2. Marketing Objective: Our objective is to reach out to different student groups on
campus, to increase student participation at both the men and women’s game, to heighten
fan experience and to boost Lumberjack spirit.
Women’s Game:
Marketing:
We will have a graphic that will be sent via email and also turned into a poster. The
posters will be distributed to all RAs in residence halls (160), Hilltop, The Grove, The
Suites and the Union and Dub. A team member will speak at IFC and Panhellenic,
Business fraternities and other clubs on campus. The graphic will be displayed on the tvs
at the HLC.
Give aways:
(4) $25gift cards to participating restaurants (randomly selected seats)
Promotions:
ResLife Competition
Student Athletic Cup Competition
Sudden Link
Shot out car give away
$25 gift cards to participating restaurants( randomly selected seats/ Most spirited fans)
1st
Half:
Time Promotions Description Music
16:00 Louie Train Band
12:00 Hits 106 Dance Off 2 contestants House
8:00 PASenior Day/
Thank you ResLife/
Announce
Contestant for Shoot
Out
Band
4:00 Lumberjack Relay
(Papa John’s)
Chaps/ flannel/
earmuffs/ run to
make first free
throw (2contstants)
House
Halftime:
Shoot Out for car
Band and House
Performance (Dancers)
3. 2nd
Half:
Time Promotions Description Music
16:00 PA/Women’s and
Men’s Basketball
game
House
12:00 Sudden Link Just
Roll with it
2 contestants/ unroll
toilet paper on their
arms
Band
8:00 Announce seats for
gift cards/APS T
shirt
House
4:00 Dance performance Band
Men’s Game:
Marketing:
We will have a graphic that will be sent via email and also turned into a poster. The
posters will be distributed to all RAs in residence halls (160), Hilltop, The Grove, The
Suites and the Union and Dub. A team member will speak at IFC and Panhellenic,
Business fraternities and other clubs on campus. The graphic will be displayed on the tvs
at the HLC. Lastly we will work with dance and cheer to table the week before at the
Union.
Give aways:
Foam beards or axes to first 250 students
$25-$50Gift cards to participating restaurants
Promotions:
$1 concessions
Senior Night (men’s, dance and cheer)
Delta Dental
Papa Johns
Sudden Link
Louie Look Alike
Shot out car give away
1st
Half:
Time Promotions Description Music
16:00 PA Band
12:00 Lip Sing Hits 106 2 contestants/ 10
Second lip sing/
crowd judges
House
4. 8:00 SuddenLink Minute
to Win It- Tissue
Box/ announce
shoot out contestant
2 contestants pull
out tissues with one
hand
House
4:00 Cheer performance Band
Halftime:
Shoot Out for car
Cheer and Dance Senior Night
Band and House
2nd
Half:
Time Promotions Description Music
16:00 Lumberjack Relay
(Papa Johns)
Chaps/ flannel/
earmuffs/ run to
make first free
throw (2contstants)
House
12:00 Louie Look Alike 2-3contestants/
crowd judges on
who is the best louie
look a like (winner
receives $50 GC to
Lumberyard
House
8:00 Delta Dental Smile
Cam/ APS T shirt
Band
4:00 Dance performance House
