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Methods of Payment
or: how we waste money on the internet

[BARCAMP BANGKHEN #3]
@lunaticneko
http://lunaticneko.com
Agenda
 Vicious Cycle of Spending
 Additional Costs when purchasing
  Physical Goods
 Steam Games & DLC
 Facebook Games
 Game Bundles
 Kickstarter
 Methods of Payment
The Components of Spending
              Product


Delivery                  Want




    Can Pay             Money
THE VICIOUS CYCLE
OF SPENDING!
The Vicious Cycle of Spending (1)
   They put up a sale
The Vicious Cycle of Spending (1)
   They pitch a promise




          “KICKSTARTER ONLY” they said!
          “LIMITED EDITION” they said!
The Vicious Cycle of Spending (2)
   You:
The Vicious Cycle of Spending (3)
      You:




The point of no return!!!
The Vicious Cycle of Spending (4)
 They deliver.
 You pay tax.
 You pay for shipping.
 You pay for everything you don’t get.
The Vicious Cycle of Spending (5)
   If you’re unlucky, you realize you have no
    money left.
How much do you really pay for

PHYSICAL GOODS
Buy One …
    Example: This




Damage Counter:
$72.04
… pay more than one!
    Now there’s shippin’




Damage Counter:
$87.99
How to find Import Tariff
   Search from your Customs. In this case I
    searched for “เสื้อผ้า”
How to find Import Tariff
   After searching, we know our item is
    charged 100% tariff! (or “Import Duty”)
How to find Import Tariff
   Tariff is added AFTER Shipping. This
    means:

    Damage Counter:
    $87.99 + $87.99 = $175.98
There’s also VAT.
   In Thailand,VAT is 7%



    Damage Counter:
    $175.98 x 1.07 = $188.30
Total Price Breakdown
                    Price
           $12.32



                                $72.04
                                         List Price
                                         Shipping
                                         Tariff
                                         VAT
  $87.99



                       $15.95
What does this mean?
       What we pay


𝑃𝑟𝑖𝑐𝑒 + 𝑆ℎ𝑖𝑝𝑝𝑖𝑛𝑔 × 1 + Tariff × 1 + 𝑉𝐴𝑇
Forget physical, earthly things. Let’s get some

DIGITAL GOODS
How about some game?
 Buy it digital so there are no Tariffs to
  worry about.
 No shipping, too!
 VAT is also avoided.
How about… Dungeon Defenders?
How about… Dungeon Defenders?
   Just $14.99! We can have a good game at
    lower price nowadays.
Bad news: It doesn’t end there.
 Good games usually have DLCs.
 DLC = DownLoadable Content = You
  want them = You have to pay.
Oh sh*t.
Price Breakdown again!
    MacTavish (Price is too old to play DD)




                                              Main Game
                                              DLCs
However…
 You’d be more willing to pay for virtual
  goods under some circumstances.
 Read
  http://techcrunch.com/2012/02/29/virtual-
  good-market-boom/ for more details.
How much have we paid?
 Check at
  http://www.steamcalculator.com/
 Amount shown is the total store price @
  the time you check
 Anyone using Steam? Tell us your ID, now.
The most vicious thing ever

FACEBOOK GAMES
How Facebook Games earn money
   Advertisement
How Facebook Games earn money
   Product placement




       Balloons: SimCity Social (EA)
       Cars: 2 Toyota Priuses
       White one in the middle: Some Dove thingie
       Magnum sign & big Cornetto: Do I have to tell you?!
       On the Table: Samsung Galaxy S3
How Facebook Games earn money
   Charge you directly of course
More games for less with

GAME BUNDLES
Cheaper
 Some game bundles are offered by Steam
  or other services.
 They are usually cheaper compared to
  buying them individually.
Example
   http://www.thegreenlightbundle.com/
Name your price
 Some even allow you to pay whatever you
  want.
 If you want some extra content you must
  pay a specified amount.
 e.g. http://www.indiegala.com/
More information
 http://www.indiegamebundles.com/
 This website lists many bundles.
 Your “bundle hunt” will make you drain
  your pocket quickly, I promise!
Let’s give someone a kick on

KICKSTARTER
WTF is Kickstarter?
 Someone makes a project
 You help fund it
 They do the project
 When it’s done, they give you stuff and
  thanks you
Why is it so good?
       KS is FULL of creative projects!!!




