3. CORPORATE ENTREPRENEURSHIP
According to Zahra corporate
entrepreneurship refers to the process of
creating new business within established
firms to improve organisational
profitability and enhance a firm’s
competitive position or the strategic
renewal of existing business
4. Abstract
Introduction
Domain of corporate Entrepreneurship
Corporate Entrepreneurship and Strategic management
Organisational Types
Framework of Corporate Entrepreneurship
Conclusion
CONTENTS
5. Abstract
Why some firms are able to generate higher level of corporate
entrepreneurship than others ?
The creation of corporate activity is difficult.
Researcher Examined firm strategy , organisation and external
Environment
How to compete in diferent Environment
Which Corpoate Entrepreneurship activities are superior performance.
9. Introduction
• Entrepreneurship is the ability to develop, organize and run a business
enterprise along with any of its uncertainties in order to make a profit. The
most prominent example of entrepreneurship is the starting of new
businesses.
• Authors use many terms to refer to different aspects of corporate
entrepreneurship.
• intrapreneurship (Kuratko et al., 1990)
• corporate ventures (Ellis and Taylor, 1987)
• venture management (Veciana, 1996)
• new ventures (Roberts, 1980)
12. Internal Activities
Improve the internal activities of the organization
Staff Services
Technologies
Production methods
Product
Process
Administrative Innovation
13. Strategies Modes
Administrative(managementof research and development)
Opportunistic (search and exploitation)
Imitative (internalization of an external development, technical
or organizational)
Acquisitive (acquisitions and mergers, divestments)
Incubative (formation of semi-autonomous units within existing
organization)
14. External Activities
Process of combining resources dispersed in the
environment by individual entrepreneurs with his or her
own unique resources to create a new resource
combination independent of all others.
15. Cont
formal and informal aspects of corporate venturing.
Corporate entrepreneurship is not confined to a particular
business size or a particular stage in an organization's life cycle.
17. Types of Corporate Entrepreneurship
Creation of new business within an existing organization corporate venturing or
intrapreneurship.
Transformation or renewal of existing organizations.
Changes the rules of competition.
22. Autonomous strategic behaviour is a bottom- up process in which
product champions
-Pursue new ideas, often through a political process
- Develop and coordinate the commercialization of a new good or
service until it achieves success in the marketplace
23. Inducted strategic behaviour is a top-down process whereby
- The firm’s current strategy and structure foster product innovations
- innovations are associated closely with that strategy and structure
.
24. :
Miles & Snow's (1978) typology classifies firms into four distinct
groups, these are given below.
1) Defenders
2) Prospectors
3) Analyzers
4) Reactors
Corporate Entrepreneurship and
Organizational Types
25. A Reinterpretation of the Miles & Snow
and Mintzberg Typologies
EMPHASIS ON
INDUCED
STRATEGIC
BEHAVIOUR
29. CONCLUSION
Future studies explore potential causal chain among variables.
There is a need to explore how the relevant environmental
dimensions of the proposed model influence corporate
entrepreneurship