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Streamlining the Hospital
Supply Chain: Just What the
Doctor Ordered
InboundLogisticsinterviewedMDBuyline’sLuisMartinez,
directorof memberservices,forfeature storyshowcasing
hospital supplychainlogistics.
As hospitalsbegintransformingto adaptto new healthcare
initiatives,theyare easingthe painbyrestructuringand
streamliningsupplychainoperations.
The hospital supplychainisina transformative phase,asthe Affordable Care Act(ACA) drives
opportunityforcostsavingsandbetter collaborationtodeliverqualitypatientcare.Opportunitiesto
restructure operationsabound,andmajorchallengesare underway.Whilethe ACA isintendedtodrive
downpatienthealthcare costs,supplychainanalystsandassociationleadersare adamantthathospitals
needa betterbalancingactwhenitcomesto streamliningtheirprocesses.
Withmarginsdecliningalongthe healthcare supplychain,providersare reevaluatingoperationmodels
and bestpracticesbyintegratingtechnologiesrangingfromRFIDs tobar coding,and workingwith
managementfirmstorefocusstaffingstructures.While the ACA hashada deepimpactonthe structure
of supplychainoperations,itisonlyone elementof the overall transformation.
In 2013, the HealthIndustryDistributor’sAssociation(HIDA)collaboratedwithglobal management
consultingfirmMcKinsey&Companytopublishthe ThoughtLeaders:Healthcare SupplyChain2015
report.Healthcare providersandexecutivesacrossmedical supplycompaniesreflectedondramatic
changesintheiroperationsandefforts,due inpartto the ACA and otherkeyfactors,includingan
impendingnationwidephysicianshortage andincreasingadoptionof informationtechnology.
Overall,the providerssurveyedindicatedthattheyplantoleanon manufacturersanddistributorsfor
partnershipstohelpthembufferkeyissuesacrosstheirsupplychain.
One such issue isgradual andsteephospital margindeclinesdue tolowerreimbursements.Drawing
fromdozensof interviews,HIDA revealedprovidersexpectoperatingmargindeclinesof upto30
percentbetween2011 to 2015, withone supplychainvice presidentnoting,“Ourentire marginis
expectedtoevaporate startingin2014 because of the lowerreimbursement.”
Priorto the ACA,hospitalswere reimbursedbasedonvolume,whenpatientintake,material
consumption,andservicesdeterminedpayout.Now,hospital reimbursementsare incentive-and
performance-based.A keydriverbehindthismodel shiftisthe ACA’sHospital Value-BasedPurchasing
Program, knownas the CentersforMedicare and Medicaidservices(CMS),whichrewardsacute care
hospitalsbasedonthe qualityof care providedtoMedicare patients.CMSalsorewardshospitalsbased
on howcloselytheyfollowbestclinical practices,andhow well eachhospital enhancespatientstays.
Despite this,medical device costsare rising,albeitslowly.In2010, medical device spendingtotaled
$156.3 billionorsix percentof total national healthexpenditures,accordingtothe AdvancedMedical
TechnologyAssociation.Overthe course of 22 years,from1989 to 2010, national medical device
spendinghasgrownslightlyasapercentage of National HealthExpenditures,from5.3 to six percent.
But Gartner Researchunderscoressome goodnewsamidthe risingcosts alongthe supplychain.Its
studiesreveal thatproviderscansave five to15 percentbyimplementingbetterstrategiestoanalyze
and control goodsand servicespurchases.Forsupplychainexecutives,suchstatisticsandstudies
illustrate the needtomove fasttostructure theirorganizationsforbetteraccessto—andunderstanding
of—medical devicesandothersuppliesamonghospitalstaff,notjustamongphysicians.
If you leave purchasinguptothe clinical staff,theywill overstocktoavoidnothaving aproduct to
provide patientcare,”saysLuisMartinez,whorepresentsMDBuyline,ahealthcare andhospital supply
chainmanagementsolutionscompany.“Whilethat’sunderstandable,the supplychainmanager’sjobis
to have enoughstockto avoidanysupply issues.
One challenge isforthose physicianstoacceptthe ideaorthe conceptof change in learningnew supply
chainmethods.Anotherchallenge isthe generalcollaborationfromsuppliers.
They’re typicallyall forprofit,sokeepingpriceshighandvolumeupisimportanttothem,”Martinez
emphasizes.“Lookingtocollaborate strategicallywithhospitalsandsupplychaindepartments,however,
isan ongoingchallenge.
Otherfactors,includinghealthcare procedures,canalsopose a challenge tobettercollaboration.
There’sone majormarketshareholderinthe traumaimplantsspace,”saysMartinez.“Because itowns
the market,and helditforso long,itdoesn’tmove,change price,orconsign.Inthat case,it’shard to
convince physicianstouse somethingdifferent.Andit’shardtoconvince the suppliertocollaborate
more strategicallybecause itholdsthe leverageinnegotiations.
To keepinventorylowfromanefficiencystandpoint,hospitalsare integratingtechnologiestohelp
aggregate crucial supplychaindata.
Inventorymanagementhasgrownmore sophisticated,”Martinezexplains.“Technologiessuchasbar
codingbecome a biggerplayerwithinhospitalsbecause dataiscapturedelectronically.Whenitcomes
to loweringcosts,usingtechnologyhelpscollectdata,butbetterplanningissimpler.

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Streamlining the Hospital Supply Chain: Just What the Doctor Ordered | MD Buyline

  • 1. Streamlining the Hospital Supply Chain: Just What the Doctor Ordered InboundLogisticsinterviewedMDBuyline’sLuisMartinez, directorof memberservices,forfeature storyshowcasing hospital supplychainlogistics. As hospitalsbegintransformingto adaptto new healthcare initiatives,theyare easingthe painbyrestructuringand streamliningsupplychainoperations. The hospital supplychainisina transformative phase,asthe Affordable Care Act(ACA) drives opportunityforcostsavingsandbetter collaborationtodeliverqualitypatientcare.Opportunitiesto restructure operationsabound,andmajorchallengesare underway.Whilethe ACA isintendedtodrive downpatienthealthcare costs,supplychainanalystsandassociationleadersare adamantthathospitals needa betterbalancingactwhenitcomesto streamliningtheirprocesses. Withmarginsdecliningalongthe healthcare supplychain,providersare reevaluatingoperationmodels and bestpracticesbyintegratingtechnologiesrangingfromRFIDs tobar coding,and workingwith managementfirmstorefocusstaffingstructures.While the ACA hashada deepimpactonthe structure of supplychainoperations,itisonlyone elementof the overall transformation. In 2013, the HealthIndustryDistributor’sAssociation(HIDA)collaboratedwithglobal management consultingfirmMcKinsey&Companytopublishthe ThoughtLeaders:Healthcare SupplyChain2015 report.Healthcare providersandexecutivesacrossmedical supplycompaniesreflectedondramatic changesintheiroperationsandefforts,due inpartto the ACA and otherkeyfactors,includingan impendingnationwidephysicianshortage andincreasingadoptionof informationtechnology. Overall,the providerssurveyedindicatedthattheyplantoleanon manufacturersanddistributorsfor partnershipstohelpthembufferkeyissuesacrosstheirsupplychain. One such issue isgradual andsteephospital margindeclinesdue tolowerreimbursements.Drawing fromdozensof interviews,HIDA revealedprovidersexpectoperatingmargindeclinesof upto30 percentbetween2011 to 2015, withone supplychainvice presidentnoting,“Ourentire marginis expectedtoevaporate startingin2014 because of the lowerreimbursement.”
  • 2. Priorto the ACA,hospitalswere reimbursedbasedonvolume,whenpatientintake,material consumption,andservicesdeterminedpayout.Now,hospital reimbursementsare incentive-and performance-based.A keydriverbehindthismodel shiftisthe ACA’sHospital Value-BasedPurchasing Program, knownas the CentersforMedicare and Medicaidservices(CMS),whichrewardsacute care hospitalsbasedonthe qualityof care providedtoMedicare patients.CMSalsorewardshospitalsbased on howcloselytheyfollowbestclinical practices,andhow well eachhospital enhancespatientstays. Despite this,medical device costsare rising,albeitslowly.In2010, medical device spendingtotaled $156.3 billionorsix percentof total national healthexpenditures,accordingtothe AdvancedMedical TechnologyAssociation.Overthe course of 22 years,from1989 to 2010, national medical device spendinghasgrownslightlyasapercentage of National HealthExpenditures,from5.3 to six percent. But Gartner Researchunderscoressome goodnewsamidthe risingcosts alongthe supplychain.Its studiesreveal thatproviderscansave five to15 percentbyimplementingbetterstrategiestoanalyze and control goodsand servicespurchases.Forsupplychainexecutives,suchstatisticsandstudies illustrate the needtomove fasttostructure theirorganizationsforbetteraccessto—andunderstanding of—medical devicesandothersuppliesamonghospitalstaff,notjustamongphysicians. If you leave purchasinguptothe clinical staff,theywill overstocktoavoidnothaving aproduct to provide patientcare,”saysLuisMartinez,whorepresentsMDBuyline,ahealthcare andhospital supply chainmanagementsolutionscompany.“Whilethat’sunderstandable,the supplychainmanager’sjobis to have enoughstockto avoidanysupply issues. One challenge isforthose physicianstoacceptthe ideaorthe conceptof change in learningnew supply chainmethods.Anotherchallenge isthe generalcollaborationfromsuppliers. They’re typicallyall forprofit,sokeepingpriceshighandvolumeupisimportanttothem,”Martinez emphasizes.“Lookingtocollaborate strategicallywithhospitalsandsupplychaindepartments,however, isan ongoingchallenge. Otherfactors,includinghealthcare procedures,canalsopose a challenge tobettercollaboration. There’sone majormarketshareholderinthe traumaimplantsspace,”saysMartinez.“Because itowns the market,and helditforso long,itdoesn’tmove,change price,orconsign.Inthat case,it’shard to convince physicianstouse somethingdifferent.Andit’shardtoconvince the suppliertocollaborate more strategicallybecause itholdsthe leverageinnegotiations. To keepinventorylowfromanefficiencystandpoint,hospitalsare integratingtechnologiestohelp aggregate crucial supplychaindata. Inventorymanagementhasgrownmore sophisticated,”Martinezexplains.“Technologiessuchasbar codingbecome a biggerplayerwithinhospitalsbecause dataiscapturedelectronically.Whenitcomes to loweringcosts,usingtechnologyhelpscollectdata,butbetterplanningissimpler.