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Mn25 SoP & price announcement at chakan on 14th june '10
1. MN25 SoP & Price Announcement Media Conference at Chakan on 14th June '10
The press conference, to announce MN25 SoP and price, was held at Chakan Plant, on June 14, 2010. The media was addressed by
Dr. Pawan Goenka, Mr. Rakesh Kalra, Mr. Nalin Mehta and Mr. Pankaj Sonalkar (MD, MNEPL) and it was duly attended by senior
journalists from across different media.
A specially made AV, showcasing the technology and the manufacturing strength, was also shown at the conference. Thereafter, the
media was taken for a tour of the plant, wherein they witnessed the TCF line of MNAL followed by a visit to the MNEPL plant.
This major step of announcing our SoP and price to the media and the world at large takes us closer to the next phase of building
market presence. The initial response, to the product and its price, has been very encouraging and our proposition of world class
products at very attractive prices is gaining strong acceptance. We are confident that this will help us build volumes for our new HCV
range and help us unleash a revolution in the Indian trucking industry. So that ‘Ok is no longer Ok’!
We will upload the press releases and the TV Coverage on our website and YOUTUBE shortly. Here is a photo report of the event: