards, private label cards remain dominant ..
115
Franfinance heads the list in terms of its outright number of exclusive retailer card relationships .. 116
The Aurore card alone possesses around nine million customers in France 116
Banque Accord claimed in excess of six million customers worldwide by the middle of 2009 116
BNP Paribas Personal Finance manages around 12 million active customers worldwide' .. 117
' with its S2P joint venture with Carrefour among its most important initiatives in France .. 117
Finaref possesses payment cards in circulation in France in the region of 6.5 million 117
For Franfinance, the introduction of co-branding has thrown up new partnership opportunities . 118
The web-based sales of LaSer have been rising exponentially 118
Proprietary retailer loyalty programs .. 120
A majority of proprietary loyalty programs are linked to a card with no payment function . 120
Coalition loyalty programs 121
Over 10% of retail brands surveyed are affiliated either to Maximiles or S'Miles 121
Maximiles possesses around 5.55 million members across four European countries' .. 121
' and believes that its proposition is characterized by several unique attributes 121
However, it found it harder to achieve revenue growth during the first six months of 2009 .. 122
13.0 GERMANY 123
Introduction .. 124
Retailer payment cards .. 126
More than a fifth of major German retailers have developed their own payment cards . 126
KarstadtQuelle Bank continues to operate as a major credit card issuer in Germany 126
Seven German card issuers manage a single major retailer card program each 127
Amazon's co-branded card experienced rapid growth following its launch in 2006 128



Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                     Page 4/13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!

Proprietary retailer loyalty programs .. 129
More than a third of major German retailers offer a proprietary loyalty program . 129
Coalition loyalty programs 130
There are several significant coalition loyalty programs in Germany .. 130
PAYBACK remains the biggest coalition loyalty scheme despite growing competition . 131
DeutschlandCard has grown member numbers rapidly since its launch in 2008 131
Webmiles is the leading online coalition loyalty scheme in Germany . 131
The decline of Happy Digits followed its abandonment by Karstadt and Deutsche Telekom .. 131
14.0 GREECE 133
Introduction .. 134
Retailer payment cards .. 135
Over one third of major Greek retail chains surveyed have launched their own payment card' .. 135
' with Alpha Bank and Citibank having secured the highest number of relationships thus far' . 136
' and with most of the cards identified carrying the Visa logo . 136
Alpha Bank's credit card turnover and balances have been growing rapidly 136
Emporiki Credicom has introduced two high-profile co-branded retailer cards in recent years 136
Millennium Bank's consumer credit operations have been growing more slowly 137
National Bank of Greece issued over a quarter of a million new credit cards during 2008 137
Credit card balances account for a relatively small percentage of Pro Bank's total loan portfolio .. 137
Proprietary retailer loyalty programs .. 139
Proprietary loyalty programs are comparatively widespread among major Greek retailers .. 139
Coalition loyalty programs 140
15.0 HUNGARY 141
Introduction .. 142
Retailer payment cards .. 143
Hungarian retailers tend to offer co-branded credit cards rather than debit or pre-paid cards . 143
MasterCard is the preferred network for co-branded retailer cards in Hungary 144
Proprietary retailer loyalty programs .. 145
Almost a half of major Hungarian retailers run their own loyalty program .. 145
Coalition loyalty programs 146
Both credit and debit cards have been launched out of the Multipont coalition scheme 146
16.0 IRELAND 148
Introduction .. 149
Retailer payment cards .. 150
Rechargeable pre-paid cards are more widespread than credit or deferred debit cards .. 150
Few retailer card schemes in Ireland are linked either to MasterCard or Visa .. 151
Proprietary retailer loyalty programs .. 152
Proprietary loyalty programs have been established by comparatively few Irish retail chains . 152
Coalition loyalty programs 153
17.0 ITALY .. 154
Introduction .. 155
Retailer payment cards .. 156
Retailer payment cards in Italy are oriented heavily towards credit and deferred debit formulae 156
Several retailers offer payment cards in both private label and either MasterCard or Visa versions ..
156
Agos, Fiditalia and Findomestic are the leading non-captive issuers of retailer payment cards' . 156
' with two of these three firms having experienced important changes in ownership structure. 156
Other non-captive issuers of retailer cards in Italy possess just one major relationship each . 158



Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                     Page 5/13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!

Proprietary retailer loyalty programs .. 159
The vast majority of retailers operating a loyalty card have not launched a parallel payment card 159
Coalition loyalty programs 160
The Nectar coalition loyalty scheme was introduced to Italy in February 2010 160
Maximiles was launched in December 2007 as Italy's first online multi-partner scheme .. 160
18.0 LATVIA .. 162
Introduction .. 163
Retailer payment cards .. 164
Only a relatively small number of Latvian retailers offer their own payment cards .. 164
Proprietary retailer loyalty programs .. 166
Eurovaistines stated that it will soon introduce a proprietary loyalty scheme 166
Coalition loyalty programs 167
19.0 LITHUANIA .. 168
Introduction .. 169
Retailer payment cards .. 170
Retailer payment cards are more widespread in Lithuania than in either Estonia or Latvia' . 170
' in part as a consequence of their popularity among all major fuel retailing brands 170
Norfa offers a credit card, a debit card and a pre-paid card 171
Proprietary retailer loyalty programs .. 172
Just over a half of major Lithuanian retailers have set up their own loyalty program . 172
Coalition loyalty programs 173
Two coalition loyalty schemes involving retail brands have been established in Lithuania 173
20.0 NETHERLANDS .. 175
Introduction .. 176
Retailer payment cards .. 177
Dutch retailers are the least likely in the region to have launched their own payment cards 177
Through Laser Cards and PrimeLine, LaSer enjoys a dominant position in the retailer card sector ..
178
Proprietary retailer loyalty programs .. 179
Loyalty cards with no payment function make up a half of all proprietary loyalty programs identified
179
Coalition loyalty programs 180
Several major retail brands are affiliated to the Dutch version of Air Miles 180
21.0 NORWAY .. 181
Introduction .. 182
Retailer payment cards .. 183
Close to a third of major retailers in Norway have introduced their own payment card .. 183
PayEx harbours ambitions to expand further into the pre-paid card market . 183
DnB NOR and GE Money Bank hold the highest number of partnerships with retailers .. 184
The Statoil MasterCard is one of the most widely held co-brands in the Nordic region . 185
Proprietary retailer loyalty programs .. 186
Most proprietary retailer loyalty cards in Norway currently have no payment function 186
Coalition loyalty programs 188
Norges Gruppen plans to introduce a Trumf card with a payment function .. 188
22.0 POLAND 189
Introduction .. 190
Retailer payment cards .. 191
Over a quarter of major Polish retailers have introduced their own payment cards 191



Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                     Page 6/13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!

The integration of Cetelem into Sygma Bank produces a clear market leader . 192
Alior Bank has acquired the consumer finance and credit card portfolios of HSBC in Poland 193
Proprietary retailer loyalty programs .. 194
Most proprietary loyalty schemes identified are linked to a card with no payment function .. 194
Coalition loyalty programs 195
There are four significant coalition schemes involving major retail chains in Poland' .. 195
' with two having been introduced in the relatively recent past .. 195
Class & Club and Miles & More have a lesser focus on the retail sector 196
23.0 PORTUGAL . 198
Introduction .. 199
Retailer payment cards .. 200
Portugal's retailers are the region's most enthusiastic in launching their own payment cards . 200
Almost a half of Portuguese retailer payment cards are available only as private label products .. 201
As many as 11 external card issuers compete in Portugal's retailer payment card market .. 201
As part of a wider international initiative, Credifin has been integrated within Cetelem .. 202
Proprietary retailer loyalty programs .. 203
Over a half of major retail brands in Portugal have introduced a proprietary loyalty program.. 203
Coalition loyalty programs 203
24.0 ROMANIA .. 204
Introduction .. 205
Retailer payment cards .. 206
Retailer payment cards in Romania are oriented to cards with a credit or deferred debit function . 206
BRD Finance and Cetelem are used most commonly in the context of retailer payment cards .. 207
The Romanian arm of Cetelem saw its loan book expand by more than one third during 2008 . 207
Banca Transilvania is the most prolific issuer of Visa-branded payment cards in Romania . 207
By October 2009, GarantiBank's Bonus Card scheme had acquired 70,000 individual members 207
In addition to teaming up Metro, UniCredit Tiriac is also the issuer used by Miles & More 208
Proprietary retailer loyalty programs .. 209
Almost one third of major retail brands in Romania operate their own loyalty schemes 209
Coalition loyalty programs 210
Coalition loyalty schemes play a relatively significant role in Romania's retail sector 210
When introduced in 2007, Bonus Card was a unique product in the Romanian market 210
CardAvantaj is available as a credit card in both MasterCard and Visa versions 211
Euroline and Punct Card are Romania's other coalition loyalty schemes .. 212
25.0 RUSSIA . 213
Introduction .. 214
Retailer payment cards .. 215
Only a relatively small proportion of Russian retailers have launched their own payment cards' 215
' with relationships spread thinly among several external issuers. 216
Citibank has introduced co-branded cards in leage with several high profile partners in Russia 216
Credit Europe Bank claims to be among the top 25 banks in terms of customer lending volumes
217
As a result of nationwide expansion, Raiffeisen Bank's credit card portfolio grew by 90% in 2008
217
Russian Standard Bank is the leading issuer of credit cards in Russia .. 217
Sedmoi Continent has reduced its ownership in Finservice Bank since its launch in 2006 .. 217
Proprietary retailer loyalty programs .. 219
Proprietary loyalty programs are comparatively widespread among major retail chains in Russia 219



Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                     Page 7/13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!

