SlideShare a Scribd company logo
1 of 8
BY- MADHU SHREE
ROLL NO. 15
PGDM
 The portion of a market controlled by a particular
company or product.
 Market shares can be value or volume.
 Value market share is based on the total share of a
company out of total segment sales.
 Volumes refer to the actual numbers of units that a
company sells out of total units sold in the market.
 A Health drink is a item, when used, will restore a
small amount of health.
 GlaxoSmithKline (GSK)
HORLICKS
BOOST
MALTOVA
 Heinz India
COMPLAN
GLUCON D
 Cadbury India
BOURNVITA
HORLICKS
Mothers Horlicks
women Horlicks
B protein
Protinex

More Related Content

Viewers also liked

The Future of Digital Banking Asia Pacific 2016
The Future of Digital Banking Asia Pacific 2016The Future of Digital Banking Asia Pacific 2016
The Future of Digital Banking Asia Pacific 2016Sarah Leonard
 
CURRICULUM VITAE josephine
CURRICULUM VITAE                                                   josephineCURRICULUM VITAE                                                   josephine
CURRICULUM VITAE josephineISABELLA MUTHONI
 
과학자율 탐구보고서-치약의 비밀
과학자율 탐구보고서-치약의 비밀과학자율 탐구보고서-치약의 비밀
과학자율 탐구보고서-치약의 비밀isabella noh
 
Customer Experience in Financial Services Asia Pacific Brochure
Customer Experience in Financial Services Asia Pacific BrochureCustomer Experience in Financial Services Asia Pacific Brochure
Customer Experience in Financial Services Asia Pacific BrochureSarah Leonard
 
intrusion detection
 intrusion detection intrusion detection
intrusion detectionasif usmani
 
Flyktingkatastrofen
FlyktingkatastrofenFlyktingkatastrofen
Flyktingkatastrofendaad52
 
տնտեսական խաղ
տնտեսական խաղ տնտեսական խաղ
տնտեսական խաղ AnoushHrach
 
Simplificacion de bloques tarea 3 ariday
Simplificacion de bloques tarea 3 aridaySimplificacion de bloques tarea 3 ariday
Simplificacion de bloques tarea 3 aridayAri Diaz
 

Viewers also liked (15)

My daily routine
My daily routineMy daily routine
My daily routine
 
The Future of Digital Banking Asia Pacific 2016
The Future of Digital Banking Asia Pacific 2016The Future of Digital Banking Asia Pacific 2016
The Future of Digital Banking Asia Pacific 2016
 
CURRICULUM VITAE josephine
CURRICULUM VITAE                                                   josephineCURRICULUM VITAE                                                   josephine
CURRICULUM VITAE josephine
 
FINAL RESUME
FINAL RESUMEFINAL RESUME
FINAL RESUME
 
Sd mielodisplassics
Sd mielodisplassics Sd mielodisplassics
Sd mielodisplassics
 
VINODH KUMAR(IND)
VINODH KUMAR(IND)VINODH KUMAR(IND)
VINODH KUMAR(IND)
 
My daily routine
My daily routineMy daily routine
My daily routine
 
Marcapassos en edat avançada
Marcapassos en edat avançadaMarcapassos en edat avançada
Marcapassos en edat avançada
 
과학자율 탐구보고서-치약의 비밀
과학자율 탐구보고서-치약의 비밀과학자율 탐구보고서-치약의 비밀
과학자율 탐구보고서-치약의 비밀
 
Customer Experience in Financial Services Asia Pacific Brochure
Customer Experience in Financial Services Asia Pacific BrochureCustomer Experience in Financial Services Asia Pacific Brochure
Customer Experience in Financial Services Asia Pacific Brochure
 
My last vacations
My last vacations My last vacations
My last vacations
 
intrusion detection
 intrusion detection intrusion detection
intrusion detection
 
Flyktingkatastrofen
FlyktingkatastrofenFlyktingkatastrofen
Flyktingkatastrofen
 
տնտեսական խաղ
տնտեսական խաղ տնտեսական խաղ
տնտեսական խաղ
 
Simplificacion de bloques tarea 3 ariday
Simplificacion de bloques tarea 3 aridaySimplificacion de bloques tarea 3 ariday
Simplificacion de bloques tarea 3 ariday
 

MARKET SHARE OF WOMEN & CHILDREN HEALTH DRINKS