Ananya Fashionista is a fashion design contest being held at Symbiosis Center for Management Studies (UG), Pune. OyeStyle is the online partner for the contest. This presentation explains the contest and its regulations

2. Design Excellence Marketing Brilliance Fashionista
Create designs using
StyleGen fashion
canvas
Use the Fashion
Catalog on StyleGen,
or Upload your own
fashion products
Market your designs
on social media
(Facebook, Twitter)
Most popular
designers get
chance to create
their designs and
walk the ramp
True test for
Creative &
Successful
Fashion
Designs

6. Participating designs should cover 5 themes:
» Corporate Collection
» Winter Collection
» Ethnic Wear Collection
» Spring Collection
» Free-style Collection
* 2 out of above 5 collections need to include products from StyleGen fashion catalogue
Participating designs needs to be tagged with unique identifier of
‘ananya_fashionista’
Participating designs needs to get a minimum of 30 Facebook Likes and 50
views to become eligible for selection to next round

7. Top 6 teams with most popular designs will get gift vouchers from OyeStyle
and qualify for final round of Fashionista in Jan 2011
Online contest will be open from Dec 13th, 2010 to Jan 2nd, 2011
Contest is open for all colleges registering for Fashionista event of Ananya
@ Sympulse 2011
1 team per college; and 5-7 people per team. Crossover teams allowed
Teams should use legitimate online marketing methods and refrain from
spamming any online channel/property resulting into defaming of OyeStyle