Food: Japan Industry Guide

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Food: Japan Industry Guide
Published on April 2009

Report Summary

Datamonitor's Food: Japan Industry Guide is an essential resource for top-level data and analysis covering the Japan Food industry.
It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles
of the leading companies. This incisive report provides expert analysis with distinct chapters for Milk, Agricultural Products, Biscuits,
Bread & Rolls, Breakfast Cereals, Canned Food, Chilled & Deli Food, Confectionery, Dairy, Frozen Food, Ice cream, Organic Food,
Packaged Foods & Meats, Ready Meals and Savory Snacks

Scope of the Report

* Contains an executive summary and data on value, volume and segmentation for Milk, Agricultural Products, Biscuits, Bread &
Rolls, Breakfast Cereals, Canned Food, Chilled & Deli Food, Confectionery, Dairy, Frozen Food, Ice cream, Organic Food, Packaged
Foods & Meats, Ready Meals and Savory Snacks

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes five-year forecasts for Milk, Agricultural Products, Biscuits, Bread & Rolls, Breakfast Cereals, Canned Food, Chilled & Deli
Food, Confectionery, Dairy, Frozen Food, Ice cream, Organic Food, Packaged Foods & Meats, Ready Meals and Savory Snacks

Highlights

* The Japanese milk market generated total revenues of $6.8 billion in 2008, representing a compound annual growth rate (CAGR) of
2% for the period spanning 2004-2008.

* The Japanese agricultural products market generated total revenues of $83.1 billion in 2007, representing a compound annual
growth rate (CAGR) of 1.9% for the period spanning 2003-2007.

* The Japanese biscuits market generated total revenues of $1.5 billion in 2008, this representing a compound annual growth rate
(CAGR) of 1.5% for the period spanning 20043-2008.

* The Japanese bread and rolls market generated total revenues of $3 billion in 2008, representing a compound annual growth rate

Food: Japan Industry Guide Page 1/14


* The Japanese breakfast cereals market generated total revenues of $251.2 million in 2008, representing a compound annual growth
rate (CAGR) of 2.9% for the period spanning 2004-2008.

* The Japanese canned food market generated total revenues of $1.27 billion in 2007, representing a compound annual growth rate
(CAGR) of 0.2% for the period spanning 2003-2007.The Japanese chilled and deli food market generated total revenues of $26.6
billion in 2008, representing a compound annual growth rate (CAGR) of 1.2% for the period spanning 2004-2008.

* The Japanese confectionary market generated total revenues of $7.7 billion in 2007, representing a compound annual growth rate

* The Japanese dairy market generated total revenues of $16.7 billion in 2008, representing a compound annual growth rate (CAGR)
of 2.5% for the period spanning 2004-2008.

* The Japanese frozen food market generated total revenues of $21.3 billion in 2008, representing a compound annual growth rate

* The Japanese ice cream market generated total revenues of $2.8 billion in 2008, representing a compound annual rate of change
(CARC) of -0.2% for the period spanning 2004-2008.

* The Japanese organic food market generated total revenues of $632.5 billion in 2008, representing a compound annual growth rate
(CAGR) of 12% for the period spanning 2004-2008.

* The Japanese packaged foods and meats market generated total revenues of $117.7 billion in 2007, representing a compound
annual growth rate (CAGR) of 1.3% for the period spanning 2003-2007.

* The Japanese ready meals market generated total revenues of $10.3 billion in 2007, representing a compound annual growth rate

* The Japanese savory snacks market generated total revenues of $10.6 billion in 2008, representing a compound annual growth rate

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Table of Content

TABLE OF CONTENTS
CHAPTER 1 MILK IN JAPAN 25
1.1 Market Overview 25
1.2 Market Value 27



1.3 Market Segmentation I 28
1.4 Market Segmentation II 29
1.5 Market Share 30
1.6 Five Forces Analysis 31
1.7 Distribution 37
1.8 Market Forecasts 38
CHAPTER 2 AGRICULTURAL PRODUCTS IN JAPAN 39
2.2 Market Value 41
2.3 Market Volume 42
CHAPTER 3 BISCUITS IN JAPAN 53
3.2 Market Value 55
3.4 Market Segmentation 57
3.5 Market Share 58
3.7 Distribution 68
CHAPTER 4 BREAD & ROLLS IN JAPAN 71
4.2 Market Value 73
4.6 Market Share 77
4.7 Five Forces Ananlysis 78
4.8 Distribution 84
CHAPTER 5 BREAKFAST CEREALS IN JAPAN 87
5.2 Market Value 89
5.6 Market Share 93
5.8 Distribution 101
CHAPTER 6 CANNED FOOD IN JAPAN 104
6.2 Market Value 106
6.6 Market Share 110



