WiFi - Monaco Yacht Show 2018
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Where to find WiFi at Monaco Yacht Show 2018? Check out the main hotspots shown as green circles on the general map of the show
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Yacht Show Marketing
As with most things, preparation is key. I see many yachting companies who spend far too much time observing what’s happening elsewhere in the yachting industry that they’ve never understood the benefits of just getting on with basic, clear communication.
One of the glaring challenges is marketing for yacht shows. Many yachting companies believe that having a nice logo or fancy website means they'll get guaranteed leads who will then convert to customers.
Businesses need to understand that attracting and retaining the attention of customers has become more difficult because they can research and contact your competitors 24/7, or filter out what doesn’t interest them.
Going with the flow and hoping customers will magically find you at a boat show is not going to work.
✅ Here, I'm posting a free PDF that you can download and/or share with a few tips to improve communication when preparing for yacht shows in 2023 and beyond.
#Maritime #Crew #Marina #YachtShow #Boating #MarketingTips
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What a wonderful morning, Wednesday 5th May, as a guest speaker for students of the 'Head Of Hosting And Marketing In Yachting And Luxury Tourism' class at the Fondazione ISYL.
I joined the class today (virtually) to speak about marketing for luxury and nautical tourism, with a specific focus on destination marketing for marinas and preparing for media relations at yacht shows.
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I.S.Y.L, Italian Super Yacht Life, is the only Istituto Tecnico Superiore (Higher Technical Institute) dedicated to pleasure boating in Italy and is based in Viareggio, Tuscany, the heart of Italian boating.
It was created with the aim of organising highly professional dedicated courses to train future specialists in the nautical and port sectors, in all areas of the supply chain. The I.S.Y.L. Foundation aims to promote the dissemination of scientific and technical knowledge and to support measures for the development of the economy and active labor market policies.
It acts in the technological area of sustainable mobility in the nautical transport and logistics sector, in particular in the sectors of production and maintenance of means of transport and / or related infrastructures and the mobility of people and goods.
You can visit their website here: https://www.isyl.it
Copyright: Rebecca Whitlocke at Antibes Yachting
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As with most things, preparation is key. I see many yachting companies who spend far too much time observing what’s happening elsewhere in the yachting industry that they’ve never understood the benefits of just getting on with basic, clear communication.
One of the glaring challenges is marketing for yacht shows. Many yachting companies believe that having a nice logo or fancy website means they'll get guaranteed leads who will then convert to customers.
Businesses need to understand that attracting and retaining the attention of customers has become more difficult because they can research and contact your competitors 24/7, or filter out what doesn’t interest them.
Going with the flow and hoping customers will magically find you at a boat show is not going to work.
✅ Here, I'm posting a free PDF that you can download and/or share with a few tips to improve communication when preparing for yacht shows in 2023 and beyond.
#Maritime #Crew #Marina #YachtShow #Boating #MarketingTips
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What a wonderful morning, Wednesday 5th May, as a guest speaker for students of the 'Head Of Hosting And Marketing In Yachting And Luxury Tourism' class at the Fondazione ISYL.
I joined the class today (virtually) to speak about marketing for luxury and nautical tourism, with a specific focus on destination marketing for marinas and preparing for media relations at yacht shows.
My presentation focused on 2 main areas + a summary:
1) BRAND/MARINA MARKETING
- Marina
- Destination
- Marina Website
2) YACHT SHOWS
- Preparation
- Media Relations / Dealing with Journalists
3) SUMMARY : The 'I C E' method
ABOUT I.S.Y.L
I.S.Y.L, Italian Super Yacht Life, is the only Istituto Tecnico Superiore (Higher Technical Institute) dedicated to pleasure boating in Italy and is based in Viareggio, Tuscany, the heart of Italian boating.
It was created with the aim of organising highly professional dedicated courses to train future specialists in the nautical and port sectors, in all areas of the supply chain. The I.S.Y.L. Foundation aims to promote the dissemination of scientific and technical knowledge and to support measures for the development of the economy and active labor market policies.
It acts in the technological area of sustainable mobility in the nautical transport and logistics sector, in particular in the sectors of production and maintenance of means of transport and / or related infrastructures and the mobility of people and goods.
You can visit their website here: https://www.isyl.it
Copyright: Rebecca Whitlocke at Antibes Yachting
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Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
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With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
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Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
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- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
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2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
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Introduction to Data Science
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
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Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project management
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If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
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the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
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Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
12 Ways to Increase Your Influence at Work
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The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
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