Sales & Marketing Alignment_ How to Synergize for Success.pptx.pdf
Why Buy A 2016 Chevrolet Malibu
1.
2. The Chevrolet Malibu has remained an
enduring classic among its peers since it
was introduced more than 50 years ago.
3. Now, the quintessential midsize sedan
boldly steps into the future with an all-
new 2016 model that is completely
restyled and engineered to offer more
efficiency, connectivity and advanced
safety features than ever.
4.
5. The new Malibu Hybrid offers
an GM-estimated 48 mpg in
city and 45 mpg highway, for
47 mpg combined –
unsurpassed in the segment.
6. The 1.5L turbo employs the stop/start
technology introduced on the 2014
Malibu, which enhances efficiency in
stop-and-go driving. This contributes
to a GM-estimated 27 mpg in city
driving – an 8-percent increase
over the current model.
7. Midsize car customers tell us
they want great fuel economy
and connected technologies,
wrapped in a gorgeous exterior.
This is exactly what the 2016
Malibu was engineered to do.
Jesse Ortega,
Malibu chief engineer.
“
”
8. EXCEPTIONAL FUEL ECONOMY
Engine: 2.0L I-4 DOHC VVT with DI TurboEngine: 1.5L I-4 DOHC VVT with DI Turbo
Engine: 1.8L Hybrid direct-injected
9.
10. An all-new, Ecotec 1.5L turbo is
part of a new global family of
small-displacement gas engines
designed with greater power
density to deliver confident
performance with excellent
efficiency.
The more-efficient standard
engine delivers a GM-estimated
160 horsepower and 184 lb-ft of
torque. The torque is
comparable to the current
model’s standard 2.5L naturally
aspirated engine in a vehicle
package that’s nearly 300
pounds lighter.
11. 1.5L I-4 DOHC VVT with DI Turbo
TRANSMISSION
Hydra-Matic 6T45 six-
speed automatic
DRIVE front-wheel drive
HORSEPOWER 160 @ 5600 rpm (est.)
TORQUE
184 lb-ft @ 2000 rpm
(est.)
2.0L I-4 DOHC VVT with DI Turbo
TRANSMISSION eight-speed automatic
DRIVE front-wheel drive
HORSEPOWER 250 @ 5300 rpm (est.)
TORQUE
258 lb-ft @ 1700 rpm
(est.)
1.8L Hybrid direct-injected
TRANSMISSION
two-motor electric drive
unit
DRIVE front-wheel drive
SYSTEM
HORSEPOWER
182 @ 5000 rpm
SYSTEM
TORQUE
277 lb-ft @ 4750 rpm
12.
13. Many features can be
controlled via voice
commands through a
button on the steering
wheel, helping drivers
spend more time with
eyes on the road and
hands on the wheel.
15. Apple CarPlay takes the iPhone
features customers want to access
while driving and puts them on the
vehicle’s display in a smart, simple
manner. That allows drivers to make
calls, send and receive messages
and listen to music right from the
touchscreen or by voice via Siri.
16. Android Auto is built around
Google Maps, Google Now and
the ability to talk to Google, as
well as a growing audio and
messaging app ecosystem that
includes WhatsApp, Skype,
Google Play Music, Spotify, and
podcast players.
17.
18. With a wheelbase stretching 3.6 inches (91 mm) longer than the current Malibu, along with a 2.3-
inch (58 mm) longer overall length and the same overall width, the 2016 Malibu strikes a sleeker-
looking proportion. The added wheelbase helps provide better in-cabin comfort and functionality.
19. With styling influenced by the
2014 Impala, the all-new Malibu
advances Chevrolet’s global
design language with features
such as slim, sweeping
headlamps and a progressive
take on the brand’s characteristic
dual-port grille.
Three body-side creases also add
drama to the design and help
distinguish the Malibu as a
contemporary Chevy.
20. 1.5L I-4 DOHC VVT with DI Turbo
EXTERIOR
WHEEL BASE 111.4”
WIDTH 73”
FRONT TRACK 62.6”
LENGTH 193.8”
HEIGHT 57.7”
REAR TRACK 62.5”
INTERIOR
HEADROOM 39.1” (FRONT) 37.5” (REAR)
LEGROOM 42” (FRONT) 38.1” (REAR)
CARGO & CURB HEIGHT
MAX CARGO ROOM 15.8 cu. ft.
CURB WEIGHT 3097 lbs. (LS)
2.0L I-4 DOHC VVT with DI Turbo
EXTERIOR
WHEEL BASE 111.4”
WIDTH 73”
FRONT TRACK 62.6”
LENGTH 193.8”
HEIGHT 57.7”
REAR TRACK 62.5”
INTERIOR
HEADROOM 39.1” (FRONT) 37.5” (REAR)
LEGROOM 42” (FRONT) 38.1” (REAR)
CARGO & CURB HEIGHT
MAX CARGO ROOM 15.8 cu. ft.
CURB WEIGHT 3278 lbs. (Premier 1LZ)
1.8L Hybrid direct-injected
EXTERIOR
WHEEL BASE 111.4”
WIDTH 73”
FRONT TRACK 62.6”
LENGTH 193.8”
HEIGHT 57.7”
REAR TRACK 62.5”
INTERIOR
HEADROOM 39.1” (FRONT) 37.5” (REAR)
LEGROOM 42” (FRONT) 38.1” (REAR)
CARGO & CURB HEIGHT
MAX CARGO ROOM 11.6 cu. ft.
CURB WEIGHT 3457 lb
21.
22. FEATURES
Front Pedestrian Braking that
uses a forward-looking camera
to help avoid or reduce the
harm caused by crashes with
pedestrians ahead of the
vehicle. The system can apply
automatic last-second braking
New Lane Keep Assist with
Lane Departure Warning
Side Blind Zone Alert with Lane
Change Alert
New Forward Collision Alert
with Following Distance
Indicator
Rear Cross Traffic Alert
Front and Rear Park Assist
Intellibeam, which automatically
switches the headlamps to high
beam for better road
illumination and improved
visibility
Adaptive Cruise Control with
Front Automatic Braking
Semi-Automatic Parking Assist