Mobile Vikings is a mobile virtual network operator in Belgium that provides mobile phone services without owning its own network infrastructure. It leases capacity from BASE and uses their cell towers. Key benefits include affordable call and data rates, free texts to other Mobile Vikings users, no long-term contracts so customers can easily switch providers, and an online usage overview tool. The company has grown significantly since launching in 2010 by relying on positive word-of-mouth marketing and an incentive program that rewards customers for referring new customers.

2. What is Mobile Vikings?Your advantage with Mobile VikingsBenefitsMarketing techniques GraphicsViking PointsConclusionMainpoints

3. The new mobile Internet operator in Belgium

4. MVNO: Mobile virtual network operator

5. Company that provides mobile phone services Without having an own networkHire capacity from BASEUse cell towersPrepaid SIM cardWhat is it Mobile Vikings?

6. You can keep your current phone numberOnly € 0.14 / min2 GB / month1000 free texts, to all your friends!1000 free texts to MV friends!No subscription, if there is a better promotion you can just leaveNew SIM card is free if you transfer your numberYour advantage with Mobile Vikings

7. Price Plans

8. Free mobile internetMobile Internet accessible to everyone.Always access to Mobile Internet: without worries and easy to use! Fastcustomer serviceNo "Please hold the line, all our employees are currently busy...“Telephone, e-mail, Facebook, TwitterBenefits

9. Online usageoverviewtextmessagesyou sentKeep track of data you’veconsumedcallsyou’ve madeAuto top-uplink your bank account  SIMSIM card  topped up automaticallyBenefits

10. 2010: 5 000 Vikings2011: 30 000 Vikings2 % of the marketSmart move against Proximus, Mobistar and TelenetAll providers  difficult packsOnly 2 optionsMarketing

12. Success thanks to its usersMouth to mouth advertising is the best kindSystem is meant to promote thispoints can be earned by convincing friends1 friend = 150 Viking Points = 1 free top-up = € 15Viking Points