Gravity Media (www.mediagravity) provides an assessment of the online, real money gambling opportunity.

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HAVE GAMBLED ONLINE
OF THOSE WHO
CURRENTLY GAMBLE
ONLINE, VISIT SITES AT
LEAST 2-3 TIMES A
MONTH.

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* Takes into account Asian males, US based, 21+,
online users who previously gambled online.

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MEDIAN HH INCOME
Highest of all groups. HH INCOME EXCEEDING
$100k/YR.

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Source: Nielsen, State of Social Media
report, 2012

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By utilizing our various partners we can reach more than 75% of the
Asian Internet audience in the United States.
Vietnamese
Chinese
Other Groups (Taiwanese, Korean, Japanese, Filipino)

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Tech and Mobile
Savvy
Asian Americans over
index on all aspects of
technology usage from
web to mobile.
Gaming Ready
Asian Americans have a
higher propensity to
gamble off and online.
Affinity to Casino
Properties Position your brand as the top
online gaming choice, and
stand out among competitors.
Sustain your Asian gaming
clients once they leave the
your casino floor.
Opportunity:
Asian Americans have
a positive affinity to
casino properties
earned through years
of communication.