3. Quarchatelier
Quarchatelier is a project, is an idea, definitely it's a Practice.
In the heart of the old MIano.
Been born in 2008.
The will is to combine two awarenesses, two visions,
different competences, to create projects to become
exclusive experiences.
Takes care of interior design, lighting design, styling,
strategic design and communication.
For Quarchatelier every project is a Story to be
told.
Quarchatelier a memorable experience
We support companies in planning and developing all architectural
elements answering the company’s specific needs and translating
faithfully its brand.
We focus on the meaning, the value and the efficiency of the project
so as to boost our clients’ visibility and competitiveness.
The ultimate goal is to offer a memorable experience to end-users
and consumers.
Quarchatelier a taylormade approach
project scheduleclient experience
services
retail design
office design
private housing design
brand identity
concept store
temporary shops
flagship stores
exhibit architecture
events
current experience
assessment
opportunities mapping
services project
offering layout
4. THE SOUL EXPLORING THE
BRAND'S IDENTITY AS TO DEFINE ITS
KEY ATTRIBUTES IS THE FIRST STEP IN
THE PROCESS.
rosso prezioso,
Milano
5. interior view
client
MDP studio
tipology
concept boutique
project areas
window
showroom,
services
surface
30 sm
activities
architectural project
interior design
styling
lighting design
record of events
2014
rosso prezioso
Milano
window view
10. study: floor decoration-row of trees
Schloss Schonbrunn
Vienna
surface
1000 sm
activities
architectural and
scenographic project,
lighting design and
communication
record of events
2010
cross section
11. entrance sketch
LISTENING LISTENING WITH AN OPEN
MIND AND OPEN EARS FOR CLIENT NEEDS
IN ORDER TO BUILD TOGETHER A DESIGN
COHERENT WITHIN THE BRAND SPIRIT AND
HISTORY.
13. twin set
Milano
client
Twin Set spa
tipology
flag ship
interior view
surface
300 mq
activities
lighting design
record of events
2010
diego dolcini
Milano
14. interior view
client
Diego Dolcini spa
tipology
hand made shoes
showroom
project areas
show room
windows
surface
80 sm
activities
lighting design
record of events
2007
diego dolcini
Milano
detail
19. detail
MAPPING LAY DOWN THE CARDINAL
POINTS TO SKETCH THE ROUTE. OBSERVE
THE LANDSCAPE IN THE LIGHT OF THE
NEW MAP. DRAW A PROJECT TO BUILD THE
IDENTITY.
23. MEMORY AN IDEA ISN'T WORTH IT IF IT
DOESN'T BECOME MEMORY. STANDING ALONE
OR SHARED.
AN EXPERIENCE INVOLVING RATIONAL AND
EMOTIONAL HAS TO DEVISE A LINK WITH THE
BRAND.
26. TABLE STARTING THE PROJECT THE
CLIENT ENTER THE TEAM: HE'S A DESIGNER.
AND HE TAKES PART TO THE CREATIVE
PROCESS. A WORKING TABLE WITHOUT
ROLES, BUT WHERE COMPETENCES ARE
ACHIEVED. AND IDENTITIES ARE
CO-PROJECTED.
27. client
Gabesco spa
tipology
offices
project areas
accueil, offices,
meeting rooms,
trading areas,
service areas
surface
450 sm
activities
architectural project,
interior design, lighting
design and styling
record of events
2010-11
coffee trading
Milano
interior view interior view
29. ASSETS OUR ASSETS ARE IDEAS. LIKE
BOUNDLESS RESOURCES THEY ARE OUR
TRUE THOUGHT.
30. surface
450 mq
activities
Architectural project,
interior design, lighting
e styling
record of events
2010-11
view
client
private
tipology
country
house
project areas
Entrance, living,
dining, bed rooms
and terraces.
COUNTRY HOUSE
Marche, Italy
view
32. view
CITY HOTEL
Torino, Italy
tipology
city hotel
project areas
rooms&restaurant.
activities
architectural project,
interior design, lighting
e styling
record of events
2009-11
34. HISTORY EVERY BRAND HAS IT'S OWN
HISTORY. EVERY PLACE'S GOT A STORY, BUILT
TOGETHER WITH THE CLIENT. A METAPHOR
TO BE TOLD WITHIN THE SPACE AND THE
PROJECT TO CREATE INVOLVEMENT.
38. ACTION WE DEVISE THE PROJECT
BUILDING IT'S BRAND IDENTITY, CREATING
AN EMOTIONAL BOND WITH CONSUMERS
SO AS TO OFFER AN ABSOLUTE LASTING
EXPERIENCE.
mail hi@quarchatelier.com tel 0039 02 36516066 web www. quarchatelier.com
EXPERIENCE DESIGN