Coalition loyalty programs 220
Coalition loyalty programs have not penetrated the Russian market to any significant degree 220
Malina started as a loyalty card with no payment function but is now also available as a credit card
220
26.0 SERBIA . 222
Introduction .. 223
Retailer payment cards .. 224
Most retailer payment cards in Serbia are issued through captive entities' 224
' although both Alpha Bank and Crédit Agricole have established retailer partnerships 225
Proprietary retailer loyalty programs .. 226
Most proprietary loyalty schemes have been linked to a corresponding retailer payment card 226
Coalition loyalty programs 227
27.0 SLOVAKIA 228
Introduction .. 229
Retailer payment cards .. 230
More than a fifth of major retail chains in Slovakia offer their own payment cards .. 230
Cetelem and VÚB are the only card issuers with more than one retail sector partner 230
Proprietary retailer loyalty programs .. 232
More than a half of major retailers in Slovakia possess their own proprietary loyalty scheme 232
Coalition loyalty programs 233
The concept of coalition loyalty schemes remains to be explored in Slovakia .. 233
28.0 SLOVENIA 234
Introduction .. 235
Retailer payment cards .. 236
Most Slovenian retailers promoting their own payment cards opt for credit or deferred debit cards ..
236
Two co-branded credit cards carry the Diners Club payment marque 237
Proprietary retailer loyalty programs .. 238
MOL and Petrol have both linked their loyalty scheme to a corresponding payment card 238
Coalition loyalty programs 239
At least two external retail brands have linked themselves to Mercator's Pika loyalty program .. 239
29.0 SPAIN . 241
Introduction .. 242
Retailer payment cards .. 243
Credit and deferred debit cards are dominant in the Spanish retailer card market .. 243
Financiera El Corte Inglés had issued in excess of ten million store cards by the end of 2008 243
Retailer cards carrying the Visa marque are more widespread than those linked to MasterCard .. 243
Seven non-captive card issuers in Spain possess at least two relationships with retailers 243
Payment cards have also been developed in association with shopping centres or malls 244
Both Banco Cetelem and Uno-e Bank have issued in excess of three million cards in total 244
Proprietary retailer loyalty programs .. 246
Proprietary loyalty programs are up and running among more than a half of major retail chains 246
Coalition loyalty programs 247
There are three main coalition loyalty schemes with retailer involvement in Spain . 247
30.0 SWEDEN 249
Introduction .. 250
Retailer payment cards .. 251
Most retailer payment cards in Sweden are classifiable as credit or deferred debit cards 251



Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                     Page 8/13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!

Resurs Bank has established partnerships with retailers in a variety of different categories 252
Statoil's private label card was phased out in favour of a MasterCard version during 2008 . 253
Proprietary retailer loyalty programs .. 254
Two thirds of proprietary loyalty schemes are linked to a corresponding retailer payment card .. 254
Coalition loyalty programs 255
Several retail chains that are not a part of KF Group have linked with the MedMera Kort 255
31.0 SWITZERLAND 257
Introduction .. 258
Retailer payment cards .. 259
A comparatively high proportion of Swiss retailers have introduced their own payment cards 259
Since July 2007, Accarda has been jointly owned by the Maus Frères Group and the Aduna
Group 260
Cornèr Bank possesses a portfolio of in excess of 900,000 credit cards 260
Proprietary retailer loyalty programs .. 262
More than a half of major Swiss retailers have launched their own loyalty program .. 262
Coalition loyalty programs 263
A comparatively large number of Swiss retailers participate in a coalition loyalty scheme' .. 263
' mainly as a result of the fact that there are as many as six schemes of relevance 263
Through Powercard, MF Group is a significant player in the retailer market 264
Supercard has itself linked to the Miles & More loyalty scheme 264
32.0 TURKEY 266
Introduction .. 267
Retailer payment cards .. 268
A comparatively small proportion of Turkish retailers offer their own co-branded or store cards . 268
Akbank, GarantiBank, Halkbank and Yapi Kredi all possess at least one exclusive relationship 268
GarantiBank is the most prolific issuer of credit cards in Turkey in terms of cards in circulation . 269
Turkey's credit card sector is growing rapidly but with high default rates in some cases .. 269
Proprietary retailer loyalty programs .. 271
Only a small proportion of retail chains in Turkey have launched their own loyalty schemes' .. 271
Coalition loyalty programs 272
' precisely as a result of their widespread participation in coalition loyalty programs .. 272
4.5 million payment cardholders participated in Akbank's Axess program in 2009 . 273
33.0 UNITED KINGDOM . 275
Introduction .. 276
Retailer payment cards .. 278
Almost one quarter of major retail brands in the UK have introduced their own payment card' .. 278
' most of which are developed either through a single, external issuer or on a captive basis' .. 278
Sainsbury's Bank has achieved a better level of profitability during 2008 and 2009 .. 278
Tesco Bank will become a very significant challenger to incumbent retail banks in the UK . 279
Home Retail Group Card Services possesses around 1.17 million active store card customers 280
In the UK, MasterCard is more influential than Visa as a retailer payment card marque .. 280
Having acquired GE's store card business, Santander is now a market leader in the UK 280
LaSer UK manages a portfolio of in excess of four million cardholders . 281
IKANO Financial Services experienced a widening of pre-tax losses during 2008 . 282
MasterCard owns a one third equity stake in PrePay Solutions, an issuer of pre-paid cards .. 282
Vanquis Bank reached profitability in 2008 in spite of a near doubling of provisions for bad debts
282
Proprietary retailer loyalty programs .. 283



Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                     Page 9/13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!

Relatively few major retail brands in the UK possess their own proprietary loyalty scheme' 283
Coalition loyalty programs 284
' which is, in part, a consequence of the participation of many in coalition loyalty programs 284
AIRMILES, ipoints and Nectar have very different profiles and histories' .. 285
' and co-branded credit cards are offered in conjunction with three of these' 285
' although Barclaycard Freedom has been configured in a very different way . 285
34.0 UKRAINE .. 288
Introduction .. 289
Retailer payment cards .. 290
More than one in five major Ukrainian retailers offer their own retailer payment cards .. 290
Rodovid Bank has established itself as a significant player in the area of retailer cards' 291
' although other banking institutions in Ukraine have also launched initiatives in this market' .. 291
' including Pivdennyi Bank, whose presence is concentrated in the south of the country' . 291
' and Raiffeisen Bank Aval which is ranked third in terms of total payment cards issued .. 291
Proprietary retailer loyalty programs .. 293
Proprietary loyalty schemes are widespread among major retail brands in Ukraine .. 293
Coalition loyalty programs 294


GRAPHICS / TABLES


Major retailers covered by the research segmented by category and by country 10
% of major retailers in Europe offering payment cards split by country, 2009 / 2010 16
% of major retailers in Europe offering payment cards split by category of retailer, 2009 / 2010 17
% split of fuel retailers in Europe that have developed co-branded consumer-oriented payment cards in addition to
fuel cards, 2009 / 2010 18
% split of payment cards offered by major retailers in Europe by type and country, 2009 / 2010 20
% split of payment cards offered by major retailers in Europe by type and country, 2009 / 2010 (data) 21
% split of payment cards offered by major retailers in Europe by operating model and country, 2009 / 2010 23
% split of payment cards offered by major retailers Europe by operating model and country, 2009 / 2010 (data) 24
% split of payment cards offered by major retailers in Europe by network / marque, 2009 / 2010 25
% split of payment cards offered by major retailers in Europe by network / marque and country, 2009 / 2010 27
% split of payment cards offered by major retailers by network / marque and country in Europe, 2009 / 2010 (data)
28
Influence of issuers owned or controlled by BNP Paribas, Crédit Agricole, GE Capital, IKANO, Santander and
Société Générale on payment cards offered by major retailers in Europe, 2009 / 2010 30
Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 32
Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 33
Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 34
Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 35
Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 36
Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 37
Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 38
% of consumers in Germany and the UK acquiring payment cards through supermarkets and all other types of
retailer combined, 2008 / 2009 and previous years compared (data) 39
% of major retailers in Europe offering proprietary loyalty programs split by country, 2009 / 2010 41
% of major retailers in Europe offering proprietary loyalty programs split by category of retailer, 2009 / 2010 42
% split of proprietary loyalty programs offered by major retailers in Europe according to whether they are linked to a
payment card and / or a card with no payment function or are not linked to any kind of card by country, 2009 / 2010



Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                     Page 10/13
Find Industry reports, Company profiles
ReportLinker                                                                                        and Market Statistics
                                              >> Get this Report Now by email!