6.7 Five forces Analysis 111
CHAPTER 7 CHILLED & DELI FOOD IN JAPAN 122
CHAPTER 8 CONFECTIONERY IN JAPAN 142
CHAPTER 9 DAIRY IN JAPAN 160
9.2 Market Analysis 161
CHAPTER 10 FROZEN FOOD IN JAPAN 174
CHAPTER 11 ICE CREAM IN JAPAN 190



CHAPTER 12 ORGANIC FOOD IN JAPAN 208
CHAPTER 13 PACKAGED FOODS & MEATS IN JAPAN 220
CHAPTER 14 READY MEALS IN JAPAN 236
CHAPTER 15 SAVORY SNACKS IN JAPAN 250
CHAPTER 16 MACROECONOMIC INDICATORS 266
CHAPTER 17 APPENDIX 268
17.1 Data Research Methodology 268

LIST OF TABLES
Table 1: Japan Milk Market Value: $ billion, 2004- 2008(e) 27
Table 2: Japan Milk Market Segmentation I: % Share, by Value, 2008(e) 28
Table 3: Japan Milk Market Segmentation II: % Share, by Value, 2008(e) 29
Table 4: Japan Milk Market Share: % Share, by Value, 2008(e) 30
Table 5: Japan Milk Distribution: % Share, by Value, 2008(e) 37
Table 6: Japan Milk Market Value Forecast: $ billion, 2008-2013 38
Table 7: Japan Agricultural Products Market Value: $ billion, 2003-2007 41



Table 8: Japan Agricultural Products Market Volume: Tons million, 2003-2007 42
Table 9: Japan Agricultural Products Market Segmentation I: % Share, by Value, 2007 43
Table 10: Japan Agricultural Products Market Segmentation II: % Share, by Value, 2007 44
Table 11: Japan Agricultural Products Market Value Forecast: $ billion, 2007-2012 51
Table 12: Japan Agricultural Products Market Volume Forecast: Tons million, 2007-2012 52
Table 13: Japan Biscuits Market Value: $ billion, 2004-2008 55
Table 14: Japan Biscuits Market Volume: Kgs million, 2004-2008 56
Table 15: Japan Biscuits Market Segmentation: % Share, by Value, 2008(e) 57
Table 16: Japan Biscuits Market Share: % Share, by Value, 2008(e) 58
Table 17: Japan Biscuits Distribution: % Share, by Value, 2008(e) 68
Table 18: Japan Biscuits Market Value Forecast: $ billion, 2008-2013 69
Table 19: Japan Biscuits Market Volume Forecast: Kgs million, 2008-2013 70
Table 20: Japan Bread & Rolls Market Value: $ million, 2004- 2008(e) 73
Table 21: Japan Bread & Rolls Market Volume: Kilos million, 2004- 2008(e) 74
Table 22: Japan Bread & Rolls Market Segmentation I: % Share, by Value, 2008(e) 75
Table 23: Japan Bread & Rolls Market Segmentation II: % Share, by Value, 2008(e) 76
Table 24: Japan Bread & Rolls Market Share: % Share, by Value, 2008(e) 77
Table 25: Japan Bread & Rolls Distribution: % Share, by Value, 2008(e) 84
Table 26: Japan Bread & Rolls Market Value Forecast: $ million, 2008-2013 85
