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«Static TV banner» «Animated TV banner»
Picture type Static Animated
Frequency of impressions 1 x hour According to the plan
Connection to the TV program No 1
Yes
Switching schedule 10 sec. after the TV channel is first switched
on. Repetition - every hour.
After the first advertising block in the
current hour
Duration of an impression 10 seconds 10 seconds
Geotargeting Yes — by country. Determination of the posi-
tion according to the IP address of the TV box
No — the same broadcasting worldwide
Compatibility With compatible Kartina.TV boxes 2
With any device
File format PNG, a file with transparency TGA (a series of images, 25 images per
second)
Image size 3
1920×1080 px 1920×1080 px
15
16
17
18
19
20
22
23
Video advert in the ad units within one of
the State channels offered by Kartina.TV
10, 15, 20, 30 sec. The number of appearances
depends on the budget
From 0 € to 120 € per ad.
Static TV banner 10 sec. Once per hour 1500 € / week
Animated TV banner 10 sec. Once per hour 80 € x switching
Video advert in “Videoteka” 30 sec. 20 000 appearances 1000 € / month
Your advert in the Radio Kartina ad units 30 sec. 4 times per day 300 € / month
Advertising in Kartina.TV kit — — 500 € / month
Mediakit 2018 EN

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Mediakit 2018 EN

  • 1. 1
  • 2. 2 Y O U R B R A N D
  • 3. 3
  • 4. 4
  • 5. 5
  • 6. 6
  • 7. 7
  • 8. 8
  • 9. 9
  • 10. 10
  • 11. 11
  • 12. 12
  • 13. 13
  • 14. 14 «Static TV banner» «Animated TV banner» Picture type Static Animated Frequency of impressions 1 x hour According to the plan Connection to the TV program No 1 Yes Switching schedule 10 sec. after the TV channel is first switched on. Repetition - every hour. After the first advertising block in the current hour Duration of an impression 10 seconds 10 seconds Geotargeting Yes — by country. Determination of the posi- tion according to the IP address of the TV box No — the same broadcasting worldwide Compatibility With compatible Kartina.TV boxes 2 With any device File format PNG, a file with transparency TGA (a series of images, 25 images per second) Image size 3 1920×1080 px 1920×1080 px
  • 15. 15
  • 16. 16
  • 17. 17
  • 18. 18
  • 19. 19
  • 20. 20
  • 21.
  • 22. 22
  • 23. 23 Video advert in the ad units within one of the State channels offered by Kartina.TV 10, 15, 20, 30 sec. The number of appearances depends on the budget From 0 € to 120 € per ad. Static TV banner 10 sec. Once per hour 1500 € / week Animated TV banner 10 sec. Once per hour 80 € x switching Video advert in “Videoteka” 30 sec. 20 000 appearances 1000 € / month Your advert in the Radio Kartina ad units 30 sec. 4 times per day 300 € / month Advertising in Kartina.TV kit — — 500 € / month