(data) 44
% of major retailers in Europe involved in coalition loyalty programs split by country, 2009 / 2010 46
% of major retailers in Europe involved in coalition loyalty programs split by category of retailer, 2009 / 2010 47
Coalition loyalty programs in Europe with at least one major participating retailer, 2009 / 2010 49
Retailer payment cards in Austria: provision rates, card types and operating models, 2009 / 2010 52
Retailer payment cards in Austria: network and issuer shares, 2009 / 2010 53
Proprietary retailer loyalty programs in Austria: provision rates and program types, 2009 / 2010 54
Retailer involvement in coalition loyalty programs in Austria: provision rates and program types, 2009 / 2010 55
Retailer payment cards in Belgium: provision rates, card types, and operating models, 2009 / 2010 59
Retailer payment cards in Belgium: network and issuer shares, 2009 / 2010 61
Proprietary retailer loyalty programs in Belgium: provision rates and program types, 2009 / 2010 62
Retailer involvement in coalition loyalty programs in Belgium: provision rates and program types, 2009 / 2010 63
Retailer payment cards in Bosnia-Herzegovina: provision rates, card types and operating models, 2009 / 2010 66
Retailer payment cards in Bosnia-Herzegovina: network and issuer shares, 2009 / 2010 67
Proprietary retailer loyalty programs in Bosnia-Herzegovina: provision rates and program types, 2009 / 2010 68
Retailer involvement in coalition loyalty programs in Bosnia-Herzegovina: provision rates and program types, 2009
/ 2010 70
Retailer payment cards in Bulgaria: provision rates, card types and operating models, 2009 / 2010 73
Retailer payment cards in Bulgaria: network and issuer shares, 2009 / 2010 74
Proprietary retailer loyalty programs in Bulgaria: provision rates and program types, 2009 / 2010 76
Proprietary retailer loyalty programs in Croatia: provision rates and program types, 2009 / 2010 83
Retailer involvement in coalition loyalty programs in Croatia: provision rates and program types, 2009 / 2010 84
Payment cards linked to coalition loyalty programs in Croatia: card types, operating models, and network and
issuer shares, 2009 / 2010 85
Retailer payment cards in the Czech Republic: provision rates, card types and operating models, 2009 / 2010 88
Retailer payment cards in the Czech Republic: network and issuer shares, 2009 / 2010 89
Proprietary retailer loyalty programs in the Czech Republic: provision rates and program types, 2009 / 2010 90
Retailer involvement in coalition loyalty programs in the Czech Republic: provision rates and program types, 2009 /
2010 91
Payment cards linked to coalition loyalty programs in the Czech Republic: card types, operating models, and
network and issuer shares, 2009 / 2010 92
Retailer payment cards in Denmark: provision rates, card types and operating models, 2009 / 2010 95
Retailer payment cards in Denmark: network and issuer shares, 2009 / 2010 96
Proprietary retailer loyalty programs in Denmark: provision rates and program types, 2009 / 2010 97
Retailer payment cards i




Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                     Page 11/13
Find Industry reports, Company profiles
ReportLinker                                                                                               and Market Statistics
                                              >> Get this Report Now by email!
              Fax Order Form
              To place an order via fax simply print this form, fill in the information below and fax the completed form to:
                           Europe, Middle East and Africa : + 33 4 37 37 15 56
                           Asia, Oceania and America : + 1 (805) 617 17 93
              If you have any questions please visit http://www.reportlinker.com/notify/contact


              Order Information
              Please verify that the product information is correct and select the format(s) you require.

                    Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs




              Product Formats
              Please select the product formats and the quantity you require.

                                     Site License--USD 3 765.76                                   Quantity: _____



                                     Corp. License - 1 country--USD 4 518.91                      Quantity: _____



                                     Corp. License - 2 to 10 countries--USD 5 648.64 Quantity: _____



                                     Global Corp. License--USD 7 531.52                           Quantity: _____




              Contact Information
              Please enter all the information below in BLOCK CAPITALS


              Title:                   Mr                        Mrs                         Dr             Miss     Ms          Prof

              First Name:                   _____________________________ Last Name: __________________________________

              Email Address:               __________________________________________________________________________

              Job Title:                   __________________________________________________________________________

              Organization:                __________________________________________________________________________

              Address:                     __________________________________________________________________________

              City:                        __________________________________________________________________________

              Postal / Zip Code:            __________________________________________________________________________

              Country:                     __________________________________________________________________________

              Phone Number:                __________________________________________________________________________

              Fax Number:                  __________________________________________________________________________




Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                              Page 12/13
Find Industry reports, Company profiles
ReportLinker                                                                                            and Market Statistics
                                              >> Get this Report Now by email!
              Payment Information
              Please indicate the payment method, you would like to use by selecting the appropriate box.




                     Payment by credit card                        Card Number: ______________________________________________


                                                                   Expiry Date         __________ / _________


                                                                   CVV Number _____________________


                                                                   Card Type (ex: Visa, Amex…) _________________________________




                     Payment by wire transfer                      Crédit Mutuel
                                                                   RIB : 10278 07314 00020257701 89
                                                                   BIC : CMCIFR2A
                                                                   IBAN : FR76 1027 8073 1400 0202 5770 189




                      Payment by check                             UBIQUICK SAS
                                                                   16 rue Grenette – 69002 LYON, FRANCE




                                   Customer signature:

                                    




              Please note that by ordering from Reportlinker you are agreeing to our Terms and Conditions at
              http://www.reportlinker.com/index/terms




                                                                      Please fax this form to:

                                                       Europe, Middle East and Africa : + 33 4 37 37 15 56

                                                         Asia, Oceania and America : + 1 (805) 617 17 93




Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare)                                         Page 13/13

More Related Content

What's hot

Europe B2C E-Commerce and Online Payment Report 2013
Europe B2C E-Commerce and Online Payment Report 2013Europe B2C E-Commerce and Online Payment Report 2013
Europe B2C E-Commerce and Online Payment Report 2013yStats.com
 
Infographic: Western Europe B2C E-Commerce and Online Payment Market 2019
Infographic: Western Europe B2C E-Commerce and Online Payment Market 2019Infographic: Western Europe B2C E-Commerce and Online Payment Market 2019
Infographic: Western Europe B2C E-Commerce and Online Payment Market 2019yStats.com
 
Accenture-Banking-Opportunities-EU-PSD2-v2
Accenture-Banking-Opportunities-EU-PSD2-v2Accenture-Banking-Opportunities-EU-PSD2-v2
Accenture-Banking-Opportunities-EU-PSD2-v2Petri Syvänne
 
EY_Experienta de cumparare_EN_Final
EY_Experienta de cumparare_EN_FinalEY_Experienta de cumparare_EN_Final
EY_Experienta de cumparare_EN_FinalConstantin Magdalina
 
Second hand car
Second hand carSecond hand car
Second hand carAntonio CV
 
E-commerce with WWW\internet
E-commerce with WWW\internet E-commerce with WWW\internet
E-commerce with WWW\internet vignesh kishore
 
2018 Nov 24th Athens ecomm congres - Marketplaces Frenemies
2018 Nov 24th  Athens   ecomm congres - Marketplaces Frenemies2018 Nov 24th  Athens   ecomm congres - Marketplaces Frenemies
2018 Nov 24th Athens ecomm congres - Marketplaces FrenemiesDennis Van Allemeersch
 
Europe Online Payment Methods: First Half 2014
Europe Online Payment Methods: First Half 2014Europe Online Payment Methods: First Half 2014
Europe Online Payment Methods: First Half 2014yStats.com
 
Ecommerce_for_foreign_investors
Ecommerce_for_foreign_investorsEcommerce_for_foreign_investors
Ecommerce_for_foreign_investorsMateusz Gordon
 
WebShoppers 22ª Edição - Inglês
WebShoppers 22ª Edição - InglêsWebShoppers 22ª Edição - Inglês
WebShoppers 22ª Edição - InglêsRomero Rodrigues
 
Product Brochure: Europe Cross-Border B2C E-Commerce 2018
Product Brochure: Europe Cross-Border B2C E-Commerce 2018Product Brochure: Europe Cross-Border B2C E-Commerce 2018
Product Brochure: Europe Cross-Border B2C E-Commerce 2018yStats.com
 
e commerce
e commercee commerce
e commerceAIT
 
Sample Report: Middle East B2C E-Commerce Market 2016
Sample Report: Middle East B2C E-Commerce Market 2016Sample Report: Middle East B2C E-Commerce Market 2016
Sample Report: Middle East B2C E-Commerce Market 2016yStats.com
 
Strategies for increasing competitiveness and marginality in the e-Commerce era
Strategies for increasing competitiveness and marginality in the e-Commerce eraStrategies for increasing competitiveness and marginality in the e-Commerce era
Strategies for increasing competitiveness and marginality in the e-Commerce eramaurizio castello
 

What's hot (20)

Europe B2C E-Commerce and Online Payment Report 2013
Europe B2C E-Commerce and Online Payment Report 2013Europe B2C E-Commerce and Online Payment Report 2013
Europe B2C E-Commerce and Online Payment Report 2013
 
Infographic: Western Europe B2C E-Commerce and Online Payment Market 2019
Infographic: Western Europe B2C E-Commerce and Online Payment Market 2019Infographic: Western Europe B2C E-Commerce and Online Payment Market 2019
Infographic: Western Europe B2C E-Commerce and Online Payment Market 2019
 
Introduction to E-Commerce Presentation 2016
Introduction to E-Commerce Presentation 2016Introduction to E-Commerce Presentation 2016
Introduction to E-Commerce Presentation 2016
 
2 e marketplaces
2 e marketplaces2 e marketplaces
2 e marketplaces
 
Accenture-Banking-Opportunities-EU-PSD2-v2
Accenture-Banking-Opportunities-EU-PSD2-v2Accenture-Banking-Opportunities-EU-PSD2-v2
Accenture-Banking-Opportunities-EU-PSD2-v2
 
EY_Experienta de cumparare_EN_Final
EY_Experienta de cumparare_EN_FinalEY_Experienta de cumparare_EN_Final
EY_Experienta de cumparare_EN_Final
 
Second hand car
Second hand carSecond hand car
Second hand car
 
E commerce
E commerceE commerce
E commerce
 
E-commerce with WWW\internet
E-commerce with WWW\internet E-commerce with WWW\internet
E-commerce with WWW\internet
 
Acm 366 02
Acm 366 02Acm 366 02
Acm 366 02
 
2018 Nov 24th Athens ecomm congres - Marketplaces Frenemies
2018 Nov 24th  Athens   ecomm congres - Marketplaces Frenemies2018 Nov 24th  Athens   ecomm congres - Marketplaces Frenemies
2018 Nov 24th Athens ecomm congres - Marketplaces Frenemies
 
Europe Online Payment Methods: First Half 2014
Europe Online Payment Methods: First Half 2014Europe Online Payment Methods: First Half 2014
Europe Online Payment Methods: First Half 2014
 
Ecommerce_for_foreign_investors
Ecommerce_for_foreign_investorsEcommerce_for_foreign_investors
Ecommerce_for_foreign_investors
 