Table 27: Japan Bread & Rolls Market Volume Forecast: Kilos million, 2008-2013 86
Table 28: Japan Breakfast Cereals Market Value: $ billion, 2004-2008 89
Table 29: Japan Breakfast Cereals Market Volume: Kg million, 2004-2008 90
Table 30: Japan Breakfast Cereals Market Segmentation I: % Share, by Value, 2008 91
Table 31: Japan Breakfast Cereals Market Segmentation II: % Share, by Value, 2008 92
Table 32: Japan Breakfast Cereals Market Share: % Share, by Value, 2008 93
Table 33: Japan Breakfast Cereals Distribution: % Share, by Value, 2008 101
Table 34: Japan Breakfast Cereals Market Value Forecast: $ billion, 2008-2013 102
Table 35: Japan Breakfast Cereals Market Volume Forecast: Kg million, 2008-2013 103
Table 36: Japan Canned Food Market Value: $ million, 2003-2007 106
Table 37: Japan Canned Food Market Volume: Kg million, 2003-2007 107
Table 38: Japan Canned Food Market Segmentation I: % Share, by Value, 2007 108
Table 39: Japan Canned Food Market Segmentation II: % Share, by Value, 2007 109
Table 40: Japan Canned Food Market Share: % Share, by Value, 2007 110
Table 41: Japan Canned Food Distribution: % Share, by Value, 2007 119
Table 42: Japan Canned Food Market Value Forecast: $ million, 2007-2012 120
Table 43: Japan Canned Food Market Volume Forecast: Kg million, 2007-2012 121
Table 44: Japan Chilled & Deli Food Market Value: $ billion, 2004- 2008(e) 124
Table 45: Japan Chilled & Deli Food Market Volume: Kilograms billion, 2004-2008(e) 125
Table 46: Japan Chilled & Deli Food Market Segmentation I: % Share, by Value, 2008(e) 126
Table 47: Japan Chilled & Deli Food Market Segmentation II: % Share, by Value, 2008(e) 127
Table 48: Japan Chilled & Deli Food Market Share: % Share, by Value, 2007 128
Table 49: Japan Chilled & Deli Food Distribution: % Share, by Value, 2008(e) 139
Table 50: Japan Chilled & Deli Food Market Value Forecast: $ billion, 2008-2013 140
Table 51: Japan Chilled & Deli Food Market Volume Forecast: Kilograms billion, 2008-2013 141
Table 52: Japan Confectionery Market Value: $ million, 2003-2007 144
Table 53: Japan Confectionery Market Volume: Kg million, 2003-2007 145
Table 54: Japan Confectionery Market Segmentation I: % Share, by Value, 2007 146
Table 55: Japan Confectionery Market Segmentation II: % Share, by Value, 2007 147
Table 56: Japan Confectionery Market Share: % Share, by Value, 2007 148
Table 57: Japan Confectionery Distribution: % Share, by Value, 2007 157



