Content Marketing is a dynamic tool that offers significant rewards to those who know how to leverage it. In this webinar, discover 3 critical elements to better Content Marketing. If you want to discuss strategy for your business, schedule a strategy call at: http://KEYDifferenceMedia.com/james-connect.

1. This webinar willaddress
these 3 elements of
Content Marketing
01
Why content
marketing takes
time AND why
that's a good
thing.
02
Content
marketing is a
process, so
does it still need
strategy?
03
CM and paid
ads aren't rivals,
they
compliment
each other

2. 01
Why content
marketing takes
time AND why
that's a good
thing.
Because most won't take the time and effort,
the select few do it right and win.
All good things come to those who wait…
Patience is a virtue and is always rewarded
As Content matures, it builds into a cumulative
effect that compounds like interest over time.

3. Financial Commitment Strategy
Messaging Strategy (To and From)
Delivery Strategy (Format, Channels
and Time of Postings)
02
Content
marketing is a
process, so
does it still need
strategy?
YES, it needs several
strategies:

4. Together, they have long-term and short-term
impact on your marketing efforts.
Content occupies a different space on the
screen than Ads and visa-versa.
Content and Ads project their message, each
from a different context.
YOU HAVE TO MARKET YOUR
MARKETING…
CONTENT PROMOTES IDEAS AND ADS
PROMOTE THE CONTENT
03
CM and paid
ads aren't rivals,
they
compliment
each other

5. Schedule a Strategy Call at:
IFYOU WANTTO DISCUSS A
STRATEGY FORYOUR BUSINESS…
KEYDifferenceMedia.com/james-connect