T h i s i s h o w y o u ' l l c r u s h i t !
W W W . G E R M A I N L O U I E . C O M
A G U I D E T O
ELEVATE
YOUR
PROFILE
ELEVATE
YOUR
PROFILE
PROFILE BREAKDOWN
Take a clear headshot wearing the appropriate attire to represent your personal
brand. Nothing fancy is necessary. To elevate your photo, use tools like Canva
and remove.bg to create a profile photo that pops!
Create a winning LinkedIn Banner. The proper dimensions are 1584px x 396px.
Consider including: (1) a relevant background photo (2) logo(s), products and/or
service offerings (3) social media links & personal portfolio (4) areas of expertise
(5) call to action.
Be strategic and consider highlighting skills that would best position yourself
for where you want to be in 1, 3, or 5 years.
Profile Photo & Banner
Use your headline to show: "[Role/Department] at [Company] | Industry of
Interest | Unique Statement"
Updating your headline on the LinkedIn Mobile App allows you to utilize more
characters than the desktop version.
If you are looking for opportunity in a specific region, set your location to that
location. This could be jobs, networking events, speaking engagements, etc.
Headline & Location
WWW.GERMAINLOUIE.COM
Craft an impact statement to
incorporate your strengths,
passions, and purpose.
Share accomplishments,
interests, clear call to action,
skills (experienced and in
progress), link to external
portfolio (website or github),
and contact information.
Include keywords that are
relevant to your field. (Analyze
job descriptions to get an idea
of things to include)
Be sure to incorporate rich
media that highlights relevant
projects.
Summary
This is more than just a
resume. Take advantage of
the digital space to list all
work experiences.
Try to list at least 3
roles/experiences: leadership
positions and work.
Be specific and unique with
job titles to incorporate
keywords.
Tell a story with your
experiences OR list clear
bullets following the format:
"Accomplished 'X' measured
by 'Y' using 'Z'."
Again, include rich digital
media where possible:
external links, images, pdfs,
etc.
Experience
WWW.GERMAINLOUIE.COM
Begin listing any educational
programs: University attended,
study abroad and summer
programs, etc.
Include extracurricular involvement,
honors and recognitions, relevant
coursework, projects, and more
digital media!
Benefit: allows affiliates to find you
utilizing the Alumni feature (and
the reverse!)
Education
List all certifications and e-learnings
courses completed (LinkedIn
Learning, udemy, coursera,
Hubspot, Google, etc.)
Allows recruiters to find you based
on specific qualifications
Licenses & Certifications
Utilize this to showcase your
interests and involvement within
your community
Similar to the experience category,
be specific with your volunteer role
and include descriptions or
measurable accomplishments that
highlight your impact.
This is a great place to continue
incorporating keywords relevant for
your industry!
Volunteer Experience
WWW.GERMAINLOUIE.COM
Pin your 3 most relevant skills
necessary in your industry.
This will be commonly
endorsed by your network.
List all relevant soft- and
technical- skills
Remember to endorse others
you have worked with!
Skills & Endorsements
This is one of the most
important sections - the font
is the LARGEST here. This area
can serve similar to a letter of
recommendation.
Ask for recommendations
from previous employers or
colleagues you have worked
with. Provide guidelines of
specific areas you may want
them to highlight.
I recommend giving
recommendations in return.
Recommendations
Incorporate as much
information as you can where
possible.
Including Honors & Awards
creates additional credibility.
Let others know about areas
you've received recognition in!
Accomplishments
WWW.GERMAINLOUIE.COM
BONUS TIP!
Download your profile as a PDF and upload it to www.resumeworded.com. This
website will critique your profile and provide you with some feedback to best
optimize and improve your profile.
Share this with someone who
needs to see this to elevate and
crush their profile! Need help or
have questions? Contact me via
LinkedIn or my personal website.
WWW.GERMAINLOUIE.COM

A Guide to Elevate Your LinkedIn Profile

  • 1.
    T h is i s h o w y o u ' l l c r u s h i t ! W W W . G E R M A I N L O U I E . C O M A G U I D E T O ELEVATE YOUR PROFILE ELEVATE YOUR PROFILE
  • 2.
    PROFILE BREAKDOWN Take aclear headshot wearing the appropriate attire to represent your personal brand. Nothing fancy is necessary. To elevate your photo, use tools like Canva and remove.bg to create a profile photo that pops! Create a winning LinkedIn Banner. The proper dimensions are 1584px x 396px. Consider including: (1) a relevant background photo (2) logo(s), products and/or service offerings (3) social media links & personal portfolio (4) areas of expertise (5) call to action. Be strategic and consider highlighting skills that would best position yourself for where you want to be in 1, 3, or 5 years. Profile Photo & Banner Use your headline to show: "[Role/Department] at [Company] | Industry of Interest | Unique Statement" Updating your headline on the LinkedIn Mobile App allows you to utilize more characters than the desktop version. If you are looking for opportunity in a specific region, set your location to that location. This could be jobs, networking events, speaking engagements, etc. Headline & Location WWW.GERMAINLOUIE.COM
  • 3.
    Craft an impactstatement to incorporate your strengths, passions, and purpose. Share accomplishments, interests, clear call to action, skills (experienced and in progress), link to external portfolio (website or github), and contact information. Include keywords that are relevant to your field. (Analyze job descriptions to get an idea of things to include) Be sure to incorporate rich media that highlights relevant projects. Summary This is more than just a resume. Take advantage of the digital space to list all work experiences. Try to list at least 3 roles/experiences: leadership positions and work. Be specific and unique with job titles to incorporate keywords. Tell a story with your experiences OR list clear bullets following the format: "Accomplished 'X' measured by 'Y' using 'Z'." Again, include rich digital media where possible: external links, images, pdfs, etc. Experience WWW.GERMAINLOUIE.COM
  • 4.
    Begin listing anyeducational programs: University attended, study abroad and summer programs, etc. Include extracurricular involvement, honors and recognitions, relevant coursework, projects, and more digital media! Benefit: allows affiliates to find you utilizing the Alumni feature (and the reverse!) Education List all certifications and e-learnings courses completed (LinkedIn Learning, udemy, coursera, Hubspot, Google, etc.) Allows recruiters to find you based on specific qualifications Licenses & Certifications Utilize this to showcase your interests and involvement within your community Similar to the experience category, be specific with your volunteer role and include descriptions or measurable accomplishments that highlight your impact. This is a great place to continue incorporating keywords relevant for your industry! Volunteer Experience WWW.GERMAINLOUIE.COM
  • 5.
    Pin your 3most relevant skills necessary in your industry. This will be commonly endorsed by your network. List all relevant soft- and technical- skills Remember to endorse others you have worked with! Skills & Endorsements This is one of the most important sections - the font is the LARGEST here. This area can serve similar to a letter of recommendation. Ask for recommendations from previous employers or colleagues you have worked with. Provide guidelines of specific areas you may want them to highlight. I recommend giving recommendations in return. Recommendations Incorporate as much information as you can where possible. Including Honors & Awards creates additional credibility. Let others know about areas you've received recognition in! Accomplishments WWW.GERMAINLOUIE.COM
  • 6.
    BONUS TIP! Download yourprofile as a PDF and upload it to www.resumeworded.com. This website will critique your profile and provide you with some feedback to best optimize and improve your profile. Share this with someone who needs to see this to elevate and crush their profile! Need help or have questions? Contact me via LinkedIn or my personal website. WWW.GERMAINLOUIE.COM