Table 58: Japan Confectionery Market Value Forecast: $ million, 2007-2012 158
Table 59: Japan Confectionery Market Volume Forecast: Kg million, 2007-2012 159
Table 60: Japan Dairy Market Value: $ billion, 2004-2008 162
Table 61: Japan Dairy Market Segmentation I: % Share, by Value, 2008(e) 163
Table 62: Japan Dairy Market Segmentation II: % Share, by Value, 2008(e) 164
Table 63: Japan Dairy Market Share: % Share, by Value, 2008(e) 165
Table 64: Japan Dairy Distribution: % Share, by Value, 2008(e) 172
Table 65: Japan Dairy Market Value Forecast: $ billion, 2008-2013 173
Table 66: Japan Frozen Food Market Value: $ billion, 2004- 2008 176
Table 67: Japan Frozen Food Market Volume: Kilograms billion, 2004- 2008 177
Table 68: Japan Frozen Food Market Segmentation I: % Share, by Value, 2008 178
Table 69: Japan Frozen Food Market Segmentation II: % Share, by Value, 2008 179
Table 70: Japan Frozen Food Market Share: % Share, by Value, 2007 180
Table 71: Japan Frozen Food Distribution: % Share, by Value, 2007 187
Table 72: Japan Frozen Food Market Value Forecast: $ billion, 2008-2013 188
Table 73: Japan Frozen Food Market Volume Forecast: Kilograms billion, 2008-2013 189
Table 74: Japan Ice Cream Market Value: $ billion, 2004-2008(e) 192
Table 75: Japan Ice Cream Market Volume: Liters million, 2004-2008(e) 193
Table 76: Japan Ice Cream Market Segmentation I: % Share, by Value, 2008(e) 194
Table 77: Japan Ice Cream Market Segmentation II: % Share, by Value, 2008(e) 195
Table 78: Japan Ice Cream Market Share: % Share, by Value, 2008(e) 196
Table 79: Japan Ice Cream Distribution: % Share, by Value, 2008(e) 205
Table 80: Japan Ice Cream Market Value Forecast: $ billion, 2008-2013 206
Table 81: Japan Ice Cream Market Volume Forecast: Liters million, 2008-2013 207
Table 82: Japan Organic Food Market Value: $ million, 2004-2008 (e) 210
Table 83: Japan Organic Food Market Segmentation I: % Share, by Value, 2008 (e) 211
Table 84: Japan Organic Food Market Segmentation II: % Share, by Value, 2008 (e) 212
Table 85: Japan Organic Food Market Value Forecast: $ million, 2008-2013 219
Table 86: Japan Packaged Foods & Meats Market Value: $ billion, 2003-2007 222
Table 87: Japan Packaged Foods & Meats Market Segmentation I: % Share, by Value, 2007 223
Table 88: Japan Packaged Foods & Meats Market Segmentation II: % Share, by Value, 2007 224
Table 89: Japan Packaged Foods & Meats Market Share: % Share, by Value, 2007 225
Table 90: Japan Packaged Foods & Meats Distribution: % Share, by Value, 2007 234
Table 91: Japan Packaged Foods & Meats Market Value Forecast: $ billion, 2007-2012 235
Table 92: Japan Ready Meals Market Value: $ billion, 2003-2007 238
Table 93: Japan Ready Meals Market Volume: Kilograms million, 2003-2007 239
Table 94: Japan Ready Meals Market Segmentation I: % Share, by Value, 2007 240
Table 95: Japan Ready Meals Market Segmentation II: % Share, by Value, 2007 241
Table 96: Japan Ready Meals Market Value Forecast: $ billion, 2007-2012 248
Table 97: Japan Ready Meals Market Volume Forecast: Kilograms million, 2007-2012 249
Table 98: Japan Savory Snacks Market Value: $ million, 2003-2007 252
Table 99: Japan Savory Snacks Market Volume: Kg million, 2003-2007 253
Table 100: Japan Savory Snacks Market Segmentation I: % Share, by Value, 2007 254
Table 101: Japan Savory Snacks Market Segmentation II: % Share, by Value, 2007 255
Table 102: Japan Savory Snacks Market Share: % Share, by Value, 2007 256
Table 103: Japan Savory Snacks Distribution: % Share, by Value, 2007 263
Table 104: Japan Savory Snacks Market Value Forecast: $ million, 2007-2012 264
Table 105: Japan Savory Snacks Market Volume Forecast: Kg million, 2007-2012 265
Table 106: Japan Size of Population (million) , 2004- 2008(e) 266
Table 107: Japan GDP (Constant 2000 Prices, $ billion), 2004- 2008(e) 266



