INTEGRATE Chicago - Andrés Ordóñez - When Creative Genius Strikes

1. ENERGY BBDO
THE WORK. THE
WORK. THE WORK.

4. MAKE
SURE
THE
BRAND
HAS A
ROLE
AND IT’S
NOT
JUST A
SPONSO
R
0
1

6. DON’T
GET INTO
SOMETHI
NG
TO TEST
THE
WATERS,
YOU GO
INTO
THINGS
TO MAKE
WAVES.
0
2

8. 0
3
TRY
SOMETHING
DIFFERENT

10. KPTSMPL
0
4

12. DEMO
S
ARE
GREA
T
0
5

14. WE ARE
HERE FOR
A REASON
0
6

16. I HAVE
LOOKED
AT YOU
IN
MILLIONS
OF WAYS
AND
I HAVE
LOVED
YOU IN
EACH.
0
7

18. ALWAYS
TRUST
YOUR GUT.
IT KNOWS
WHAT
YOUR
HEAD
HASN’T
FIGURED
OUT.
0
8

19. THANK YOU
GRACIAS
-AO