Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
What Do We Do?
1. What Do We Do?
Despite best intentions, the unexpected happens. Ready or not, these events can be highly
disruptive. What information do we need? Who do we turn to?
Individuals
Do you understand the challenge(s) you’re facing?
Are you confused about what you need to do?
Do you have the documents that you were asked for?
Is there anyone who can help me?
Professionals
Do your clients have the documents you need?
Are they too busy, or too distracted to respond?
Can you prepare sufficiently without their input?
Is there anyone who can help me?
Got$It!$ Nope!?!$
$
I$Know$
When$You$$
Know$What$
You$Have$
When$You$$
Know$What$
You$Don’t$Have$
$
I$Don’t$Know$
When$You$Don’t$
Know$$What$$
You$Do$Have$
When$You$Don’t$
Know$$What$$
You$Don’t$Have$
Vital$Informa=on$