Table 108: Japan Inflation, 2004- 2008(e) 267
Table 109: Japan Exchange Rate, 2004- 2008(e) 267

LIST OF FIGURES
Figure 1: Japan Milk Market Value: $ billion, 2004- 2008(e) 27
Figure 2: Japan Milk Market Segmentation I: % Share, by Value, 2008(e) 28
Figure 3: Japan Milk Market Segmentation II: % Share, by Value, 2008(e) 29
Figure 4: Japan Milk Market Share: % Share, by Value, 2008(e) 30
Figure 5: Forces Driving Competition in the Milk Market in Japan 31
Figure 6: Drivers of Buyer Power in the Milk Market in Japan 32
Figure 7: Drivers of Supplier Power in the Milk Market in Japan 33
Figure 8: Factors Influencing the Likelihood of New Entrants in the Milk Market in Japan 34
Figure 9: Factors Influencing the Threat of Substitutes in the Milk Market in Japan 35
Figure 10: Drivers of Degree of Rivalry in the Milk Market in Japan 36
Figure 11: Japan Milk Distribution: % Share, by Value, 2008(e) 37
Figure 12: Japan Milk Market Value Forecast: $ billion, 2008-2013 38
Figure 13: Japan Agricultural Products Market Value: $ billion, 2003-2007 41
Figure 14: Japan Agricultural Products Market Volume: Tons million, 2003-2007 42
Figure 15: Japan Agricultural Products Market Segmentation I: % Share, by Value, 2007 43
Figure 16: Japan Agricultural Products Market Segmentation II: % Share, by Value, 2007 44
Figure 17: Forces Driving Competition in the Agricultural Products Market in Japan, 2007 45
Figure 18: Drivers of Buyer Power in the Agricultural Products Market in Japan, 2007 46
Figure 19: Drivers of Supplier Power in the Agricultural Products Market in Japan, 2007 47
Figure 20: Factors Influencing the Likelihood of New Entrants in the Agricultural Products Market in Japan, 2007 48
Figure 21: Factors Influencing the Threat of Substitutes in the Agricultural Products Market in Japan, 2007 49
Figure 22: Drivers of Degree of Rivalry in the Agricultural Products Market in Japan, 2007 50
Figure 23: Japan Agricultural Products Market Value Forecast: $ billion, 2007-2012 51
Figure 24: Japan Agricultural Products Market Volume Forecast: Tons million, 2007-2012 52
Figure 25: Japan Biscuits Market Value: $ billion, 2004-2008 55
Figure 26: Japan Biscuits Market Volume: Kgs million, 2004-2008 56
Figure 27: Japan Biscuits Market Segmentation: % Share, by Value, 2008(e) 57
Figure 28: Japan Biscuits Market Share: % Share, by Value, 2008(e) 58
Figure 29: Forces Driving Competition in the Biscuits Market in Japan 59
Figure 30: Drivers of Buyer Power in the Biscuits Market in Japan 61
Figure 31: Drivers of Supplier Power in the Biscuits Market in Japan 62
Figure 32: Factors Influencing the Likelihood of New Entrants in the Biscuits Market in Japan 63
Figure 33: Factors Influencing the Threat of Substitutes in the Biscuits Market in Japan 65
Figure 34: Drivers of Degree of Rivalry in the Biscuits Market in Japan 67
Figure 35: Japan Biscuits Distribution: % Share, by Value, 2008(e) 68
Figure 36: Japan Biscuits Market Value Forecast: $ billion, 2008-2013 69
Figure 37: Japan Biscuits Market Volume Forecast: Kgs million, 2008-2013 70
Figure 38: Japan Bread & Rolls Market Value: $ million, 2004- 2008(e) 73
Figure 39: Japan Bread & Rolls Market Volume: Kilos million, 2004- 2008(e) 74
Figure 40: Japan Bread & Rolls Market Segmentation I: % Share, by Value, 2008(e) 75
Figure 41: Japan Bread & Rolls Market Segmentation II: % Share, by Value, 2008(e) 76
Figure 42: Japan Bread & Rolls Market Share: % Share, by Value, 2008(e) 77
Figure 43: Forces Driving Competition in the Bread & Rolls Market in Japan 78
Figure 44: Drivers of Buyer Power in the Bread & Rolls Market in Japan 79
Figure 45: Drivers of Supplier Power in the Bread & Rolls Market in Japan 80