http://www.kickstarter.com/projects/impossible/impossible-instant-lab-turn-iphone-
images-into-rea?ref=home_popular
Like what?
      Boosted Boards: Electric Skateboards




http://www.kickstarter.com/projects/170315130/boosted-boards-the-worlds-
lightest-electric-vehicl?ref=discover_pop
Like what?
       HEARTSAT: Launch a Satellite Balloon




http://www.kickstarter.com/projects/145704440/heartsat-a-scientifically-rewarding-
journey-to-nea
Like what?
        Galago: Prototyping Board




http://www.kickstarter.com/projects/kuy/galago-make-things-better
Like what?
       Heck, even a game console: OUYA




http://www.kickstarter.com/projects/ouya/ouya-a-new-kind-of-video-game-console
So why is it related to this session?
     Because they offer goodies too!
     For example, that OUYA…




$99 =                  $140 =

                                 LIMITED EDITION!
And how I wasted money…
 HEARTSAT allows messages to be posted
  on the flight vehicle.
 I chipped in and told them to write this:
Why KS for me?
 I want to help indie rather than
  established businessmen
 I feel exclusive when I get certain rewards
 I’m so artsy and indy – I don’t want
  common market items. I want
  PROTOTYPES or LIMITED EDITION.
 KS projects are REALLY creative!
Now, the thing you use to pay or

METHODS OF
PAYMENT
Just one credit card!
 PayPal doesn’t even require an account.
  Any credit card will work.
 And that’s your money, gone.
No credit? No problem!
 Some banks support “online cards”
 Do this from e-banking in minutes.
 Done? Now, go shopping.
No bank a/c? No problem too!
No money? Work for it!
   Slave yourself on TrialPay  SimCash!!!
NO EXCUSES!
 They’ve found every single way to make
  you pay!
 The solution is in the next slide.
How to

SPEND CAREFULLY ON
THE INTERNET
1. Don’t drink
 Heard about
  “drunken eBay”?
 Result 
 http://imgur.com/gal
  lery/P9nvz
2. Long passwords
 Stops logging in altogether when drunk
 Like this smart guy said …




       http://www.answerbag.com/a_view/2065360
3. Think carefully
   This meme is fun. Just don’t do it for real.
    Please.
4. Bonus: Get rid of all your desires
 He stopped all his
  desires forever.
 But for us, one hour is
  more than enough!
The Components of Spending
              Product


Delivery                  Want
                SELF-
              CONTROL



    Can Pay             Money
The Components of Spending
                  Product


  Delivery                       Want
                   SELF-
                 CONTROL



I LIED!Can Pay theory like this in the world!
       There’s no           Money
End of Discussion!

THANK YOU!

