Personal Information
Organization / Workplace
New York City, New York United States
Occupation
Marketer and entrepreneur
Industry
Advertising / Marketing / PR
Website
laurenproctor32.com
About
Marketing innovation strategist and freelance writer fascinated with the forces that motivate people to commune online. I works at L2, a think tank for marketing innovation research the human technology co-evolution at the Hybrid Reality Institute.
In addition to DJing, riding my fixed gear everywhere and starting a new business, I consult a select roster of brands in advancing their interactive new media marketing strategies with an approach that takes into account brand strategy, consumer behavior, transmedia storytelling, behavioral psychology and digital culture.
INTERESTS: Artificial intelligence, chatbots, machine learning, sailing, startups, travel, and much more.
Tags
marketing
story
storytelling
public policy
social marketing
social media
volunteerism
volunteer coordinators
digital marketing
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