Mark Jones

Dallas/Fort Worth Area United States

Director Pricing and Predictive Analytics, PwC

Finance / Banking / Insurance

My career has been focused on applying analytics to help insurers/reinsurers make better decisions regarding pricing, marketing, risk management and general operations. In my experience, success is determined by: 1. Understanding the underlying business operations and objectives 2. Having sufficient technical expertise 3. Balancing practicality with innovation The best approaches are collaborative efforts encompassing all key constitutients. There is more to analytics than building a competent process model. It must address substantive goals, possess clarity of interpretation and be consistent with experience based knowledge. My background facilitates the above approach due to my...