Trade secret

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Presentation on Trade Secret by Rajesh Ligal

Small Business & Entrepreneurship

trade secret

1.
Types of IP law
(Intellectual Property law)

“Any confidential business
information which provides an
enterprise a competitive
advantage.

2.
Examples
Of Trade Secrets

TRADE SECRETS
✘ RECIPE
✘ BUSINESS PLAN
Coco-Cola Secret FormulaKFC RecipeListerine Mouthwash

BUSINESS PLAN
✘ Customer lists
✘ Future plans
✘ Products
✘ Advertising
✘ Marketing Plans
✘ Customer data

3.
PROTECTION
Of Trade Secrets

RECORDS SHOULD SHOW
✘ IT’S YOUR IDEA
✘ IDENTIFIED TRADE SECRET
✘ STEPS FOR PROTECTION

4.
AVOIDING
trade secret
infringement

AVOIDING trade secret infringement
✘ Take a look , do study and see weather there is problem or not
✘ Take it seriously when allegation is made
✘ Do what you need to do, to take out the trade secret out of your
product
✘ Take licenses

thanks!
Any questions?

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Trade secret

1. trade secret

2. 1. Types of IP law (Intellectual Property law)

3. Types of INTELLECTUAL PROPERTY LAW ✘ TADEMARK : Brand names ✘ COPYRIGHT : Original works of authorship ✘ PATENT : Inventions or ideas ✘ RIGHT OF PUBLICITY : A person’s persona ✘ TRADE SECRETS : Confidential Information

4. “Any confidential business information which provides an enterprise a competitive advantage.

5. 2. Examples Of Trade Secrets

6. TRADE SECRETS ✘ RECIPE ✘ BUSINESS PLAN Coco-Cola Secret FormulaKFC RecipeListerine Mouthwash

7. BUSINESS PLAN ✘ Customer lists ✘ Future plans ✘ Products ✘ Advertising ✘ Marketing Plans ✘ Customer data

8. 3. PROTECTION Of Trade Secrets

9. RECORDS SHOULD SHOW ✘ IT’S YOUR IDEA ✘ IDENTIFIED TRADE SECRET ✘ STEPS FOR PROTECTION

10. 4. AVOIDING trade secret infringement

11. AVOIDING trade secret infringement ✘ Take a look , do study and see weather there is problem or not ✘ Take it seriously when allegation is made ✘ Do what you need to do, to take out the trade secret out of your product ✘ Take licenses

12. thanks! Any questions?