Hepsiburada.com

Istanbul, Turkey Turkey

Advertising / Marketing / PR

My experience and skills about digital marketing in a nutshell; • Forecasting budget, traffic, conversion, active users and the other important metrics with considering season conditions. • Optimizing and improving performance necessary KPIs and ROI-CPA on search, display and mobile networks using deep know-how. • Necessary analysis to acquire engage, retain customers and grow customer loyalty: LTV Analysis, Cohort Analysis, Customer Journey, Customer Behavior Flow, Conversion Path Analysis, Mobile purchase journey, Re-engagement strategies. • Designing and managing remarketing strategies for all audience/product segments. • Performing ongoing keyword discovery, expansion, optimiz...