This is a ppt regarding door openers making business.

1. Door openers making
business
BY,
R V NANDAGOPAL

2. What is a door opener in
business ?
 NOT business that involves in making 5-star heavily
cold-rolled steel reinforced lockers or safes.
 It is a contact or a piece of information or anything of
that sort that will help sales people gain access to the
decision maker in the opportunity.

3. Basics for a small business
Mistakes made by start-ups
 Hiring a lot of door openers and not a single door
closers. Because when small business build websites they
don’t always think about opening their virtual
doors for leads that visit their site.
 They work too hard to get the word about their brand and to
drive traffic to their websites through
 Social media
 Online ads
 Blogging
 Networking and events.

4. How can we hold door open for
online leads?
 Now we cannot let the web traffic bounce from our sites and
leave without a trace, that would be like shutting the door on a window
shopper.

5. Trust on visitors!
 You never know who they are or what challenges they bring in and how
your business could help them solve.
 If you don’t have a way to identify the interested site visitors that leads in
missing a big opportunity to generate new leads.

6. Lead generation forms.
 Lead generation forms invite prospects to learn more by offering
something of value in exchange for a few contact details so
that you can assist them down the line.
 Now if you sell eco-friendly cleaning products such as ,
 Grove Collaborative
 Blueland
 Dropps
 PUR Home

7. Benefits of generation forms.
 It avoids a catch all “CONTACT US” form on your site that attracts
spammers and does little to generate new leads.
 Lead generation forms, on the other hand, captures the prospects early in the
buying process during the interaction which gives you an upper hand in
control of the whole sales process.

8. Your best customer!
 Now your best customer might be interested in eliminating toxins from their
environment, so you can offer them a report like “10 Shocking Toxic
Chemicals Haunting Your Home”
 So now when that visitor downloads that report,two things might happen to
help your sales and marketing teams.
 Segmentation
 Identification

9. You got what you needed.
 You know what the lead is interested in. In this case, its creating a
healthy environment for their family.
 You have the lead’s contact details so you can reach out to them
down the road with a more related and specific ideas and then offer them to
try out your latest product on the line.

10. The Final Play.
 EDUCATION: You can educate them on the issue they would face.
 OPTIMIZATION: When a contact fills a lead form they essentially raise
their hand and say “This is my problem” and YOU are equipped to help
them with a solution much faster.
 AWARNESS: You’ve positioned your brand as a go-to expert, so
should the time comes in making a decision, they’ll deliberately reach out to
you first.

11. Just a piece of cake.
 All this you DO is an one time investment and the LEAD who bit the BAIT and
turns into the first customer sets the precedent.
 Once the precedent is set and help to establish trust and rapport and
the first sale is made, from then on the second and third and the rest is
just a piece if cake.

12. THANK YOU.
09.04.2022