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Home Buyer and Seller
Generational Trends
National Association of
REALTORS®
Gen Y
Born 1980-1995
Ages 33 and younger
• Largest share of home buyers at 31% and smallest share of home sellers at 12%
• 76% are first-time buyers
• Buying primarily for desire to own a home
• 19% live in urban areas—largest share amongst the generations
• Biggest neighborhood influencers: quality of neighborhood and convenience to job
• Commuting costs are very important to 37% of Gen Y buyers
• Plan to live in home 10 years
• 74% say biggest benefit from an agent is helping them understand the process
• 20% had a difficult time saving for a downpayment  among them 56% said student
loan debt delayed saving
• 17% had to stall home sale because their home was worth less than their mortgage
• Most likely to think their home is a good financial investment: 87%
Gen X
Born 1965-1979
Ages 34-48
• Second largest share of home buyers at 30% and largest share of home sellers at 29%
• Highest income earners at $98,200 and largest share of married couples at 72%; most
have children under 18 in the home at 67%
• Buying for desire to own a home, larger home, and job-related relocation
• Biggest neighborhood influencers: quality of neighborhood, convenience to job and
quality and convenience of school
• Plan to live in home 15 years
• 15% had a difficult time saving for a downpayment  among them 46% said credit
card debt and 35% said student loan debt delayed saving
• 19% had to stall home sale because their home was worth less than their mortgage
Younger Boomers
Born 1955-1964
Ages 49 to 58
• 16% of recent home buyers
• 33% of younger boomers are
single females or males
• 22% purchased a multi-
generational home. Most
common reasons: children
over 18 moving back into
home (38%), cost savings
(18%), and health/caretaking
of aging parents (15%)
• 26% own more than one
home—including investment
properties and vacation
homes
• Plan to live in home 20 years
• 21% of recent home sellers
• Most common reason to
sell home: job
relocation, home is too
large, and neighborhood
less desirable
• 10% had to stall home sale
because their home was
worth less than their
mortgage
• Most likely than other
generations to bring up
agent commission rate or
fee for negotiation
Older Boomers
Born 1946-1954
Ages 59 to 67
• 14% of recent home buyers
• 21% purchase a new home to
avoid renovations or
problems with plumbing and
electricity and for amenities
of new construction
• Biggest neighborhood
influencers: convenient to
friends and
family, affordability, conven
ient to shopping
• 27% own more than one
home—including investment
properties and vacation
homes
• Plan to live in home 20 years
• 22% of recent home sellers
• Most common reason to
sell home: want to move
closer to friends and
family, home is too
large, and retirement
• Moving 36 miles from
previous home
• Most likely to move to
another region—at 22%
• Typically downsizing
square footage and price of
home
Silent Generation
Born 1925-1945
Ages 68 to 88
• 16% of recent home buyers and 16% of recent home sellers
• Most likely to be repeat buyer—98%
• 18% purchased a multi-generational home. Most common reasons:
health/caretaking of aging parents (27%), children over 18 moving back into home
(23%), and cost savings (21%)
• Biggest neighborhood influencers: convenient to friends and family, convenient to
shopping, affordability, design of neighborhood, and convenient to health facilities
• Smallest share who finance their home purchase—55%
• Moving 38 miles from previous home
• Most common reason to sell home: want to move closer to friends and family, home
is too large, and retirement
• Typically downsizing square footage and price of home

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Home buyer and seller generational trends report -highlights

  • 1. Home Buyer and Seller Generational Trends National Association of REALTORS®
  • 2. Gen Y Born 1980-1995 Ages 33 and younger • Largest share of home buyers at 31% and smallest share of home sellers at 12% • 76% are first-time buyers • Buying primarily for desire to own a home • 19% live in urban areas—largest share amongst the generations • Biggest neighborhood influencers: quality of neighborhood and convenience to job • Commuting costs are very important to 37% of Gen Y buyers • Plan to live in home 10 years • 74% say biggest benefit from an agent is helping them understand the process • 20% had a difficult time saving for a downpayment  among them 56% said student loan debt delayed saving • 17% had to stall home sale because their home was worth less than their mortgage • Most likely to think their home is a good financial investment: 87%
  • 3. Gen X Born 1965-1979 Ages 34-48 • Second largest share of home buyers at 30% and largest share of home sellers at 29% • Highest income earners at $98,200 and largest share of married couples at 72%; most have children under 18 in the home at 67% • Buying for desire to own a home, larger home, and job-related relocation • Biggest neighborhood influencers: quality of neighborhood, convenience to job and quality and convenience of school • Plan to live in home 15 years • 15% had a difficult time saving for a downpayment  among them 46% said credit card debt and 35% said student loan debt delayed saving • 19% had to stall home sale because their home was worth less than their mortgage
  • 4. Younger Boomers Born 1955-1964 Ages 49 to 58 • 16% of recent home buyers • 33% of younger boomers are single females or males • 22% purchased a multi- generational home. Most common reasons: children over 18 moving back into home (38%), cost savings (18%), and health/caretaking of aging parents (15%) • 26% own more than one home—including investment properties and vacation homes • Plan to live in home 20 years • 21% of recent home sellers • Most common reason to sell home: job relocation, home is too large, and neighborhood less desirable • 10% had to stall home sale because their home was worth less than their mortgage • Most likely than other generations to bring up agent commission rate or fee for negotiation
  • 5. Older Boomers Born 1946-1954 Ages 59 to 67 • 14% of recent home buyers • 21% purchase a new home to avoid renovations or problems with plumbing and electricity and for amenities of new construction • Biggest neighborhood influencers: convenient to friends and family, affordability, conven ient to shopping • 27% own more than one home—including investment properties and vacation homes • Plan to live in home 20 years • 22% of recent home sellers • Most common reason to sell home: want to move closer to friends and family, home is too large, and retirement • Moving 36 miles from previous home • Most likely to move to another region—at 22% • Typically downsizing square footage and price of home
  • 6. Silent Generation Born 1925-1945 Ages 68 to 88 • 16% of recent home buyers and 16% of recent home sellers • Most likely to be repeat buyer—98% • 18% purchased a multi-generational home. Most common reasons: health/caretaking of aging parents (27%), children over 18 moving back into home (23%), and cost savings (21%) • Biggest neighborhood influencers: convenient to friends and family, convenient to shopping, affordability, design of neighborhood, and convenient to health facilities • Smallest share who finance their home purchase—55% • Moving 38 miles from previous home • Most common reason to sell home: want to move closer to friends and family, home is too large, and retirement • Typically downsizing square footage and price of home