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LINC Kongress Ein medizinischer Kongress illustriert Trends

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Ronald Kötteritzsch; Congress Center Leipzig

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LINC Kongress Ein medizinischer Kongress illustriert Trends

  1. 1. LINC Kongress Ein medizinischer Kongress illustriert Trends Ronald Kötteritzsch Congress Center Leipzig Best-Practice-Forum Formate / Didaktik
  2. 2. ■ LINC: Leipzig Interventional Course ■ Venue: Congress Center Leipzig ■ seit 2005. jeweils Ende Januar, 4 Tage ▪ 2005: 660 pax ▪ 2009: 1.750 pax ▪ 2012: 3.600 pax ▪ 2016: 4.910 pax LINC
  3. 3. ■ individuellere Gestaltung der Kongressteilnahme flexibler, selektiver, anspruchsvoller ■ „pick & mix“, Customisation Demografie
  4. 4. ■ strenge räumliche und zeitliche Grenzen zwischen Kongressteilen verschwimmen  permanentes Networking ■ räumliche und bauliche Strukturen ändern sich entsprechend  „Marktplatz“ Format / Layout
  5. 5. ■ technische Anforderungen werden komplexer ■ Digitalisierung - Globalisierung ■ Virtuelle Elemente bereichern den Wissenserwerb Technisierung / Digitalisierung
  6. 6. Quelle: Meeting- & EventBarometer 2016
  7. 7. Erlebniswert / Ästhetik ■ gestalterisches Konzept ■ Umfeld für Networking ■ Wellness-Elemente, sinnliche Erfahrung
  8. 8. ■ flexibel ■ individuell ■ technisch ■ sinnlich Kongress der Zukunft

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