1. After spending a career in finance, in 2011 Brian Wilhite had
a vision: Brian saw an opportunity to disrupt social media in
sports as we know it. A longtime sports enthusiast and collegiate
baseball player at LSU, it was then that he created Sqor Sports,
a social community platform focused exclusively around one of
his longtime passions - sports. From humble beginnings, to
now over 1 million active users and a social reach of 138mm+,
Sqor is transforming the digial sports media market.
Ultimately, Sqor was created
to bring direct communication
between the athlete and the fan in
the ultimate mobile experience.
WithSqor’spublishingtools,fanscannowproducesportscontent
fortheirfriendsandfollowers,andathletescanprovidetheirfriends
their friends and fan with exactly what they want – insider access.
While other social platforms are able to offer similar content,
Sqor’s reach is not limited to just fan and athlete interaction.
Brands and marketers now can more directly and easily
reach their key audience demographics, and through brand
partnerships and micro-edorsement deals, can leverage
athletes’ social audiences in a multiplatform approach
to ensure maximum reach for their individual product.
Finding the right athlete for brands and marketing cam-
paigns alike, however, is a pain and hassle. In the past a brand
built a marketing campaign around the athletes persona and
how the athlete was viewed both on and off the field. While
Sqor still considers these factors when optimizing our cam-
paigns, we take it a step further by incorporating AthleteSqor.
AthleteSqor is a proprietary algorithm that establishes relative
value around an athlete’s internet persona and visibility. This
ultimately ensures that a partnership entered with a Sqor athlete
will have the desired reach, in addition to the best possible value
and return on your investment.
How does an athlete join
the Sqor Sports team?
Sqor is all about the athlete. Founded upon the idea of
creating an all-inclusive, safe environment for the athlete, we
have opened our doors for any athlete to become a part of our
team. Just register at www.registersqor.com and one of our
AthleteTeammemberswillreachouttohelpbringyouonboard.
Are we just another news aggregator
website claiming to be the best?
Short answer ... NO. Sqor offers the social community a three-­
tiered approach when collaborating and ensures that the most
engaging content on the market lives on our platform.
First, Sqor ensures that every athlete feed is filled with content
from all major sports editorial platforms. From there, the
addition of unique, athlete generated content creates a
fully-emmersive fan experience. Lastly, user content layers
everything together in this sports-centric ecosystem to
complete the trifecta of a truly one-of-a-kind experience.
Proving our value in the marketplace since our inception
has been easy. Since Sqor launched we have successfully
partnered and achieved results for companies such as Gatorade,
Pop Chips, and Charles Schwab through a succession of
digitally executed campaigns on the Sqor platform.
The value Sqor Sports brings to the table does not come from
a single solution. We possess a number of strengths and offer a
plethora of solutions for athletes, brands and marketers to utilize
when activating within the digital space. With an athlete roster
of more than 2,000 current and former athletes (and growing),
the sky is the limit for what Sqor Sports can achieve within the
digital sports media marketplace, as we strive to be the premier
one-stop shop for brands and marketers across all verticals.
SQOR SPORTS: A GAME CHANGER