Figure 46: Factors Influencing the Likelihood of New Entrants in the Bread & Rolls Market in Japan 81
Figure 47: Factors Influencing the Threat of Substitutes in the Bread & Rolls Market in Japan 82
Figure 48: Drivers of Degree of Rivalry in the Bread & Rolls Market in Japan 83
Figure 49: Japan Bread & Rolls Distribution: % Share, by Value, 2008(e) 84
Figure 50: Japan Bread & Rolls Market Value Forecast: $ million, 2008-2013 85
Figure 51: Japan Bread & Rolls Market Volume Forecast: Kilos million, 2008-2013 86
Figure 52: Japan Breakfast Cereals Market Value: $ billion, 2004-2008 89
Figure 53: Japan Breakfast Cereals Market Volume: Kg million, 2004-2008 90
Figure 54: Japan Breakfast Cereals Market Segmentation I: % Share, by Value, 2008 91
Figure 55: Japan Breakfast Cereals Market Segmentation II: % Share, by Value, 2008 92
Figure 56: Japan Breakfast Cereals Market Share: % Share, by Value, 2008 93
Figure 57: Forces Driving Competition in the Breakfast Cereals Market in the Japan 94
Figure 58: Drivers of Buyer Power in the Breakfast Cereals Market in the Japan 95
Figure 59: Drivers of Supplier Power in the Breakfast Cereals Market in the Japan 96
Figure 60: Factors Influencing the Likelihood of New Entrants in the Market Name in Country 97
Figure 61: Factors Influencing the Threat of Substitutes in the Breakfast Cereals Market in the Japan 99
Figure 62: Drivers of Degree of Rivalry in the Breakfast Cereals Market in the Japan 100
Figure 63: Japan Breakfast Cereals Distribution: % Share, by Value, 2008 101
Figure 64: Japan Breakfast Cereals Market Value Forecast: $ billion, 2008-2013 102
Figure 65: Japan Breakfast Cereals Market Volume Forecast: Kg million, 2008-2013 103
Figure 66: Japan Canned Food Market Value: $ million, 2003-2007 106
Figure 67: Japan Canned Food Market Volume: Kg million, 2003-2007 107
Figure 68: Japan Canned Food Market Segmentation I: % Share, by Value, 2007 108
Figure 69: Japan Canned Food Market Segmentation II: % Share, by Value, 2007 109
Figure 70: Japan Canned Food Market Share: % Share, by Value, 2007 110
Figure 71: Forces Driving Competition in the Canned Foods Market in Japan 111
Figure 72: Drivers of Buyer Power in the Canned Foods Market in Japan 113
Figure 73: Drivers of Supplier Power in the Canned Foods Market in Japan 114
Figure 74: Factors Influencing the Likelihood of New Entrants in the Canned Foods Market in Japan 115
Figure 75: Factors Influencing the Threat of Substitutes in the Canned Foods Market in Japan 117
Figure 76: Drivers of Degree of Rivalry in the Canned Foods Market in Japan 118
Figure 77: Japan Canned Food Distribution: % Share, by Value, 2007 119
Figure 78: Japan Canned Food Market Value Forecast: $ million, 2007-2012 120
Figure 79: Japan Canned Food Market Volume Forecast: Kg million, 2007-2012 121
Figure 80: Japan Chilled & Deli Food Market Value: $ billion, 2004- 2008(e) 124
Figure 81: Japan Chilled & Deli Food Market Volume: Kilograms billion, 2004-2008(e) 125
Figure 82: Japan Chilled & Deli Food Market Segmentation I: % Share, by Value, 2008(e) 126
Figure 83: Japan Chilled & Deli Food Market Segmentation II: % Share, by Value, 2008(e) 127
Figure 84: Japan Chilled & Deli Food Market Share: % Share, by Value, 2007 128
Figure 85: Forces Driving Competition in the Chilled & Deli Food Market in Japan 129
Figure 86: Drivers of Buyer Power in the Chilled & Deli Food Market in Japan 130
Figure 87: Drivers of Supplier Power in the Chilled & Deli Food Market in Japan 132
Figure 88: Factors Influencing the Likelihood of New Entrants in the Chilled & Deli Food Market in Japan 134
Figure 89: Factors Influencing the Threat of Substitutes in the Chilled & Deli Food Market in Japan 136
Figure 90: Drivers of Degree of Rivalry in the Chilled & Deli Food Market in Japan 137
Figure 91: Japan Chilled & Deli Food Distribution: % Share, by Value, 2008(e) 139
Figure 92: Japan Chilled & Deli Food Market Value Forecast: $ billion, 2008-2013 140
Figure 93: Japan Chilled & Deli Food Market Volume Forecast: Kilograms billion, 2008-2013 141
Figure 94: Japan Confectionery Market Value: $ million, 2003-2007 144
Figure 95: Japan Confectionery Market Volume: Kg million, 2003-2007 145



