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CHAPTER 3
1
FOKUS KEPADA PENGGUNA
How do you take
in information
these days?
In Order To Understand How To Drive
Awareness, Consideration & Preference, You
Must First Understand Your Users And
Their Needs
Understand Your User Audience And Their
Needs Through The Use Of Personas
Business Value Is
Derived From An
Experience
Centered On Your
User’s Goals
Rather Than Your
Organization’s
Structure
Heru Wijayanto, MM., MBA., M.MT
(heru@sociopreneur.id)
siheyu siheyu
Heru Wijayanto https://www.linkedin.com/in/heruwijayanto/

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