WebShoppers 22ª Edição - Inglês
WebShoppers 22ª Edição - InglêsWebShoppers 22ª Edição - Inglês
WebShoppers 22ª Edição - Inglês
 
ecommerce
ecommerceecommerce
ecommerce
 
Product Brochure: Europe Cross-Border B2C E-Commerce 2018
Product Brochure: Europe Cross-Border B2C E-Commerce 2018Product Brochure: Europe Cross-Border B2C E-Commerce 2018
Product Brochure: Europe Cross-Border B2C E-Commerce 2018
 
e commerce
e commercee commerce
e commerce
 
Sample Report: Middle East B2C E-Commerce Market 2016
Sample Report: Middle East B2C E-Commerce Market 2016Sample Report: Middle East B2C E-Commerce Market 2016
Sample Report: Middle East B2C E-Commerce Market 2016
 
5 company centric b2 b
5 company centric b2 b5 company centric b2 b
5 company centric b2 b
 
Strategies for increasing competitiveness and marginality in the e-Commerce era
Strategies for increasing competitiveness and marginality in the e-Commerce eraStrategies for increasing competitiveness and marginality in the e-Commerce era
Strategies for increasing competitiveness and marginality in the e-Commerce era
 

Similar to Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs

European e-commerce & affiliate market
European e-commerce & affiliate marketEuropean e-commerce & affiliate market
European e-commerce & affiliate marketDorin Boerescu
 
Leveraging Digital to Distribute Insurance
Leveraging Digital to Distribute InsuranceLeveraging Digital to Distribute Insurance
Leveraging Digital to Distribute InsuranceUğur Çağlar
 
autocard presentation 27.10.03
autocard presentation 27.10.03autocard presentation 27.10.03
autocard presentation 27.10.03Stephen Prince
 
The Loyalty Guide 5 - Tesco & dunnhumby case study
The Loyalty Guide 5 - Tesco & dunnhumby case studyThe Loyalty Guide 5 - Tesco & dunnhumby case study
The Loyalty Guide 5 - Tesco & dunnhumby case studydunnhumby
 
Gift Cards, Vouchers and Digital Gift Cards: UK and USA trendsetters
Gift Cards, Vouchers and Digital Gift Cards: UK and USA trendsettersGift Cards, Vouchers and Digital Gift Cards: UK and USA trendsetters
Gift Cards, Vouchers and Digital Gift Cards: UK and USA trendsettersHeather Wagstaff
 
Gift Cards, Vouchers and Digital: UK and USA trendsetters
Gift Cards, Vouchers and Digital: UK and USA trendsettersGift Cards, Vouchers and Digital: UK and USA trendsetters
Gift Cards, Vouchers and Digital: UK and USA trendsettersAndrewJohnson_CEO_NGCEurope
 
Initio Digital Innovation Digest #11 Q4 2018
Initio Digital Innovation Digest #11 Q4 2018Initio Digital Innovation Digest #11 Q4 2018
Initio Digital Innovation Digest #11 Q4 2018Initio
 
Open Banking Report Executive Summary
Open Banking Report Executive SummaryOpen Banking Report Executive Summary
Open Banking Report Executive SummaryMEDICI Inner Circle
 
Startup InsurTech Award - Digital Fineprint
Startup InsurTech Award - Digital FineprintStartup InsurTech Award - Digital Fineprint
Startup InsurTech Award - Digital FineprintThe Digital Insurer
 
Digital Fineprint Introduction deck
Digital Fineprint Introduction deckDigital Fineprint Introduction deck
Digital Fineprint Introduction deckAnna Kurmanbaeva
 
Canadian Prepaid Ecosystem 2020
Canadian Prepaid Ecosystem 2020Canadian Prepaid Ecosystem 2020
Canadian Prepaid Ecosystem 2020jennifertramontana
 
eWorld Cluster Development & the Globalized Supply Base (Part 2)
eWorld Cluster Development & the Globalized Supply Base (Part 2)eWorld Cluster Development & the Globalized Supply Base (Part 2)
eWorld Cluster Development & the Globalized Supply Base (Part 2)Jon Hansen
 
arvato accompagne les entreprises dans leur expansion en Europe
arvato accompagne les entreprises dans leur expansion en Europearvato accompagne les entreprises dans leur expansion en Europe
arvato accompagne les entreprises dans leur expansion en Europearvato France
 
SANTANDER CARDS- SANTANDER INVESTOR DAY 2011
SANTANDER CARDS- SANTANDER INVESTOR DAY 2011SANTANDER CARDS- SANTANDER INVESTOR DAY 2011
SANTANDER CARDS- SANTANDER INVESTOR DAY 2011BANCO SANTANDER
 

Similar to Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (20)

European e-commerce & affiliate market
European e-commerce & affiliate marketEuropean e-commerce & affiliate market
European e-commerce & affiliate market
 
Leveraging Digital to Distribute Insurance
Leveraging Digital to Distribute InsuranceLeveraging Digital to Distribute Insurance
Leveraging Digital to Distribute Insurance
 
autocard presentation 27.10.03
autocard presentation 27.10.03autocard presentation 27.10.03
autocard presentation 27.10.03
 
The Loyalty Guide 5 - Tesco & dunnhumby case study
The Loyalty Guide 5 - Tesco & dunnhumby case studyThe Loyalty Guide 5 - Tesco & dunnhumby case study
The Loyalty Guide 5 - Tesco & dunnhumby case study
 
Insurance in Belgium
Insurance in BelgiumInsurance in Belgium
Insurance in Belgium
 
Gift Cards, Vouchers and Digital Gift Cards: UK and USA trendsetters
Gift Cards, Vouchers and Digital Gift Cards: UK and USA trendsettersGift Cards, Vouchers and Digital Gift Cards: UK and USA trendsetters
Gift Cards, Vouchers and Digital Gift Cards: UK and USA trendsetters
 
Gift Cards, Vouchers and Digital: UK and USA trendsetters
Gift Cards, Vouchers and Digital: UK and USA trendsettersGift Cards, Vouchers and Digital: UK and USA trendsetters
Gift Cards, Vouchers and Digital: UK and USA trendsetters
 
Initio Digital Innovation Digest #11 Q4 2018
Initio Digital Innovation Digest #11 Q4 2018Initio Digital Innovation Digest #11 Q4 2018
Initio Digital Innovation Digest #11 Q4 2018
 
Open Banking Report Executive Summary
Open Banking Report Executive SummaryOpen Banking Report Executive Summary
Open Banking Report Executive Summary
 
Startup InsurTech Award - Digital Fineprint
Startup InsurTech Award - Digital FineprintStartup InsurTech Award - Digital Fineprint
Startup InsurTech Award - Digital Fineprint
 
Digital Fineprint Introduction deck
Digital Fineprint Introduction deckDigital Fineprint Introduction deck
Digital Fineprint Introduction deck
 
Menswear in Belgium
Menswear in BelgiumMenswear in Belgium
Menswear in Belgium
 
White paper for xeikon cafe 2015 final bob
White paper for xeikon cafe 2015 final bobWhite paper for xeikon cafe 2015 final bob
White paper for xeikon cafe 2015 final bob
 
Canadian Prepaid Ecosystem 2020
Canadian Prepaid Ecosystem 2020Canadian Prepaid Ecosystem 2020
Canadian Prepaid Ecosystem 2020
 
eWorld Cluster Development & the Globalized Supply Base (Part 2)
eWorld Cluster Development & the Globalized Supply Base (Part 2)eWorld Cluster Development & the Globalized Supply Base (Part 2)
eWorld Cluster Development & the Globalized Supply Base (Part 2)
 
arvato accompagne les entreprises dans leur expansion en Europe
arvato accompagne les entreprises dans leur expansion en Europearvato accompagne les entreprises dans leur expansion en Europe
arvato accompagne les entreprises dans leur expansion en Europe
 
Generics in Belgium
Generics in BelgiumGenerics in Belgium
Generics in Belgium
 
SANTANDER CARDS- SANTANDER INVESTOR DAY 2011
SANTANDER CARDS- SANTANDER INVESTOR DAY 2011SANTANDER CARDS- SANTANDER INVESTOR DAY 2011
SANTANDER CARDS- SANTANDER INVESTOR DAY 2011
 
Cppo & fgs slide share
Cppo & fgs slide shareCppo & fgs slide share
Cppo & fgs slide share
 
Cppo fgs slide share
Cppo  fgs slide shareCppo  fgs slide share
Cppo fgs slide share
 

More from ReportLinker.com

Smartphones: When is the first and last time you check yours?
Smartphones: When is the first and last time you check yours?Smartphones: When is the first and last time you check yours?
Smartphones: When is the first and last time you check yours?ReportLinker.com
 
Interview Co-Founder ReportLinker and Findout, Benjamin Carpano
Interview Co-Founder ReportLinker and Findout, Benjamin CarpanoInterview Co-Founder ReportLinker and Findout, Benjamin Carpano
Interview Co-Founder ReportLinker and Findout, Benjamin CarpanoReportLinker.com
 
Tutorial for the ReportLinker App
Tutorial for the ReportLinker AppTutorial for the ReportLinker App
Tutorial for the ReportLinker AppReportLinker.com
 
Wireless Infrastructure: Market Shares, Strategies, and Forecasts, Worldwide,...
Wireless Infrastructure: Market Shares, Strategies, and Forecasts, Worldwide,...Wireless Infrastructure: Market Shares, Strategies, and Forecasts, Worldwide,...
Wireless Infrastructure: Market Shares, Strategies, and Forecasts, Worldwide,...ReportLinker.com
 
Global Electric Resistance Welded Pipes Industry
Global Electric Resistance Welded Pipes IndustryGlobal Electric Resistance Welded Pipes Industry
Global Electric Resistance Welded Pipes IndustryReportLinker.com
 