Figure 96: Japan Confectionery Market Segmentation I: % Share, by Value, 2007 146
Figure 97: Japan Confectionery Market Segmentation II: % Share, by Value, 2007 147
Figure 98: Japan Confectionery Market Share: % Share, by Value, 2007 148
Figure 99: Forces Driving Competition in the Confectionery Market in Japan, 2007 149
Figure 100: Drivers of Buyer Power in the Confectionery Market in Japan, 2007 150
Figure 101: Drivers of Supplier Power in the Confectionery Market in Japan, 2007 151
Figure 102: Factors Influencing the Likelihood of New Entrants in the Confectionery Market in Japan, 2007 152
Figure 103: Factors Influencing the Threat of Substitutes in the Confectionery Market in Japan, 2007 154
Figure 104: Drivers of Degree of Rivalry in the Confectionery Market in Japan, 2007 155
Figure 105: Japan Confectionery Distribution: % Share, by Value, 2007 157
Figure 106: Japan Confectionery Market Value Forecast: $ million, 2007-2012 158
Figure 107: Japan Confectionery Market Volume Forecast: Kg million, 2007-2012 159
Figure 108: Japan Dairy Market Value: $ billion, 2004-2008 162
Figure 109: Japan Dairy Market Segmentation I: % Share, by Value, 2008(e) 163
Figure 110: Japan Dairy Market Segmentation II: % Share, by Value, 2008(e) 164
Figure 111: Japan Dairy Market Share: % Share, by Value, 2008(e) 165
Figure 112: Forces Driving Competition in the Dairy Market in the Japan 166
Figure 113: Drivers of Buyer Power in the Dairy Market in the Japan 167
Figure 114: Drivers of Supplier Power in the Dairy Market in the Japan 168
Figure 115: Factors Influencing the Likelihood of New Entrants in the Dairy Market in the Japan 169
Figure 116: Factors Influencing the Threat of Substitutes in the Dairy Market in the Japan 170
Figure 117: Drivers of Degree of Rivalry in the Dairy Market in the Japan 171
Figure 118: Japan Dairy Distribution: % Share, by Value, 2008(e) 172
Figure 119: Japan Dairy Market Value Forecast: $ billion, 2008-2013 173
Figure 120: Japan Frozen Food Market Value: $ billion, 2004- 2008 176
Figure 121: Japan Frozen Food Market Volume: Kilograms billion, 2004- 2008 177
Figure 122: Japan Frozen Food Market Segmentation I: % Share, by Value, 2008 178
Figure 123: Japan Frozen Food Market Segmentation II: % Share, by Value, 2008 179
Figure 124: Japan Frozen Food Market Share: % Share, by Value, 2007 180
Figure 125: Forces Driving Competition in the Frozen Food Market in Japan 181
Figure 126: Drivers of Buyer Power in the Frozen Food Market in Japan 182
Figure 127: Drivers of Supplier Power in the Frozen Food Market in Japan 183
Figure 128: Factors Influencing the Likelihood of New Entrants in the Frozen Food Market in Japan 184
Figure 129: Factors Influencing the Threat of Substitutes in the Frozen Food Market in Japan 185
Figure 130: Drivers of Degree of Rivalry in the Frozen Food Market in Japan 186
Figure 131: Japan Frozen Food Distribution: % Share, by Value, 2007 187
Figure 132: Japan Frozen Food Market Value Forecast: $ billion, 2008-2013 188
Figure 133: Japan Frozen Food Market Volume Forecast: Kilograms billion, 2008-2013 189
Figure 134: Japan Ice Cream Market Value: $ billion, 2004-2008(e) 192
Figure 135: Japan Ice Cream Market Volume: Liters million, 2004-2008(e) 193
Figure 136: Japan Ice Cream Market Segmentation I: % Share, by Value, 2008(e) 194
Figure 137: Japan Ice Cream Market Segmentation II: % Share, by Value, 2008(e) 195
Figure 138: Japan Ice Cream Market Share: % Share, by Value, 2008(e) 196
Figure 139: Forces Driving Competition in the Japanese Ice Cream Market 197
Figure 140: Drivers of Buyer Power in the Japanese Ice Cream Market 198
Figure 141: Drivers of Supplier Power in the Japanese Ice Cream Market 199
Figure 142: Factors Influencing the Likelihood of New Entrants in the Japanese Ice Cream Market 201
Figure 143: Factors Influencing the Threat of Substitutes in the Japanese Ice Cream Market 203
Figure 144: Drivers of Degree of Rivalry in the Japanese Ice Cream Market 204
Figure 145: Japan Ice Cream Distribution: % Share, by Value, 2008(e) 205



