To effectively communicate over the phone, one should make their message clear and coherent, identify themselves for future reference, be enthusiastic to create a positive impression, be informed by having relevant documents available, and always act professionally since the caller represents the company.

1. 1. MAKE YOURSELF CLEAR
In order to get the information you want, the person you're
speaking to needs to be able to understand you clearly and
coherently.
ORLA HEDLEY

2. 2. IDENTIFY YOURSELF
This will make it easier for the customer if they need to return
the call or give you additional information after the first phone
call has been made.
ORLA HEDLEY

3. 3. BE ENTHUSIASTIC
If you seem happy and focused on the person who is calling,
they will be more likely to remember you in a positive light.
ORLA HEDLEY

4. 4. BE INFORMED
Make sure you have all the relevant documents with you in
order to take the call and gather all the required information.
ORLA HEDLEY

5. 5. ALWAYS BE PROFESSIONAL
You never know who is on the other end of the phone so make
sure you act professional at all times.
If you answer in an unprofessional manner then this will reflect
on how the caller remembers the company or business you are
working for.