10 Tips to Perfect Your Pitch
Geno Scala offers pitching advice to aspiring screenwriters.
Follow this advice to best prepare for opportunities to pitch
your work to the people who can change your life.
Prepare a short bio about yourself.
Avoid anything that may be too controversial, and make
it relevant to your career and goals.
Prepare bullet points, with key phrases.
Do not read from your list. Practice so that you sound
rehearsed, but not like you are reciting monotonously.
Begin with the necessities.
Include your title, logline, genre, time setting, and theme.
Stick to the critical plot points.
Describe the main characters, set up the story from your Act One, describe the
“impossible challenge” your character faces from the end of Act Two, and
provide a speciﬁc ending to the story.
Do not overstep.
Refrain from mentioning any “dream casting” or
comparing your story to another movie (unless asked).
Think “Big Picture.”
Do not allow yourself to get bogged down by the details.
Concentrate on “trailer” scenes.
Which scenes in your work deﬁne the soul of the story?
What does someone need to know to understand it?
Keep a smile on your face. Smiles can be “heard”
through telephone pitches as well.
You’re telling YOUR story that THEY have already
expressed an interest in.