Ten steps leading to great results in your business transformation initiatives to embed internal values: from setting the right context and relevance through to identifying and engaging internal influencers and programmes to bring them to life.

1. Ten steps to embedding
internal values

2. © Hundred Brands 2019
Great Context
Get great results by setting the
right business context that is
relevant for your teams.
Re-enforce this context
for the whole business.
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3. © Hundred Brands 2019
Make it real
Pull together the strategy,
the values and the behaviors.
Where possible link them
together and capture each into
a credible, real-life story.
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Know what good looks like
Recognize successes.
Outline what ‘good looks like’
for teams & business.
Understand how strategy, values
& behaviors enable business success.
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Lead by example
There are few natural leaders,
leadership skills can be learnt.
Coach leaders to create the
conditions for success and avoid
creating egos.
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Make it ‘everyday’
Build the values into everyday life:
Don’t tire of them.
Never make light of them.
Work them to set the agenda for
meetings or as criteria for success.
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7. © Hundred Brands 2019
Encourage
Explore ways the values can
improve practices and thinking
we take for granted.
Explore the meaning of the values
and how they impact teams.
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8. © Hundred Brands 2019
Recognize & reward
Publish case studies.
Promote internal awards.
Encourage ‘value spotting’ to
ensure success is recognized.
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Start right
Embed values in recruitment
& on-boarding.
Integrate values into goal setting.
Link to corporate scorecard
and other corporate initiatives.
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10. © Hundred Brands 2019
Value advocacy
Get people used to creating
narratives around the values.
Promote in company updates.
Spread the word within teams
and enterprize wide.
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11. © Hundred Brands 2019
Measure, evaluate & refine
Create an on-going process
which is responsive not rigid.
Look for opportunities to measure
e.g. surveys, team meetings.
Stay on message.
8 June, 202011

12. Thank you
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