As both consumers and businesses increasingly rely on mobile devices to communicate and access information on the go, it’s no wonder that mobile manufacturers are stepping up their game. With bigger screens, more efficient processors and faster internet access, there seems to be no end to the global advancements in mobile technology.

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The Mobile Video Movement

2. As both consumers and businesses increasingly rely on mobile devices
to communicate and access information on the go, it’s no wonder that
mobile manufacturers are stepping up their game. With bigger screens,
more efficient processors and faster internet access, there seems to be
no end to the global advancements in mobile technology.
NIDEO.TV
There seems to be no end to the global
advancements in mobile technology

3. NIDEO.TV
From smart phones to ultra-mobile notebooks and tablets, the
convenience of modern mobile internet access means that more people
are getting their daily internet fix while on the go. Cisco have predicted
that smartphones alone will consume 2.7 GB of data per month by
2017, a ten-fold increase on 2014. Perhaps the most startling revelation,
however, is the estimation that the number of internet connected mobile
devices is set to outnumber the population of the entire globe later
this year.
Click here to read more about mobile industry trends in 2014.
Smartphones alone will consume 2.7 GB of data per
month by 2017

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15% of all video content online is watched on a
smart phone or tablet
Unsurprisingly, video content in particular is seeing some of the biggest
growth when examining data consumption on mobile devices. According
to research by Business Insider Insights, 15% of all video content online is
watched on a smart phone or tablet. With the majority of mobile devices
optimised for displaying video content and audio playback, video content
is arguably the most user-friendly information format to consume on
the go.

6. What does it mean businesses?
This shift in consumer behaviour towards the increasing usage of mobile
devices means that, in order to keep up with the trend, businesses
producing online content need to ensure that everything they put
online is in a mobile friendly format. Optimisation for mobile devices is
normally something which is done as an afterthought - however, if the
trend continues, it won’t be long before mobile devices account for the
majority of internet usage.
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Considerations for mobile video
With this in mind, businesses not only need to think about optimising
content for mobile, but also creating content designed for mobile
consumption. From creating video content that’s short enough to be
consumed in ‘bite-size’ chunks on the go to ensuring that its message
is clearly visible on smaller screens, there are numerous factors to
consider when creating mobile friendly video content - improving the
user experience when interacting with your brand online.

8. The best place for mobile video
Looking for somewhere to upload your video content? Nideo provides
the ideal video hosting platform for businesses looking to make an
impact with the mobile market. Our advanced hosting makes your videos
available in multiple formats, ensuring flawless playback on any device.
Get started with the Nideo Free Plan. It is the most feature packed
free plan available… anywhere! In fact it comes complete with all Nideo
features for the first 30 days.
NIDEO.TV

10. Click here to get started