Dove campaign- Beauty bias

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DOVE
It's been stated that you shouldn't judge a book by its
cover, but it appears that this is easier said than done. We
can't help but criticize people based on their appearances
after centuries of prescribed standards on how a woman
should look. In fact, it's commonly assumed that women
who are thought to fit certain attractiveness criteria do
better in job interviews. Looks-based beauty standards are
a sort of prejudice.
Does age really matter? It's an age-old question. The
answer appears to be affirmative; in fact, many women
believe that their beauty diminishes beyond the age of
35. That isn't even halfway through a woman's lifetime.
We spoke with women ranging in age from 20 to 65 to
learn more about what growing older means to them.
Are they concerned about maintaining their youthful
appearance indefinitely? Do they wonder whether they'll
have to adjust their style as they become older? Or do
they consider age as a source of increased self-
assurance? Age-based beauty standards are a sort of
prejudice.
Height appears to be one of those aspects in
which you might have too much or too little. Too
tall for my liking. It's far too brief. We all know that
beauty knows no bounds, but many of you haven't
had that experience. In reality, it appears that your
height is one of the most powerful indications of
not only how attractive and feminine you are, but
also how much respect you demand. Height-
based beauty standards are a kind of prejudice.
#BEAUTY
BIAS
Dove has always launched successful marketing campaigns and “Beauty Bias or
Dove self-esteem project” is amongst them. They hit the streets of London and
Berlin and talked to various women and asked them questions regarding their
career, identities and lives and how are they impacted by the way they look. They
found out how height, weight, hair, age, looks: all these factors affect the person’s
beauty and how people judge them.

2. From teacher's manuals to parent references,
from social media to relationships, and much
more, the Dove firm has provided a wealth of
knowledge for people of all ages. Dove is one of
several firms that have generated relevant
content connected with their values, offering both
adolescents and adults with valuable knowledge
to help them grow confidence, resilience, and
self-esteem.
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Fashion – and society – have dictated the perfect form
and size of our bodies for almost as long as we can
remember, and nearly every woman battles with her
weight at some time. It's no surprise that many of us are
self-conscious about how we appear in a bikini, but
views toward body forms can go far deeper than our
beauty confidence. How they feel about their weight has
an influence on their life and how significant they
believe it is to those around them. Weight-based beauty
standards are a sort of prejudice.
There are so many ways to interpret a woman's
hair: classy, unprofessional, innovative, and
dumb. It's often the first thing we notice about
someone – and, unconsciously, the first thing we
judge them on. But how does this effect our lives
in the actual world? Is it true that having blonde
hair entitles you to more money? Is it true that
having a lot of hair makes you more creative?
Learn how the length, volume, and texture of
your hair may affect how people perceive and
treat you. Hair beauty standards are a kind of
prejudice.
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