1. January 6, 2015 Luke Wills
Internship Notes – Corporate Sponsorship
What we once had: (2010-11)
- Bruegger’s Bagels - $500
- Donatos Pizza - $1,300 trades + (2) catered meals
- Pepsi - $3,000 trade
- Rusty Bucket - $1,500 (gift cards)
- Parkhurst - $1,500 credit
- ROTC - $1,000
- Dill’s Greenhouse - $1,000 trade
- Plank’s Café - $1,500
- Peking Dynasty - $2,000
- Midstate Educator’s Credit Union - $3,250
- Fort Rapids - $3,000
- Rick’s Coaches - $5,000
- Ken’s Car Wash - $500 trade (car washes)
- Ricart - $3,500
What we once had: (2013-14)
- Bruegger’s Bagels - $1,500
- Rusty Bucket - $1,500 (gift cards)
- Peking Dynasty - $1,000
- Plank’s Café - $1,500
- Anthony’s Pizzeria - $1,500
- Donatos Pizza - $1,500 trade (100 free pizzas, proceeds from partnered concession events)
- Panera Bread - $1,000 trade (?)
- Barrel 44 Whiskey Bar - $2,500 (X)
- Fort Rapids - $3,000 trade (rooms & banquet) (X)
What we now have: (2014-15)
- Bruegger’s Bagels - $1,500
- Rusty Bucket - $1,500 trade
- Piada
- OSU Sports Medicine (Wexner Medical Center)
- Pepsi
- Donatos Pizza
- The JAE Company
- Dill’s Greenhouse
- Athletes in Action
- Parkhurst
- Army ROTC
- Peking Dynasty
- Plank’s Café
- Anthony’s Pizzeria
- Courtyard by Marriott (Columbus Airport)
- Jimmy John’s

2. Brainstorming – New Advertising Opportunities / Inventory
What we are doing What we could do
Signage (MBB, WBB) – 3’x8’ posters Lobby – rotating Interactive ads w/ sound & video on
TV displayed when students / faculty enter Cap Center
Bernlohr Stadium - Digital Signage on scoreboard (FB,
MSOC, WSOC, MLAX, WLAX) & full color fence
sign (3’x6’) displayed at home games.
Main Gym – Optometrist-sponsored student section
poster, posters on wall near scoreboard, big-ticket
sponsors (2) painted on gym floor between half-court
and sideline, double-sided banners above north-side
bleachers, one large banner spot reciprocal to Army
ROTC banner (in Northeast corner), inspirational quote
plaque (“Play like a champion”) in hallway leading to
gym from locker room
Schedule Poster – Logos Moe Lounge – Alumni Sponsorships (classy feel)
Pocket Schedule – Logos Weight Room – Company-sponsored Weight Room /
Equipment
Gameday Announcements, Promotions, Sponsored
Events - Recognition of “Sponsor of Crusader Athletics”
at each home game and online
(www.CapitalCrusaders.net and athletics.capital.edu) &
capability of video spot played once per game
Bernlohr Stadium – Interactive ads on scoreboard
between plays, 3’x6’ posters on southeast patio
brickwall, additional fence signs (esp. facing bleaches
and near field goals), corporate-sponsored wind flags on
FB goalposts
Radio Broadcast (# spots during FB, MBB, WBB
broadcasts) & Feature (interview, pre-produced feature,
or live mention)
Outside – Posters on brick walls of southside entrance
to Cap Center, titled sponsor for victory bell, “play like
a champion” plaque exiting east side of fieldhouse (FB,
MSOC, WSOC, MLAX, WLAX, T&F Practice)
Capital Center – full color wall signs (3’x6’) provided
by client for MBB, WBB home games
Fieldhouse – Sponsored cardio area, corporate-
sponsored banners hanging from ceiling, southside of
Fieldhouse below Capital’s “Achievements in the OAC”
banners, and/or across east side of Fieldhouse below 2nd
floor guardrail.
Gameday Programs – half-page Black & White interior
ad (FB, MBB, WBB, etc.?), corporate sponsorships
mention on back page
Fieldhouse – Sponsored painting/attachment of
company name to 4’x9’ boards covering sand pits (6-12
total) – high exposure – insert plaque or room title ex:
“Multipurpose Room, brought to you by Company A”
Radio Broadcast – pre-game show, half-time show, and
post-game show hosts “brought to you by…”
Fieldhouse – sponsor (2) Prowler’s workout equipment
with inspirational quote from company/restaurant, High
Jump/Pole Vault/Long Jump Pit Covers sponsored
Capital Center, Vending Machines – Pepsi, Capital,
Sponsored?
Fieldhouse (blank space) – west side wall near practice
pole vault pit, below west wise guardrail to left and right
of NCAA D3 banner, southwest corner wall.