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Methods of Payment

  • 1. Methods of Payment or: how we waste money on the internet [BARCAMP BANGKHEN #3] @lunaticneko http://lunaticneko.com
  • 2. Agenda  Vicious Cycle of Spending  Additional Costs when purchasing Physical Goods  Steam Games & DLC  Facebook Games  Game Bundles  Kickstarter  Methods of Payment
  • 3. The Components of Spending Product Delivery Want Can Pay Money
  • 5. The Vicious Cycle of Spending (1)  They put up a sale
  • 6. The Vicious Cycle of Spending (1)  They pitch a promise “KICKSTARTER ONLY” they said! “LIMITED EDITION” they said!
  • 7. The Vicious Cycle of Spending (2)  You:
  • 8. The Vicious Cycle of Spending (3)  You: The point of no return!!!
  • 9. The Vicious Cycle of Spending (4)  They deliver.  You pay tax.  You pay for shipping.  You pay for everything you don’t get.
  • 10. The Vicious Cycle of Spending (5)  If you’re unlucky, you realize you have no money left.
  • 11. How much do you really pay for PHYSICAL GOODS
  • 12. Buy One …  Example: This Damage Counter: $72.04
  • 13. … pay more than one!  Now there’s shippin’ Damage Counter: $87.99
  • 14. How to find Import Tariff  Search from your Customs. In this case I searched for “เสื้อผ้า”
  • 15. How to find Import Tariff  After searching, we know our item is charged 100% tariff! (or “Import Duty”)
  • 16. How to find Import Tariff  Tariff is added AFTER Shipping. This means: Damage Counter: $87.99 + $87.99 = $175.98
  • 17. There’s also VAT.  In Thailand,VAT is 7% Damage Counter: $175.98 x 1.07 = $188.30
  • 18. Total Price Breakdown Price $12.32 $72.04 List Price Shipping Tariff VAT $87.99 $15.95
  • 19. What does this mean?  What we pay 𝑃𝑟𝑖𝑐𝑒 + 𝑆ℎ𝑖𝑝𝑝𝑖𝑛𝑔 × 1 + Tariff × 1 + 𝑉𝐴𝑇
  • 20. Forget physical, earthly things. Let’s get some DIGITAL GOODS
  • 21. How about some game?  Buy it digital so there are no Tariffs to worry about.  No shipping, too!  VAT is also avoided.
  • 22. How about… Dungeon Defenders?
  • 23. How about… Dungeon Defenders?  Just $14.99! We can have a good game at lower price nowadays.
  • 24. Bad news: It doesn’t end there.  Good games usually have DLCs.  DLC = DownLoadable Content = You want them = You have to pay.
  • 26. Price Breakdown again! MacTavish (Price is too old to play DD) Main Game DLCs
  • 27. However…  You’d be more willing to pay for virtual goods under some circumstances.  Read http://techcrunch.com/2012/02/29/virtual- good-market-boom/ for more details.
  • 28. How much have we paid?  Check at http://www.steamcalculator.com/  Amount shown is the total store price @ the time you check  Anyone using Steam? Tell us your ID, now.
  • 29. The most vicious thing ever FACEBOOK GAMES
  • 30. How Facebook Games earn money  Advertisement
  • 31. How Facebook Games earn money  Product placement Balloons: SimCity Social (EA) Cars: 2 Toyota Priuses White one in the middle: Some Dove thingie Magnum sign & big Cornetto: Do I have to tell you?! On the Table: Samsung Galaxy S3
  • 32. How Facebook Games earn money  Charge you directly of course
  • 33. More games for less with GAME BUNDLES
  • 34. Cheaper  Some game bundles are offered by Steam or other services.  They are usually cheaper compared to buying them individually.
  • 35. Example  http://www.thegreenlightbundle.com/
  • 36. Name your price  Some even allow you to pay whatever you want.  If you want some extra content you must pay a specified amount.  e.g. http://www.indiegala.com/
  • 37. More information  http://www.indiegamebundles.com/  This website lists many bundles.  Your “bundle hunt” will make you drain your pocket quickly, I promise!
  • 38. Let’s give someone a kick on KICKSTARTER
  • 39. WTF is Kickstarter?  Someone makes a project  You help fund it  They do the project  When it’s done, they give you stuff and thanks you
  • 40. Why is it so good?  KS is FULL of creative projects!!! http://www.kickstarter.com/projects/impossible/impossible-instant-lab-turn-iphone- images-into-rea?ref=home_popular
  • 41. Like what?  Boosted Boards: Electric Skateboards http://www.kickstarter.com/projects/170315130/boosted-boards-the-worlds- lightest-electric-vehicl?ref=discover_pop
  • 42. Like what?  HEARTSAT: Launch a Satellite Balloon http://www.kickstarter.com/projects/145704440/heartsat-a-scientifically-rewarding- journey-to-nea
  • 43. Like what?  Galago: Prototyping Board http://www.kickstarter.com/projects/kuy/galago-make-things-better
  • 44. Like what?  Heck, even a game console: OUYA http://www.kickstarter.com/projects/ouya/ouya-a-new-kind-of-video-game-console
  • 45. So why is it related to this session?  Because they offer goodies too!  For example, that OUYA… $99 = $140 = LIMITED EDITION!
  • 46. And how I wasted money…  HEARTSAT allows messages to be posted on the flight vehicle.  I chipped in and told them to write this:
  • 47. Why KS for me?  I want to help indie rather than established businessmen  I feel exclusive when I get certain rewards  I’m so artsy and indy – I don’t want common market items. I want PROTOTYPES or LIMITED EDITION.  KS projects are REALLY creative!
  • 48. Now, the thing you use to pay or METHODS OF PAYMENT
  • 49. Just one credit card!  PayPal doesn’t even require an account. Any credit card will work.  And that’s your money, gone.
  • 50. No credit? No problem!  Some banks support “online cards”  Do this from e-banking in minutes.  Done? Now, go shopping.
  • 51. No bank a/c? No problem too!
  • 52. No money? Work for it!  Slave yourself on TrialPay  SimCash!!!
  • 53. NO EXCUSES!  They’ve found every single way to make you pay!  The solution is in the next slide.
  • 54. How to SPEND CAREFULLY ON THE INTERNET
  • 55. 1. Don’t drink  Heard about “drunken eBay”?  Result   http://imgur.com/gal lery/P9nvz
  • 56. 2. Long passwords  Stops logging in altogether when drunk  Like this smart guy said … http://www.answerbag.com/a_view/2065360
  • 57. 3. Think carefully  This meme is fun. Just don’t do it for real. Please.
  • 58. 4. Bonus: Get rid of all your desires  He stopped all his desires forever.  But for us, one hour is more than enough!
  • 59. The Components of Spending Product Delivery Want SELF- CONTROL Can Pay Money
  • 60. The Components of Spending Product Delivery Want SELF- CONTROL I LIED!Can Pay theory like this in the world! There’s no Money