Global Wireless Gaming Industry
Global Wireless Gaming IndustryGlobal Wireless Gaming Industry
Global Wireless Gaming IndustryReportLinker.com
 
Hyperalgesia Global Clinical Trials Review, H1, 2013
Hyperalgesia Global Clinical Trials Review, H1, 2013Hyperalgesia Global Clinical Trials Review, H1, 2013
Hyperalgesia Global Clinical Trials Review, H1, 2013ReportLinker.com
 
Genital Herpes Global Clinical Trials Review, H1, 2013
Genital Herpes Global Clinical Trials Review, H1, 2013Genital Herpes Global Clinical Trials Review, H1, 2013
Genital Herpes Global Clinical Trials Review, H1, 2013ReportLinker.com
 
The Future of Direct Communications Technologies and Proximity-based Applicat...
The Future of Direct Communications Technologies and Proximity-based Applicat...The Future of Direct Communications Technologies and Proximity-based Applicat...
The Future of Direct Communications Technologies and Proximity-based Applicat...ReportLinker.com
 
Competing in the European Molecular Diagnostics Market: France, Germany, Ital...
Competing in the European Molecular Diagnostics Market: France, Germany, Ital...Competing in the European Molecular Diagnostics Market: France, Germany, Ital...
Competing in the European Molecular Diagnostics Market: France, Germany, Ital...ReportLinker.com
 
Competing in the European Clinical Chemistry and Immunodiagnostic Markets: Fr...
Competing in the European Clinical Chemistry and Immunodiagnostic Markets: Fr...Competing in the European Clinical Chemistry and Immunodiagnostic Markets: Fr...
Competing in the European Clinical Chemistry and Immunodiagnostic Markets: Fr...ReportLinker.com
 
Bradycardia Global Clinical Trials Review, H1, 2013
Bradycardia Global Clinical Trials Review, H1, 2013Bradycardia Global Clinical Trials Review, H1, 2013
Bradycardia Global Clinical Trials Review, H1, 2013ReportLinker.com
 
Acid Indigestion / Heartburn/ Pyrosis Global Clinical Trials Review, H1, 2013
Acid Indigestion / Heartburn/ Pyrosis Global Clinical Trials Review, H1, 2013Acid Indigestion / Heartburn/ Pyrosis Global Clinical Trials Review, H1, 2013
Acid Indigestion / Heartburn/ Pyrosis Global Clinical Trials Review, H1, 2013ReportLinker.com
 
China iron ore mining industry, 2013
China iron ore mining industry, 2013China iron ore mining industry, 2013
China iron ore mining industry, 2013ReportLinker.com
 

More from ReportLinker.com (20)

Smartphones: When is the first and last time you check yours?
Smartphones: When is the first and last time you check yours?Smartphones: When is the first and last time you check yours?
Smartphones: When is the first and last time you check yours?
 
Interview Co-Founder ReportLinker and Findout, Benjamin Carpano
Interview Co-Founder ReportLinker and Findout, Benjamin CarpanoInterview Co-Founder ReportLinker and Findout, Benjamin Carpano
Interview Co-Founder ReportLinker and Findout, Benjamin Carpano
 
Tutorial for the ReportLinker App
Tutorial for the ReportLinker AppTutorial for the ReportLinker App
Tutorial for the ReportLinker App
 
Samsung customer loyalty
Samsung customer loyaltySamsung customer loyalty
Samsung customer loyalty
 
Project Caf
Project CafProject Caf
Project Caf
 
Project Caf
Project CafProject Caf
Project Caf
 
Wireless Infrastructure: Market Shares, Strategies, and Forecasts, Worldwide,...
Wireless Infrastructure: Market Shares, Strategies, and Forecasts, Worldwide,...Wireless Infrastructure: Market Shares, Strategies, and Forecasts, Worldwide,...
Wireless Infrastructure: Market Shares, Strategies, and Forecasts, Worldwide,...
 
 
 
Thisisatest
ThisisatestThisisatest
Thisisatest
 
Global Electric Resistance Welded Pipes Industry
Global Electric Resistance Welded Pipes IndustryGlobal Electric Resistance Welded Pipes Industry
Global Electric Resistance Welded Pipes Industry
 
Global Wireless Gaming Industry
Global Wireless Gaming IndustryGlobal Wireless Gaming Industry
Global Wireless Gaming Industry
 
Hyperalgesia Global Clinical Trials Review, H1, 2013
Hyperalgesia Global Clinical Trials Review, H1, 2013Hyperalgesia Global Clinical Trials Review, H1, 2013
Hyperalgesia Global Clinical Trials Review, H1, 2013
 
Genital Herpes Global Clinical Trials Review, H1, 2013
Genital Herpes Global Clinical Trials Review, H1, 2013Genital Herpes Global Clinical Trials Review, H1, 2013
Genital Herpes Global Clinical Trials Review, H1, 2013
 
The Future of Direct Communications Technologies and Proximity-based Applicat...
The Future of Direct Communications Technologies and Proximity-based Applicat...The Future of Direct Communications Technologies and Proximity-based Applicat...
The Future of Direct Communications Technologies and Proximity-based Applicat...
 
Competing in the European Molecular Diagnostics Market: France, Germany, Ital...
Competing in the European Molecular Diagnostics Market: France, Germany, Ital...Competing in the European Molecular Diagnostics Market: France, Germany, Ital...
Competing in the European Molecular Diagnostics Market: France, Germany, Ital...
 
Competing in the European Clinical Chemistry and Immunodiagnostic Markets: Fr...
Competing in the European Clinical Chemistry and Immunodiagnostic Markets: Fr...Competing in the European Clinical Chemistry and Immunodiagnostic Markets: Fr...
Competing in the European Clinical Chemistry and Immunodiagnostic Markets: Fr...
 
Bradycardia Global Clinical Trials Review, H1, 2013
Bradycardia Global Clinical Trials Review, H1, 2013Bradycardia Global Clinical Trials Review, H1, 2013
Bradycardia Global Clinical Trials Review, H1, 2013
 
Acid Indigestion / Heartburn/ Pyrosis Global Clinical Trials Review, H1, 2013
Acid Indigestion / Heartburn/ Pyrosis Global Clinical Trials Review, H1, 2013Acid Indigestion / Heartburn/ Pyrosis Global Clinical Trials Review, H1, 2013
Acid Indigestion / Heartburn/ Pyrosis Global Clinical Trials Review, H1, 2013
 
China iron ore mining industry, 2013
China iron ore mining industry, 2013China iron ore mining industry, 2013
China iron ore mining industry, 2013
 

Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs

  • 1. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs Published on June 2010 Report Summary Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs is a report, based on a survey of 3,175 prominent retail brands in 32 countries, about the provision of payment cards and loyalty programs by major retailers across Europe. Retailer participation in coalition loyalty schemes is also considered. Countries covered are Austria, Belgium, Bosnia-Herzegovina, Bulgaria, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Netherlands, Norway, Poland, Portugal, Romania, Russia, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, UK, and Ukraine. In total, the research identifies over 800 retailer payment cards,1,100 proprietary retailer loyalty programs and 50 coalition loyalty schemes, thereby providing a definitive analysis of retailer co-branded, loyalty and private label programs in Europe that goes far beyond the scope of previous published research. Moreover, the PartnerBASE' database that accompanies the report details each of the many initiatives for retailer credit, deferred debit, debit and rechargeable pre-paid cards traced by Finaccord, specifying the operating models used by retailers, the payment networks to which the cards are affiliated and the identity of the ultimate card issuers in each case. This report and the PartnerBASE' that accompanies it can be used in one or more of the following ways: gain rapid access to a unique pan-European source of intelligence covering virtually all significant retail brands across an extremely wide range of geographies; monitor the activity of key national and international competitors in the retailer payment card sector including the many European subsidiaries of Barclays, BNP Paribas, Citibank, Crédit Agricole, Deutsche Bank, GE Capital, HSBC, IKANO, Santander and Société Générale; evaluate the potential for acquiring the existing cardholder portfolios of retail groups by purchasing equity stakes in captive card issuing entities; understand the potential in each country for converting existing proprietary retailer loyalty cards into fully-fledged payment cards; learn more about the growing number of coalition loyalty programs across Europe including the payment cards that have been launched as a result of their popularity: coalition schemes researched include AIRMILES, Bonus Card, Deutschland Card, Maximiles, Multipont, Nectar, PAYBACK, Pika, Plussakortti, Supercard, Trumf and Webmiles. Table of Content 0.0 EXECUTIVE SUMMARY .... 1 25.4% of major retail brands in Europe have introduced their own payment card program' .. 2 ' with rates of involvement highest among fuel retailers and department stores 2 In several countries, major retail brands have been active in launching rechargeable pre-paid cards . .2 MasterCard and Visa hold a similar share of exclusive relationships for retailer payment cards in Europe 3 BNP Paribas is comfortably the largest competitor in the European market for retailer payment cards .3 Over one third of major retail brands have a proprietary loyalty program up and running .. 4 Coalition loyalty programs in which retailers are involved exist in 24 of the 32 countries considered . 4 A number of factors favour the continuing development of retailer payment cards in Europe 5 The number of active coalition loyalty programs in Europe is continuing to increase each year .. 5 Dynamics in the underlying retailing markets are also conducive to retailer payment card programs .. .5 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 1/13
  • 2. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! 1.0 INTRODUCTION . 7 Rationale .. 8 In most countries, retailing is the most important co-branding arena for card issuers' . 8 ' and the number of active coalition loyalty programs is continuing to increase each year . 8 The evolution of the retailing market itself also encourages the launch of retailer payment cards 8 Methodology 9 Finaccord's research covers 3,175 major retail brands across 32 European countries .. 9 Product definitions . 11 Coverage of payment cards includes credit, deferred debit, debit and rechargeable pre-paid cards 11 Proprietary and coalition loyalty programs are present in a variety of different formats 11 Finaccord .. 11 2.0 EUROPEAN OVERVIEW 13 Introduction .. 14 Retailer payment cards . 15 Portuguese retail chains have been most active in developing payment cards .. 15 Over a half of major department store chains have introduced their own payment card .. 17 Most fuel retailers in Europe continue to focus on offering traditional fuel cards only 18 Most retailer payment cards in Europe are credit or deferred debit cards . 19 Most retailers operate payment cards either through captive entities or a single, external partner 22 Across Europe as a whole, MasterCard and Visa are similarly influential. 25 A minority of retailer cards carry the American Express, Aurore, Diners Club or Maestro brands . 26 BNP Paribas is the clear leader in the market for retailer payment cards in Europe' . 29 ' followed by Santander, GE Capital, Société Générale, Crédit Agricole and IKANO 29 Captives and joint ventures 31 338 of the retail brands surveyed possess captive or joint venture card issuing arms .. 31 The evidence of consumer research in Germany and the UK .. 39 Supermarkets and other retailers are especially influential in the UK credit card market' . 39 ' and their distribution share is even higher in the case of pre-paid cards .. 39 Proprietary retailer loyalty programs .. 40 In relative terms, proprietary loyalty schemes are most widespread in Ukraine and Austria 40 Proprietary loyalty programs are most widespread among department stores and fuel retailers 42 Most proprietary loyalty schemes are linked only to a card with no payment function .. 43 Coalition loyalty programs .. 45 Retailer participation is widespread in Turkey but completely absent in eight countries 45 Cash and carry outlets are the least likely to take part in coalition loyalty schemes 47 Finaccord has identified over 50 coalition loyalty programs in Europe with retailer involvement 48 3.0 AUSTRIA . 50 Introduction .. 51 Retailer payment cards . 52 Retailer-owned card issuers dominate Austria's payment card market . 52 Proprietary retailer loyalty programs .. 54 More than half of Austrian retailers have their own loyalty program 54 Coalition loyalty programs .. 55 Coalition loyalty schemes are comparatively rare in Austria . 55 4.0 BELGIUM 56 Introduction .. 57 Retailer payment cards . 58 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 2/13
  • 3. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Colruyt and Okay are unusual in offering cards that carry a debit rather than credit functionality .. 58 The majority of retailer payment cards in Belgium are classifiable as private label products 60 Proprietary retailer loyalty programs .. 62 Over a third of major retail brands in Belgium possess a proprietary loyalty program 62 Coalition loyalty programs .. 63 Delhaize Group's Carte-plus ties in a variety of other consumer-facing organizations . 63 5.0 BOSNIA-HERZEGOVINA 64 Introduction .. 65 Retailer payment cards . 66 The only retailer payment cards in Bosnia-Herzegovina are restricted to the fuel sector . 66 Proprietary retailer loyalty programs .. 68 Proprietary retailer loyalty schemes are comparatively rare in Bosnia-Herzegovina .. 68 Coalition loyalty programs .. 69 Mercator also operates its coalition loyalty scheme in Bosnia-Herzegovina . 69 6.0 BULGARIA . 71 Introduction .. 72 Retailer payment cards . 73 In Bulgaria, retailer payment cards manifest themselves most commonly as fuel cards' . 73 ' although several retail brands have launched co-branded products . 74 Proprietary retailer loyalty programs .. 76 Bulgarian retailers frequently offer their own loyalty programs . 76 Coalition loyalty programs .. 77 7.0 CROATIA . 78 Introduction .. 79 Retailer payment cards . 80 Retailer payment cards are most widespread among fuel retailing brands and supermarkets .. 80 Diners Club Adriatic is a key player in Croatia with around 450,000 credit cards issued .. 81 Proprietary retailer loyalty programs .. 82 Cards both with and without a payment function apply in the case of BILLA and Konzum . 82 Coalition loyalty programs .. 84 Mercator's Pika loyalty scheme is classifiable as a coalition loyalty program .. 84 8.0 CZECH REPUBLIC .. 86 Introduction .. 87 Retailer payment cards . 88 Only a limited number of retailers offer co-branded payment cards to their customers 88 Proprietary retailer loyalty programs .. 90 Less than a third of major Czech retailers offer a loyalty program to their customers 90 Coalition loyalty programs .. 91 Two coalition loyalty programs dominate among Czech retailers 91 9.0 DENMARK . 93 Introduction .. 94 Retailer payment cards . 95 A comparatively high proportion of Danish retailers offer their own payment cards 95 IKANO and SEB Kort have agreements with multiple retail brands 95 Proprietary retailer loyalty programs .. 97 Only a minority of Danish retailers have launched their own loyalty schemes . 97 Coalition loyalty programs .. 97 10.0 ESTONIA .. 98 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 3/13
  • 4. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Introduction .. 99 Retailer payment cards .. 100 Only a small proportion of Estonian retailers have developed their own payment cards .. 100 Proprietary retailer loyalty programs .. 102 Proprietary loyalty schemes are comparatively common in Estonia' 102 Coalition loyalty programs 103 ' with a significant number of retailers adhering to one of the two major coalition loyalty schemes . 103 11.0 FINLAND 105 Introduction .. 106 Retailer payment cards .. 107 The number of retailers offering their own payment cards is lower than in the other Nordic countries . 107 Nordea and Sampo Pankki have the highest number of partnerships for payment cards 107 Proprietary retailer loyalty programs .. 109 Proprietary loyalty programs are comparatively popular among Finnish retailers 109 Coalition loyalty programs 110 A high proportion of retailers are part of a coalition loyalty scheme linked to a credit card 110 Plussakortti and S-Etukortti dominate the market for coalition loyalty programs . 110 12.0 FRANCE 112 Introduction .. 113 Retailer payment cards .. 114 Cards with a credit or deferred debit function dominate the retailer card landscape in France 114 Joint venture issuers continue to play a significant role in the French retailer card market 114 In spite of the change in rules concerning co-branded cards, private label cards remain dominant .. 115 Franfinance heads the list in terms of its outright number of exclusive retailer card relationships .. 116 The Aurore card alone possesses around nine million customers in France 116 Banque Accord claimed in excess of six million customers worldwide by the middle of 2009 116 BNP Paribas Personal Finance manages around 12 million active customers worldwide' .. 117 ' with its S2P joint venture with Carrefour among its most important initiatives in France .. 117 Finaref possesses payment cards in circulation in France in the region of 6.5 million 117 For Franfinance, the introduction of co-branding has thrown up new partnership opportunities . 118 The web-based sales of LaSer have been rising exponentially 118 Proprietary retailer loyalty programs .. 120 A majority of proprietary loyalty programs are linked to a card with no payment function . 120 Coalition loyalty programs 121 Over 10% of retail brands surveyed are affiliated either to Maximiles or S'Miles 121 Maximiles possesses around 5.55 million members across four European countries' .. 121 ' and believes that its proposition is characterized by several unique attributes 121 However, it found it harder to achieve revenue growth during the first six months of 2009 .. 122 13.0 GERMANY 123 Introduction .. 124 Retailer payment cards .. 126 More than a fifth of major German retailers have developed their own payment cards . 126 KarstadtQuelle Bank continues to operate as a major credit card issuer in Germany 126 Seven German card issuers manage a single major retailer card program each 127 Amazon's co-branded card experienced rapid growth following its launch in 2006 128 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 4/13
