Tweezerman Tweezers ADMC 200 Brief and Deliverables

1. Tweezerman Tweezers
ADMC 200
Brief and Deliverables
Made by Maya Jardon (n01448880), Daniel Xhaferri (n01450498),
Simran Buttar (n01432662), Murat Okkan (n01447860)

2. CONTENTS OF THIS TEMPLATE
1. Demographics of Target Audience
2. Psychographics of Target Audience
3. Product Benefit
4. Tone and Manner
5. Taglines

3. TABLE OF CONTENTS
Topic of the section
POV
60 Second Radio
Commercial
Topic of the section
01
02
Tv Commercial
Topic of the section
Billboards
Topic of the section
03
05

4. Billboards

5. ABOUT US
01
Enter a subtitle here if you need it
Monday
09.14.2021

6. 2 3
1
OUR EVOLUTION
2 3
2015
Jupiter is a gas giant
and the biggest
planet of all
2016
Venus has a beautiful
name, but it’s a hot
place
2017
Despite being red,
Mars is a cold place,
not hot at all

7. 2 3
4
OUR EVOLUTION
2018
Jupiter is a gas giant
and the biggest planet
in our Solar System
2019
Venus has a beautiful
name, but it’s a
terribly hot place
2021
Despite being red,
Mars is a cold place,
not hot at all
5 6

8. MARS
MERCURY
Mercury is the closest planet to
the Sun and the smallest one
in the Solar System
VENUS
Venus has a beautiful name
and is the second planet from
the Sun. It’s terribly hot
Despite being red, Mars is a
cold place, not hot. The planet
is full of iron oxide dust
WHAT SETS US APART

9. VENUS
Venus has a beautiful name, but
it’s terribly hot
MARS
Despite being red, Mars is a
cold place, not hot
GUIDING PRINCIPLES
MERCURY
Mercury is the closest planet to
the Sun
JUPITER
It’s a gas giant and the biggest
planet in our Solar System

10. DISADVANTAGES
YOUR BUSINESS
Venus has a
beautiful name
ADVANTAGES
Despite being red,
Mars is a cold place
It’s the closest
planet to the Sun
COMPETITOR 1 ADVANTAGES
It’s a gas giant and
the biggest planet
Neptune is the
farthest planet of all
DISADVANTAGES
Saturn is composed
of hydrogen
COMPETITOR ANALYSIS

11. SWOT
STRENGTHS
Write here your Strengths
WEAKNESSES
Write here your Weaknesses
OPPORTUNITIES
Write here your Opportunities
THREATS
Write here your Threats

12. “This is a quote. Words full of wisdom that
someone important said and can make the
reader get inspired.”
-SOMEONE FAMOUS

13. MARKET SHARE
MARS
JUPITER
SATURN
VENUS
To modify this graph, click on it, follow the link, change the data and paste the
new graph here
Despite being red, is cold
Composed of hydrogen
Gas giant and has rings
Has a beautiful name

14. BUYER PERSONA PROFILE
JOB
GENDER
Blogger
Female
INTERESTS
EXPERIENCES
Shopping Despite being red,
Mars is a cold
place, not hot. It is
full of iron oxide
Reading
Trends
Social media
Jupiter is a gas
giant and the
biggest planet in
our Solar System

15. AWARENESS CONSIDERATION DECISION
Venus has a beautiful
name and is the
second planet
BUYER JOURNEY
Jupiter is a gas giant
and the biggest planet
in our Solar System
Mercury is the closest
planet to the Sun and
the smallest one

16. AWARENESS
INTEREST
DECISION
Venus has a beautiful name
PURCHASE
Is a gas giant and has rings
Saturn is composed of hydrogen
Despite being red, Mars is cold
SALES FUNNEL

17. ● Describe your goal here
● Describe your goal here
● Describe your goal here
● Describe your goal here
GOALS
SHORT TERM
● Describe your goal here
● Describe your goal here
● Describe your goal here
● Describe your goal here
LONG TERM

18. KEY ACTION ITEMS
FIRST SECOND THIRD
ACTION 1 Your items for the
quarter
Your items for the
quarter
Your items for the
quarter
ACTION 2 Your items for the
quarter
Your items for the
quarter
Your items for the
quarter
ACTION 3 Your items for the
quarter
Your items for the
quarter
Your items for the
quarter

19. STRATEGY
SATURN
MERCURY
VENUS
MARS
NEPTUNE
Biggest planet in
our Solar System
Mercury is the
smallest planet
Second planet
from the Sun
Despite being red,
is a cold place
Neptune is the
farthest planet

20. TIMELINE
DAY 1
Biggest planet in
our Solar System
DAY 2
Mercury is the
smallest planet
DAY 3
Second planet
from the Sun
DAY 4
Despite being
red, is cold

21. BUDGET
MARS Despite being red, Mars is cold
10%
VENUS
JUPITER
SATURN
Venus has a beautiful name
Jupiter is a gas giant
Saturn is composed of hydrogen
40%
30%
20%

22. KPI OVERVIEW
60%
45%
55%
PEOPLE
Is the closest
planet of all
SALES
Mars is a cold
place
MARKET
Jupiter is a
gas giant
458K
7,520,000$
86%
Neptune is the farthest
Has a beautiful name
Mars is a cold place

23. THIS IS A MAP
MERCURY
The closest
planet of all
NEPTUNE
Neptune is the
farthest planet
MARS
Mars is a very
cold place

24. OUR TEAM
You can replace the image on the
screen with your own
You can replace the image on the
screen with your own
AMANDA RICHARDS JENNIFER ADAMS

25. 21,538,967
Big numbers catch your audience’s attention

26. A PICTURE IS WORTH MORE
THAN A THOUSAND WORDS

27. AWESOME
WORDS

28. PERCENTAGES
MERCURY
Mercury is a
small planet
VENUS MARS
Venus is
terribly hot
Mars is a
cold place
54% 82% 27%

29. You can replace the images on the screens with your own work.
Just delete these ones, add yours and center them
MOCKUPS

30. ICON PACK

31. RESOURCES
PHOTOS
● Cute girl with her hairstyle
● Front view of business people talking
● Girl
● Front view of business woman talking at phone
VECTORS
● Colorful weekly schedule template with flat design
ICON PACK
● Business Icon Pack

32. ALTERNATIVE RESOURCES
PHOTOS
● Men shaking hands
● Thoughtful young man sitting near laptop against wall with notes
● Cheerful colleagues looking at project on laptop in office
● Smiling couple sitting at desk with laptops against wall with notes
● Colleagues happy to work together
● Adult women working on new project together
● Businesswoman posing outdoors with tablet ad notepad
● Front view of businesswoman working on laptop in the office
● Group of businesspeople making plans on energy saving at workplace

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34. Fonts & colors used
This presentation has been made using the following fonts:
Barlow
(https://fonts.google.com/specimen/Barlow)
Barlow Condensed
(https://fonts.google.com/specimen/Barlow+Condensed)
#f8c2b2 #d9d9d9 #c1cfe1
#c1e1d6 #1d262d

35. Storyset
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42. Educational Icons Medical Icons

43. Business Icons Teamwork Icons

44. Help & Support Icons Avatar Icons

45. Creative Process Icons Performing Arts Icons

46. Nature Icons

47. SEO & Marketing Icons