Lake howell football marketing plan 2010 draft mg

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Lake howell football marketing plan 2010 draft mg

  1. 1. 2010 Lake Howell Football<br />GO HAWKS !<br />
  2. 2. 2010 Lake Howell Football<br />Order Form <br /><ul><li>Check off your purchases</li></ul>Lake Howell Football<br />Business Partnership Support<br />____ Program Business Card Ad - $25.00<br />____ Program Business Ad- $150.00 1/4 Page<br />____ Bronze Level $ 350<br />1 - 3 x 6 Football Season Stadium Banner <br />- ¼ Page Program ad<br /> ____ Silver Level $ 550<br />1 - 4 x 8 1 Year Stadium Banner<br />2 - Football Tee Shirts<br />1 - ½ Page Program Ad<br /> ____ Gold Level $1200<br /> 1 – 4x8 1 Year t Front Entrance Banner<br /> 4 - Season Passes <br /> 4 - Tees Shirts<br /> 4 - Stadium seat cushions <br /> 1 - Full Page Program Ad<br />Parent – Student – Friends – Alumni BOOSTER CLUB FUND RAISING<br />_____ Bronze Booster $60<br />1 pass for all Home Games<br />_____ Silver Booster $100<br />2 passes for all Home Games<br />Football Tee Shirts <br />_____Gold Booster $200<br />2 Passes for all Home Football Games<br />2 Football Tee Shirts <br />2 Stadium seat cushions <br />Lake Howell Wall of Support<br />___ Personalized Brick $100<br />Personalized includes – only your NAME and includes a Football T Shirt<br />_____ Football Supporter $ 60<br />Football Supporter - only includes your NAME<br />_____ Business Supporter $175<br />Business Supporter Includes Business Name<br />_____ Alumni Brick $200<br />Personalized includes – only your NAME and graduation YEAR<br />MAIL YOUR CHECK TO Lake Howell High School attn: <br />Coach Oliver 4200 Dike RD Winter Park, FL 32792 <br /> Fax your ORDER ASAP to (407) 746-9060<br />
  3. 3. LHHS Football Booster Program<br /> Booster Club <br />Bronze Booster $60<br />1 pass for all Home Games<br />Silver Booster $100<br />2 passes for all Home Games<br />2 Football Tee Shirts <br />Gold Booster $200<br />2 Passes for all Home Football Games<br />2 Football Tee Shirts <br />2 Stadium seat cushions <br /> To do list:<br />Assign a lead person<br />Add volunteers<br />Create a call list and email list<br />Review value of packages<br />Create a marketing release<br />Mike Genco will create an Order form<br />
  4. 4. LHHS Football ProgramBanner Sales<br />Banner Sponsors <br />Business Card Ad - $25.00<br />Restaurant Coupons - $250.00 1/8 Page<br />Bronze Level $ 350<br />1 - 3 x 6 Football Season<br /> Stadium Banner <br />1 - ¼ Page Program ad<br /> Silver Level $ 550<br />1 - 4 x 8 Stadium Banner<br />2 - Football Tee Shirts<br />1 - ½ Page Program Ad<br />Gold Level $1000<br /> 1 – 4x8 Front Entrance Banner<br /> 4 - Season Passes <br /> 4 - Tees Shirts<br /> 4 - Stadium seat cushions <br /> 1 - Full Page Program Ad<br />To do list:<br />Assign a lead person<br />Add volunteers<br />Create a call list<br />Call last years ads<br />Hire a Printer (I have one contact already)<br />Review value of packages<br />Create a marketing release<br />Follow-up with all old sponsors<br />Mike Genco will create an Order form<br />
  5. 5. LHHS Football Merchandising<br />Game Time Sales<br /><ul><li>Tee Shirts (Multi Color)
  6. 6. Stadium Cushion seats
  7. 7. Water Bottles
  8. 8. Hats
  9. 9. Sweat Shirts
  10. 10. Mouse Pads</li></ul>To do list:<br />Mike Genco can lead this<br />Add volunteers<br />Review Products<br /> pick ad logo, colors and phrase styles<br />Review pricing <br />Create a marketing release<br />Follow-up with all old sponsors<br />Mike Genco will create an Order form<br />
  11. 11. LHHS Football Merchandising<br />Ideas on logos and catch phrases<br />2 – 3 color patterns per logo<br />Catch Phrases<br /><ul><li>“Go Silver Hawks”
  12. 12. “Silver Hawk Football”
  13. 13. “LAKE HOWELL Game Time”
  14. 14. “ Silver Hawk Football”
  15. 15. “Home of the Silver Hawks”
  16. 16. “Property of the Silver Hawks”
  17. 17. “ Silver Hawk Football”
  18. 18. “Silver Hawk D – Fence”
  19. 19. “ Silver Hawk Touchdown Club”
  20. 20. “LHHS Football”</li></li></ul><li>LHHS Football Merchandising<br /> Go Silver Hawks<br />2 – 3 color patterns per logo<br /> Catch Phrases<br /><ul><li>“Go Silver Hawks”
  21. 21. “Silver Hawk Football”
  22. 22. “LAKE HOWELL Game Time”
  23. 23. “ Silver Hawk Football”
  24. 24. “Home of the Silver Hawks”
  25. 25. “Property of the Silver Hawks”
  26. 26. “ Silver Hawk Football”
  27. 27. “Silver Hawk D – Fence”
  28. 28. “ Silver Hawk Touchdown Club”
  29. 29. “LHHS Football”</li></ul>LAKE HOWELL <br />Game Time<br />Silver Hawk Football<br />Silver Hawk Touchdown Club<br />Home of the Silver Hawks<br />
  30. 30. LHHS Football GAME STAFF<br />Game Concessions and Merchandise<br /><ul><li>5 volunteers and 1 grill master for every game
  31. 31. 2 volunteers for the merchandise table at the front entrance
  32. 32. 2 volunteers for Booster Club Sales</li></ul>To do list:<br />Schedule grid are on page 6 and 7<br />Schedule coordinator<br />Fit Volunteer to open tasks<br />Review and contact list of volunteers<br />
  33. 33. 2010 LHHS Football Volunteer Grid<br />
  34. 34. 2010 LHHS Football Volunteer Grid<br />

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