  • 5. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Proprietary retailer loyalty programs .. 129 More than a third of major German retailers offer a proprietary loyalty program . 129 Coalition loyalty programs 130 There are several significant coalition loyalty programs in Germany .. 130 PAYBACK remains the biggest coalition loyalty scheme despite growing competition . 131 DeutschlandCard has grown member numbers rapidly since its launch in 2008 131 Webmiles is the leading online coalition loyalty scheme in Germany . 131 The decline of Happy Digits followed its abandonment by Karstadt and Deutsche Telekom .. 131 14.0 GREECE 133 Introduction .. 134 Retailer payment cards .. 135 Over one third of major Greek retail chains surveyed have launched their own payment card' .. 135 ' with Alpha Bank and Citibank having secured the highest number of relationships thus far' . 136 ' and with most of the cards identified carrying the Visa logo . 136 Alpha Bank's credit card turnover and balances have been growing rapidly 136 Emporiki Credicom has introduced two high-profile co-branded retailer cards in recent years 136 Millennium Bank's consumer credit operations have been growing more slowly 137 National Bank of Greece issued over a quarter of a million new credit cards during 2008 137 Credit card balances account for a relatively small percentage of Pro Bank's total loan portfolio .. 137 Proprietary retailer loyalty programs .. 139 Proprietary loyalty programs are comparatively widespread among major Greek retailers .. 139 Coalition loyalty programs 140 15.0 HUNGARY 141 Introduction .. 142 Retailer payment cards .. 143 Hungarian retailers tend to offer co-branded credit cards rather than debit or pre-paid cards . 143 MasterCard is the preferred network for co-branded retailer cards in Hungary 144 Proprietary retailer loyalty programs .. 145 Almost a half of major Hungarian retailers run their own loyalty program .. 145 Coalition loyalty programs 146 Both credit and debit cards have been launched out of the Multipont coalition scheme 146 16.0 IRELAND 148 Introduction .. 149 Retailer payment cards .. 150 Rechargeable pre-paid cards are more widespread than credit or deferred debit cards .. 150 Few retailer card schemes in Ireland are linked either to MasterCard or Visa .. 151 Proprietary retailer loyalty programs .. 152 Proprietary loyalty programs have been established by comparatively few Irish retail chains . 152 Coalition loyalty programs 153 17.0 ITALY .. 154 Introduction .. 155 Retailer payment cards .. 156 Retailer payment cards in Italy are oriented heavily towards credit and deferred debit formulae 156 Several retailers offer payment cards in both private label and either MasterCard or Visa versions .. 156 Agos, Fiditalia and Findomestic are the leading non-captive issuers of retailer payment cards' . 156 ' with two of these three firms having experienced important changes in ownership structure. 156 Other non-captive issuers of retailer cards in Italy possess just one major relationship each . 158 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 5/13
  • 6. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Proprietary retailer loyalty programs .. 159 The vast majority of retailers operating a loyalty card have not launched a parallel payment card 159 Coalition loyalty programs 160 The Nectar coalition loyalty scheme was introduced to Italy in February 2010 160 Maximiles was launched in December 2007 as Italy's first online multi-partner scheme .. 160 18.0 LATVIA .. 162 Introduction .. 163 Retailer payment cards .. 164 Only a relatively small number of Latvian retailers offer their own payment cards .. 164 Proprietary retailer loyalty programs .. 166 Eurovaistines stated that it will soon introduce a proprietary loyalty scheme 166 Coalition loyalty programs 167 19.0 LITHUANIA .. 168 Introduction .. 169 Retailer payment cards .. 170 Retailer payment cards are more widespread in Lithuania than in either Estonia or Latvia' . 170 ' in part as a consequence of their popularity among all major fuel retailing brands 170 Norfa offers a credit card, a debit card and a pre-paid card 171 Proprietary retailer loyalty programs .. 172 Just over a half of major Lithuanian retailers have set up their own loyalty program . 172 Coalition loyalty programs 173 Two coalition loyalty schemes involving retail brands have been established in Lithuania 173 20.0 NETHERLANDS .. 175 Introduction .. 176 Retailer payment cards .. 177 Dutch retailers are the least likely in the region to have launched their own payment cards 177 Through Laser Cards and PrimeLine, LaSer enjoys a dominant position in the retailer card sector .. 178 Proprietary retailer loyalty programs .. 179 Loyalty cards with no payment function make up a half of all proprietary loyalty programs identified 179 Coalition loyalty programs 180 Several major retail brands are affiliated to the Dutch version of Air Miles 180 21.0 NORWAY .. 181 Introduction .. 182 Retailer payment cards .. 183 Close to a third of major retailers in Norway have introduced their own payment card .. 183 PayEx harbours ambitions to expand further into the pre-paid card market . 183 DnB NOR and GE Money Bank hold the highest number of partnerships with retailers .. 184 The Statoil MasterCard is one of the most widely held co-brands in the Nordic region . 185 Proprietary retailer loyalty programs .. 186 Most proprietary retailer loyalty cards in Norway currently have no payment function 186 Coalition loyalty programs 188 Norges Gruppen plans to introduce a Trumf card with a payment function .. 188 22.0 POLAND 189 Introduction .. 190 Retailer payment cards .. 191 Over a quarter of major Polish retailers have introduced their own payment cards 191 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 6/13
  • 7. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! The integration of Cetelem into Sygma Bank produces a clear market leader . 192 Alior Bank has acquired the consumer finance and credit card portfolios of HSBC in Poland 193 Proprietary retailer loyalty programs .. 194 Most proprietary loyalty schemes identified are linked to a card with no payment function .. 194 Coalition loyalty programs 195 There are four significant coalition schemes involving major retail chains in Poland' .. 195 ' with two having been introduced in the relatively recent past .. 195 Class & Club and Miles & More have a lesser focus on the retail sector 196 23.0 PORTUGAL . 198 Introduction .. 199 Retailer payment cards .. 200 Portugal's retailers are the region's most enthusiastic in launching their own payment cards . 200 Almost a half of Portuguese retailer payment cards are available only as private label products .. 201 As many as 11 external card issuers compete in Portugal's retailer payment card market .. 201 As part of a wider international initiative, Credifin has been integrated within Cetelem .. 202 Proprietary retailer loyalty programs .. 203 Over a half of major retail brands in Portugal have introduced a proprietary loyalty program.. 203 Coalition loyalty programs 203 24.0 ROMANIA .. 204 Introduction .. 205 Retailer payment cards .. 206 Retailer payment cards in Romania are oriented to cards with a credit or deferred debit function . 206 BRD Finance and Cetelem are used most commonly in the context of retailer payment cards .. 207 The Romanian arm of Cetelem saw its loan book expand by more than one third during 2008 . 207 Banca Transilvania is the most prolific issuer of Visa-branded payment cards in Romania . 207 By October 2009, GarantiBank's Bonus Card scheme had acquired 70,000 individual members 207 In addition to teaming up Metro, UniCredit Tiriac is also the issuer used by Miles & More 208 Proprietary retailer loyalty programs .. 209 Almost one third of major retail brands in Romania operate their own loyalty schemes 209 Coalition loyalty programs 210 Coalition loyalty schemes play a relatively significant role in Romania's retail sector 210 When introduced in 2007, Bonus Card was a unique product in the Romanian market 210 CardAvantaj is available as a credit card in both MasterCard and Visa versions 211 Euroline and Punct Card are Romania's other coalition loyalty schemes .. 212 25.0 RUSSIA . 213 Introduction .. 214 Retailer payment cards .. 215 Only a relatively small proportion of Russian retailers have launched their own payment cards' 215 ' with relationships spread thinly among several external issuers. 216 Citibank has introduced co-branded cards in leage with several high profile partners in Russia 216 Credit Europe Bank claims to be among the top 25 banks in terms of customer lending volumes 217 As a result of nationwide expansion, Raiffeisen Bank's credit card portfolio grew by 90% in 2008 217 Russian Standard Bank is the leading issuer of credit cards in Russia .. 217 Sedmoi Continent has reduced its ownership in Finservice Bank since its launch in 2006 .. 217 Proprietary retailer loyalty programs .. 219 Proprietary loyalty programs are comparatively widespread among major retail chains in Russia 219 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 7/13
  • 8. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Coalition loyalty programs 220 Coalition loyalty programs have not penetrated the Russian market to any significant degree 220 Malina started as a loyalty card with no payment function but is now also available as a credit card 220 26.0 SERBIA . 222 Introduction .. 223 Retailer payment cards .. 224 Most retailer payment cards in Serbia are issued through captive entities' 224 ' although both Alpha Bank and Crédit Agricole have established retailer partnerships 225 Proprietary retailer loyalty programs .. 226 Most proprietary loyalty schemes have been linked to a corresponding retailer payment card 226 Coalition loyalty programs 227 27.0 SLOVAKIA 228 Introduction .. 229 Retailer payment cards .. 230 More than a fifth of major retail chains in Slovakia offer their own payment cards .. 230 Cetelem and VÚB are the only card issuers with more than one retail sector partner 230 Proprietary retailer loyalty programs .. 232 More than a half of major retailers in Slovakia possess their own proprietary loyalty scheme 232 Coalition loyalty programs 233 The concept of coalition loyalty schemes remains to be explored in Slovakia .. 233 28.0 SLOVENIA 234 Introduction .. 235 Retailer payment cards .. 236 Most Slovenian retailers promoting their own payment cards opt for credit or deferred debit cards .. 236 Two co-branded credit cards carry the Diners Club payment marque 237 Proprietary retailer loyalty programs .. 238 MOL and Petrol have both linked their loyalty scheme to a corresponding payment card 238 Coalition loyalty programs 239 At least two external retail brands have linked themselves to Mercator's Pika loyalty program .. 239 29.0 SPAIN . 241 Introduction .. 242 Retailer payment cards .. 243 Credit and deferred debit cards are dominant in the Spanish retailer card market .. 243 Financiera El Corte Inglés had issued in excess of ten million store cards by the end of 2008 243 Retailer cards carrying the Visa marque are more widespread than those linked to MasterCard .. 243 Seven non-captive card issuers in Spain possess at least two relationships with retailers 243 Payment cards have also been developed in association with shopping centres or malls 244 Both Banco Cetelem and Uno-e Bank have issued in excess of three million cards in total 244 Proprietary retailer loyalty programs .. 246 Proprietary loyalty programs are up and running among more than a half of major retail chains 246 Coalition loyalty programs 247 There are three main coalition loyalty schemes with retailer involvement in Spain . 247 30.0 SWEDEN 249 Introduction .. 250 Retailer payment cards .. 251 Most retailer payment cards in Sweden are classifiable as credit or deferred debit cards 251 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 8/13
