Alexandre Jubien est un expert indépendant en stratégie mobile, après avoir été en charge de la stratégie mobile de Deezer et Viadeo. Il nous présente les principes du growth hacking.
2. @AlexJubien
Mobile Strategist
ThinkMobile.fr
Pioneer of mobile
13 years ago
Apps & Mobile Startups
expert
Previously Head
of Mobile at Viadeo
Previously Head
of Mobile at Deezer
Mobile Strategist, Speaker, Lecturer, Trainer, Startups Coach & Advisor
9. Hotmail
• Founded in 1996 by Sabeer Bhatia & Jack Smith,
immediate Product / Market fit
• Raised 300 K$, spending in billboard & radio ads
• Was growing slowly (10K users)
• Investor Timothy Draper came with an idea…
26. ?
• 2 billions searches on Google per day
• Hot topics for young people - it’s always on
• What if you could predict the trend and
create content on the fly to match it?