Take a look around your new office and notice who are the successful agents and what they do to be successful agents. A mentor knows the local market and can provide insight into its challenges and opportunities.

1. Noah George - Marketing Tips for New Real Estate Agents
Find a mentor
Take a look around your new office and notice who are the successful agents and what they
do to be successful agents. A mentor knows the local market and can provide insight into its
challenges and opportunities. Your mentor can offer marketing strategies and tips, and
cheer your successes.
"First, establish a relationship with those you would like to learn from." Find an opportunity
to create a win-win: your real estate career isn't all about you. Think of what you can do to
help your mentor and your clients.
Develop a Plan
A solid business plan is your GPS for success. It should include realistic goals for marketing,
professional development, expenses, and sales. Review your plan weekly and take note of
what works and what doesn't work in marketing and client building. Your plan should be
pliable, adapting as goals are met and projects fail or succeed.
Your mentor may be the best resource for helping you develop a realistic business plan.

2. Know your market
This may seem an obvious, even trite statement. But how can you market your real estate
services if you don't know your market?
Consider becoming a niche specialist. You may discover a real talent for marketing and
moving short sale and foreclosure homes, condominiums, or light industrial properties. Look
to the underserved areas of your local real estate market and how you can become known
as a specialist in that particular property market.
Tech savvy
You don't have to be an IT guru but you should be able to use all current technology with
ease. You and your clients need to be able to communicate quickly and easily with each
other. More importantly, learn as quickly as possible, how your clients wish to communicate
with you - how often, and through which media.
Social media can be one of the more cost-effective ways to market your real estate services
and build the agent/client relationships that will be important to your success.
The Badge
Wear your company name badge everywhere. It's free advertising, isn't it?
There are many simple, cost-effective ways to begin marketing your real estate services. Be
creative and give something new a try. If it doesn't work out, move on.