Presentation aboutPhysical vs digital music sales by Emil Z. Ups and Downs of the music market.

1. PHYSICAL VS DIGITAL MUSIC SALES
Ups and Downs of the music market
By Emil Z.

2. Table of contents:
 Overview
 Comparison chart
 Illustration
 Graphics
 Summary

3. According to the article on huffingtonpost.com - the
report found that music purchases (physical
albums, digital albums and digital songs) totaled an
all-time high of 1.65 billion units in 2012, a rise of 3.1
percent over 2011.
Overview

4. Millions of people buy music on every day basis, its already
became a regular thing to buy music not only in the stores
(PhysicalCds) but also online (Itunes,Amazon, GooglePlay).
Today digital market is taking over the world, more and more
albums have been bought digitally, rather than physically.Yet
physical market still remains a leader in sales.
Comparison Chart

5. Here’s the examples of music products, Digital and
Physical.
Illustration
Physical album Digital albums

6. Graphs
According to US Music analysis, Digital music is almost reached the
same sales as physical. Physical albums keep going down in sales,
while digital market is actively going up!

7. Graphs
 Higher Sales + Higher quantity.

8. Summary
We are living in XXICentury, an era of the computer technology.
Therefore in near future majority of the music sales will be digital.
Reasons:
1. It saves money for distributors to deliver product.
2. Production cost of the recorded music will be cheaper, no need to
spend extra $$$ on package, therefore it becomes an ECO product.
3. Digital music is comfortable and could be used portably on any
mobile device.

9. Citations:
 Additional information was taken from:
huffingtonpost.com
 Nielsen Soundscan.
 Itunes.