NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide. Our Curriculum/ Courses Are Designed with Practical knowledge are Fully For Job Orientation Bases.

1. SOCIAL MEDIA ADVERTISING
TRENDS AND BEST PRACTICE

2. 1. Social commerce will continue to expand
2. Influencer marketing continues to rise
3. Local targeting will grow
6. Keep your audience at the forefront
7. Post at the right time
8. Go for engagement
4.Social Media Crisis Management Becomes A Necessity
5.Gated Content Will Be Trending
9. Understand your audience’s social media preferences
10. Set goals and pursue them

3. 1. Social commerce will continue to
expand
Buying products directly from social media will
become the norm.
Social networks are evolving into retail platforms with
storefronts and shoppable posts.

4. 2. Influencer marketing continues to
rise
Influencer marketing isn't new, but it isn't going
away.
Social media is full of influencers promoting
brands

5. 3. Local targeting will grow
Using location-based targeting helps companies attract
local consumers.
A common way to find locals is to use geotagging in social
media content to reach a target audience.

6. 4.Social Media Crisis Management Becomes A Necessity
Social media is expected to be widely used for crisis
management in the days to come.
61% of respondents opine that brands should
acknowledge crises in their advertising and
communications

7. 5.Gated Content Will Be Trending
These days, users are drawn more towards content that
specifically interests them than the randomly suggested
social media posts.
Gated content is content that’s exclusively
available to subscribers and top fans.

8. 6. Keep your audience at the forefront
Making yourself the hero of your brand
story.
Using your content to build emotional
connections.

9. 5. Post at the right time
Finding the best time to publish is the low hanging
fruit of social media best practices
After doing the hard work of crafting your content
and getting it approved

10. 7. Go for engagement
Focus on creating the most engaging types of in-feed
social content to build your presence.
66% of consumers cite short-form video as the most
engaging content type

11. 8. Understand your audience’s social media
preferences
Knowing your customers is one of the most important
foundational steps for any marketing campaign
Social media gives us the power to cultivate a massive
collection of customer data that we can use to guide
business decisions

12. 9. Set goals and pursue them
Challenge yourself to measure the social media impact on
your business
This will give you executive-level support to secure a
budget for resources like technology tools and team
personnel

13. THANK YOU
www.nidmindia.com