  • 9. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Resurs Bank has established partnerships with retailers in a variety of different categories 252 Statoil's private label card was phased out in favour of a MasterCard version during 2008 . 253 Proprietary retailer loyalty programs .. 254 Two thirds of proprietary loyalty schemes are linked to a corresponding retailer payment card .. 254 Coalition loyalty programs 255 Several retail chains that are not a part of KF Group have linked with the MedMera Kort 255 31.0 SWITZERLAND 257 Introduction .. 258 Retailer payment cards .. 259 A comparatively high proportion of Swiss retailers have introduced their own payment cards 259 Since July 2007, Accarda has been jointly owned by the Maus Frères Group and the Aduna Group 260 Cornèr Bank possesses a portfolio of in excess of 900,000 credit cards 260 Proprietary retailer loyalty programs .. 262 More than a half of major Swiss retailers have launched their own loyalty program .. 262 Coalition loyalty programs 263 A comparatively large number of Swiss retailers participate in a coalition loyalty scheme' .. 263 ' mainly as a result of the fact that there are as many as six schemes of relevance 263 Through Powercard, MF Group is a significant player in the retailer market 264 Supercard has itself linked to the Miles & More loyalty scheme 264 32.0 TURKEY 266 Introduction .. 267 Retailer payment cards .. 268 A comparatively small proportion of Turkish retailers offer their own co-branded or store cards . 268 Akbank, GarantiBank, Halkbank and Yapi Kredi all possess at least one exclusive relationship 268 GarantiBank is the most prolific issuer of credit cards in Turkey in terms of cards in circulation . 269 Turkey's credit card sector is growing rapidly but with high default rates in some cases .. 269 Proprietary retailer loyalty programs .. 271 Only a small proportion of retail chains in Turkey have launched their own loyalty schemes' .. 271 Coalition loyalty programs 272 ' precisely as a result of their widespread participation in coalition loyalty programs .. 272 4.5 million payment cardholders participated in Akbank's Axess program in 2009 . 273 33.0 UNITED KINGDOM . 275 Introduction .. 276 Retailer payment cards .. 278 Almost one quarter of major retail brands in the UK have introduced their own payment card' .. 278 ' most of which are developed either through a single, external issuer or on a captive basis' .. 278 Sainsbury's Bank has achieved a better level of profitability during 2008 and 2009 .. 278 Tesco Bank will become a very significant challenger to incumbent retail banks in the UK . 279 Home Retail Group Card Services possesses around 1.17 million active store card customers 280 In the UK, MasterCard is more influential than Visa as a retailer payment card marque .. 280 Having acquired GE's store card business, Santander is now a market leader in the UK 280 LaSer UK manages a portfolio of in excess of four million cardholders . 281 IKANO Financial Services experienced a widening of pre-tax losses during 2008 . 282 MasterCard owns a one third equity stake in PrePay Solutions, an issuer of pre-paid cards .. 282 Vanquis Bank reached profitability in 2008 in spite of a near doubling of provisions for bad debts 282 Proprietary retailer loyalty programs .. 283 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 9/13
  • 10. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Relatively few major retail brands in the UK possess their own proprietary loyalty scheme' 283 Coalition loyalty programs 284 ' which is, in part, a consequence of the participation of many in coalition loyalty programs 284 AIRMILES, ipoints and Nectar have very different profiles and histories' .. 285 ' and co-branded credit cards are offered in conjunction with three of these' 285 ' although Barclaycard Freedom has been configured in a very different way . 285 34.0 UKRAINE .. 288 Introduction .. 289 Retailer payment cards .. 290 More than one in five major Ukrainian retailers offer their own retailer payment cards .. 290 Rodovid Bank has established itself as a significant player in the area of retailer cards' 291 ' although other banking institutions in Ukraine have also launched initiatives in this market' .. 291 ' including Pivdennyi Bank, whose presence is concentrated in the south of the country' . 291 ' and Raiffeisen Bank Aval which is ranked third in terms of total payment cards issued .. 291 Proprietary retailer loyalty programs .. 293 Proprietary loyalty schemes are widespread among major retail brands in Ukraine .. 293 Coalition loyalty programs 294 GRAPHICS / TABLES Major retailers covered by the research segmented by category and by country 10 % of major retailers in Europe offering payment cards split by country, 2009 / 2010 16 % of major retailers in Europe offering payment cards split by category of retailer, 2009 / 2010 17 % split of fuel retailers in Europe that have developed co-branded consumer-oriented payment cards in addition to fuel cards, 2009 / 2010 18 % split of payment cards offered by major retailers in Europe by type and country, 2009 / 2010 20 % split of payment cards offered by major retailers in Europe by type and country, 2009 / 2010 (data) 21 % split of payment cards offered by major retailers in Europe by operating model and country, 2009 / 2010 23 % split of payment cards offered by major retailers Europe by operating model and country, 2009 / 2010 (data) 24 % split of payment cards offered by major retailers in Europe by network / marque, 2009 / 2010 25 % split of payment cards offered by major retailers in Europe by network / marque and country, 2009 / 2010 27 % split of payment cards offered by major retailers by network / marque and country in Europe, 2009 / 2010 (data) 28 Influence of issuers owned or controlled by BNP Paribas, Crédit Agricole, GE Capital, IKANO, Santander and Société Générale on payment cards offered by major retailers in Europe, 2009 / 2010 30 Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 32 Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 33 Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 34 Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 35 Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 36 Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 37 Major retailers in Europe with captive or joint venture card issuing arms, 2009 / 2010 (continued) 38 % of consumers in Germany and the UK acquiring payment cards through supermarkets and all other types of retailer combined, 2008 / 2009 and previous years compared (data) 39 % of major retailers in Europe offering proprietary loyalty programs split by country, 2009 / 2010 41 % of major retailers in Europe offering proprietary loyalty programs split by category of retailer, 2009 / 2010 42 % split of proprietary loyalty programs offered by major retailers in Europe according to whether they are linked to a payment card and / or a card with no payment function or are not linked to any kind of card by country, 2009 / 2010 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 10/13
  • 11. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! (data) 44 % of major retailers in Europe involved in coalition loyalty programs split by country, 2009 / 2010 46 % of major retailers in Europe involved in coalition loyalty programs split by category of retailer, 2009 / 2010 47 Coalition loyalty programs in Europe with at least one major participating retailer, 2009 / 2010 49 Retailer payment cards in Austria: provision rates, card types and operating models, 2009 / 2010 52 Retailer payment cards in Austria: network and issuer shares, 2009 / 2010 53 Proprietary retailer loyalty programs in Austria: provision rates and program types, 2009 / 2010 54 Retailer involvement in coalition loyalty programs in Austria: provision rates and program types, 2009 / 2010 55 Retailer payment cards in Belgium: provision rates, card types, and operating models, 2009 / 2010 59 Retailer payment cards in Belgium: network and issuer shares, 2009 / 2010 61 Proprietary retailer loyalty programs in Belgium: provision rates and program types, 2009 / 2010 62 Retailer involvement in coalition loyalty programs in Belgium: provision rates and program types, 2009 / 2010 63 Retailer payment cards in Bosnia-Herzegovina: provision rates, card types and operating models, 2009 / 2010 66 Retailer payment cards in Bosnia-Herzegovina: network and issuer shares, 2009 / 2010 67 Proprietary retailer loyalty programs in Bosnia-Herzegovina: provision rates and program types, 2009 / 2010 68 Retailer involvement in coalition loyalty programs in Bosnia-Herzegovina: provision rates and program types, 2009 / 2010 70 Retailer payment cards in Bulgaria: provision rates, card types and operating models, 2009 / 2010 73 Retailer payment cards in Bulgaria: network and issuer shares, 2009 / 2010 74 Proprietary retailer loyalty programs in Bulgaria: provision rates and program types, 2009 / 2010 76 Proprietary retailer loyalty programs in Croatia: provision rates and program types, 2009 / 2010 83 Retailer involvement in coalition loyalty programs in Croatia: provision rates and program types, 2009 / 2010 84 Payment cards linked to coalition loyalty programs in Croatia: card types, operating models, and network and issuer shares, 2009 / 2010 85 Retailer payment cards in the Czech Republic: provision rates, card types and operating models, 2009 / 2010 88 Retailer payment cards in the Czech Republic: network and issuer shares, 2009 / 2010 89 Proprietary retailer loyalty programs in the Czech Republic: provision rates and program types, 2009 / 2010 90 Retailer involvement in coalition loyalty programs in the Czech Republic: provision rates and program types, 2009 / 2010 91 Payment cards linked to coalition loyalty programs in the Czech Republic: card types, operating models, and network and issuer shares, 2009 / 2010 92 Retailer payment cards in Denmark: provision rates, card types and operating models, 2009 / 2010 95 Retailer payment cards in Denmark: network and issuer shares, 2009 / 2010 96 Proprietary retailer loyalty programs in Denmark: provision rates and program types, 2009 / 2010 97 Retailer payment cards i Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 11/13
  • 12. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Fax Order Form To place an order via fax simply print this form, fill in the information below and fax the completed form to: Europe, Middle East and Africa : + 33 4 37 37 15 56 Asia, Oceania and America : + 1 (805) 617 17 93 If you have any questions please visit http://www.reportlinker.com/notify/contact Order Information Please verify that the product information is correct and select the format(s) you require. Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs Product Formats Please select the product formats and the quantity you require. Site License--USD 3 765.76 Quantity: _____ Corp. License - 1 country--USD 4 518.91 Quantity: _____ Corp. License - 2 to 10 countries--USD 5 648.64 Quantity: _____ Global Corp. License--USD 7 531.52 Quantity: _____ Contact Information Please enter all the information below in BLOCK CAPITALS Title: Mr Mrs Dr Miss Ms Prof First Name: _____________________________ Last Name: __________________________________ Email Address: __________________________________________________________________________ Job Title: __________________________________________________________________________ Organization: __________________________________________________________________________ Address: __________________________________________________________________________ City: __________________________________________________________________________ Postal / Zip Code: __________________________________________________________________________ Country: __________________________________________________________________________ Phone Number: __________________________________________________________________________ Fax Number: __________________________________________________________________________ Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 12/13
  • 13. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Payment Information Please indicate the payment method, you would like to use by selecting the appropriate box. Payment by credit card Card Number: ______________________________________________ Expiry Date __________ / _________ CVV Number _____________________ Card Type (ex: Visa, Amex…) _________________________________ Payment by wire transfer Crédit Mutuel RIB : 10278 07314 00020257701 89 BIC : CMCIFR2A IBAN : FR76 1027 8073 1400 0202 5770 189 Payment by check UBIQUICK SAS 16 rue Grenette – 69002 LYON, FRANCE Customer signature:   Please note that by ordering from Reportlinker you are agreeing to our Terms and Conditions at http://www.reportlinker.com/index/terms Please fax this form to: Europe, Middle East and Africa : + 33 4 37 37 15 56 Asia, Oceania and America : + 1 (805) 617 17 93 Retailer Cards in Europe: Co-Branded, Loyalty and Private Label Programs (From Slideshare) Page 13/13