The Avene extremely gentle cleanser purifies the skin and provides a refreshing effect. It contains glyceryl laurate to regulate excess sebum and has a higher pH to cleanse and purify without drying the skin. The cleanser is applied to a wet face in circular motions for 15-20 seconds before rinsing off with water and patting dry. It helps clear pores, control acne, promote brighter tone, and refresh the skin when used twice daily.