Figure 146: Japan Ice Cream Market Value Forecast: $ billion, 2008-2013 206
Figure 147: Japan Ice Cream Market Volume Forecast: Liters million, 2008-2013 207
Figure 148: Japan Organic Food Market Value: $ million, 2004-2008 (e) 210
Figure 149: Japan Organic Food Market Segmentation I: % Share, by Value, 2008 (e) 211
Figure 150: Japan Organic Food Market Segmentation II: % Share, by Value, 2008 (e) 212
Figure 151: Forces Driving Competition in the Organic Food Market in Japan 213
Figure 152: Drivers of Buyer Power in the Organic Food Market in Japan 214
Figure 153: Drivers of Supplier Power in the Organic Food Market in Japan 215
Figure 154: Factors Influencing the Likelihood of New Entrants in the Organic Food Market in Japan 216
Figure 155: Factors Influencing the Threat of Substitutes in the Organic Food Market in Japan 217
Figure 156: Drivers of Degree of Rivalry in the Organic Food Market in Japan 218
Figure 157: Japan Organic Food Market Value Forecast: $ million, 2008-2013 219
Figure 158: Japan Packaged Foods & Meats Market Value: $ billion, 2003-2007 222
Figure 159: Japan Packaged Foods & Meats Market Segmentation I: % Share, by Value, 2007 223
Figure 160: Japan Packaged Foods & Meats Market Segmentation II: % Share, by Value, 2007 224
Figure 161: Japan Packaged Foods & Meats Market Share: % Share, by Value, 2007 225
Figure 162: Forces Driving Competition in the Packaged Foods & Meats Market in Japan, 2007 226
Figure 163: Drivers of Buyer Power in the Packaged Foods & Meats Market in Japan, 2007 227
Figure 164: Drivers of Supplier Power in the Packaged Foods & Meats Market in Japan, 2007 228
Figure 165: Factors Influencing the Likelihood of New Entrants in the Packaged Foods & Meats Market in Japan, 2007 230
Figure 166: Factors Influencing the Threat of Substitutes in the Packaged Foods & Meats Market in Japan, 2007 232
Figure 167: Drivers of Degree of Rivalry in the Packaged Foods & Meats Market in Japan, 2007 233
Figure 168: Japan Packaged Foods & Meats Distribution: % Share, by Value, 2007 234
Figure 169: Japan Packaged Foods & Meats Market Value Forecast: $ billion, 2007-2012 235
Figure 170: Japan Ready Meals Market Value: $ billion, 2003-2007 238
Figure 171: Japan Ready Meals Market Volume: Kilograms million, 2003-2007 239
Figure 172: Japan Ready Meals Market Segmentation I: % Share, by Value, 2007 240
Figure 173: Japan Ready Meals Market Segmentation II: % Share, by Value, 2007 241
Figure 174: Forces Driving Competition in the Ready Meals Market in Japan, 2007 242
Figure 175: Drivers of Buyer Power in the Ready Meals Market in Japan, 2007 243
Figure 176: Drivers of Supplier Power in the Ready Meals Market in Japan, 2007 244
Figure 177: Factors Influencing the Likelihood of New Entrants in the Ready Meals Market in Japan, 2007 245
Figure 178: Factors Influencing the Threat of Substitutes in the Ready Meals Market in Japan, 2007 246
Figure 179: Drivers of Degree of Rivalry in the Ready Meals Market in Japan, 2007 247
Figure 180: Japan Ready Meals Market Value Forecast: $ billion, 2007-2012 248
Figure 181: Japan Ready Meals Market Volume Forecast: Kilograms million, 2007-2012 249
Figure 182: Japan Savory Snacks Market Value: $ million, 2003-2007 252
Figure 183: Japan Savory Snacks Market Volume: Kg million, 2003-2007 253
Figure 184: Japan Savory Snacks Market Segmentation I: % Share, by Value, 2007 254
Figure 185: Japan Savory Snacks Market Segmentation II: % Share, by Value, 2007 255
Figure 186: Japan Savory Snacks Market Share: % Share, by Value, 2007 256
Figure 187: Forces Driving Competition in the Savory Snacks Market in Japan, 2007 257
Figure 188: Drivers of Buyer Power in the Savory Snacks Market in Japan, 2007 258
Figure 189: Drivers of Supplier Power in the Savory Snacks Market in Japan, 2007 259
Figure 190: Factors Influencing the Likelihood of New Entrants in the Savory Snacks Market in Japan, 2007 260
Figure 191: Factors Influencing the Threat of Substitutes in the Savory Snacks Market in Japan, 2007 261
Figure 192: Drivers of Degree of Rivalry in the Savory Snacks Market in Japan, 2007 262
Figure 193: Japan Savory Snacks Distribution: % Share, by Value, 2007 263
Figure 194: Japan Savory Snacks Market Value Forecast: $ million, 2007-2012 264
Figure 195: Japan Savory Snacks Market Volume Forecast: Kg million, 2007-2012 265



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